The document summarizes key differences between qualitative and quantitative research approaches. It discusses that qualitative research relies on inductive reasoning and takes place in real-world settings to understand people's experiences, while quantitative research uses statistical tests and deductive reasoning in controlled laboratory settings. Some key differences highlighted include that qualitative research aims to understand social life through theory building, uses flexible dynamic approaches, and analyzes data through reducing, coding and synthesizing techniques. Quantitative research aims to explain social life through theory testing, uses rigid static approaches, and analyzes data using statistical tables and charts with deductive reasoning.