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21. Mobile-assisted showroomers: Understanding their purchase journey and personalities. (2021). Tuzovic, Sven ; Fiestas, Jorge Carlos.
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22. Keep your enemy close? Competitive online brands’ expansion with individual and shared showrooms. (2021). Konur, Diner.
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23. Reciprocity within major retail purchase channels and their effects on overall, offline and online loyalty. (2021). Swoboda, Bernhard ; Winters, Amelie.
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24. Omnichannel battle between Amazon and Walmart: Is the focus on delivery the best strategy?. (2021). Ma, YU ; Li, Wanyu ; Jindal, Rupinder P ; Gauri, Dinesh K.
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25. Does the CMO’s personality matter for web traffic? Evidence from technology-based new ventures. (2020). Rieger, Verena ; Winkler, Hans-Jorg ; Engelen, Andreas.
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26. Performance evaluation of Omni channel distribution network configurations using multi criteria decision making techniques. (2020). Tan, Youchao ; Prabhuram, T ; Johnson, Robert R ; Rajmohan, M.
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27. Why do consumers think it is fair to pay more when buying from producers versus retailers?. (2020). Meloy, Margaret G ; Bolton, Lisa E ; Gonzales, Gabriel E.
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28. Omni-channel management in the new retailing era: A systematic review and future research agenda. (2020). Cai, Ya-Jun.
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29. Store Closings and Retailer Profitability: A Contingency Perspective. (2020). Fay, Scott ; Feng, Cong.
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30. Journeying Together: Aligning Retailer and Service Provider Roles with Collective Consumer Practices. (2020). Thomas, Tandy Chalmers ; Price, Linda L ; Epp, Amber M.
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31. Mobile payment and online to offline retail business models. (2020). Liao, Shu-Hsien ; Yang, Ling-Ling.
    In: Journal of Retailing and Consumer Services.
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32. Overcoming vulnerability: Channel design strategies to alleviate vulnerability perceptions in customer journeys. (2020). Sousa, Rui ; Wunderlich, Nancy V ; Rotzmeier-Keuper, Julia ; Hogreve, Jens ; Chowdhury, Ilma Nur ; Fleischer, Hannes ; Mousavi, Sahar.
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33. The amplifying effect of branded queries on advertising in multi-channel retailing. (2020). Mendez-Suarez, Mariano ; Monfort, Abel.
    In: Journal of Business Research.
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34. The role of the store in managing postpurchase complaints for omnichannel shoppers. (2020). Frasquet, Marta ; Miquel-Romero, Maria-Jose ; Molla-Descals, Alejandro.
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35. Omni-channel retailing: Do offline retailers benefit from online reviews?. (2019). Li, Yiming ; Tayi, Giri Kumar ; Cheng, T. C. E., .
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36. Investigating the influential factors of return channel loyalty in omni-channel retailing. (2019). Xu, Xun ; Jackson, Jonathan E.
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37. Multi-period price optimization problem for omnichannel retailers accounting for customer heterogeneity. (2019). Gupta, Vishal Kumar ; Ting, Q U ; Tiwari, Manoj Kumar.
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38. Examining customer channel selection intention in the omni-channel retail environment. (2019). Xu, Xun ; Jackson, Jonathan E.
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39. Multi-sided marketplaces and the transformation of retail: A service systems perspective. (2019). Kwan, Stephen K ; Hnninen, Mikko ; Mitronen, Lasse.
    In: Journal of Retailing and Consumer Services.
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40. Multichannel personalization: Identifying consumer preferences for product recommendations in advertisements across different media channels. (2019). Schreiner, Timo ; Baier, Daniel ; Rese, Alexandra.
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41. A quantitative performance management framework for assessing omnichannel retail supply chains. (2019). Christopher, Martin ; Yumurtaca, Iak Zge ; Adivar, Burcu.
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42. Understanding complaint channel usage in multichannel retailing. (2019). Frasquet, Marta ; Ieva, Marco ; Ziliani, Cristina.
    In: Journal of Retailing and Consumer Services.
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43. An Optimal Strategic Business Model for Small Businesses Using Online Platforms. (2018). Ho, Min ; Kim, Hana ; Lee, Daeho.
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44. Customer-driven investment decisions in existing multiple sales channels: A downstream supply chain analysis. (2018). Salmani, Yasamin ; Partovi, Fariborz Y ; Banerjee, Avijit.
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45. Why is Price Dispersion Higher Online than Offline? The Impact of Retailer Type and Shopping Risk on Price Dispersion. (2018). Popkowski Leszczyc, Peter ; Lin, Yuanfang ; Zhuang, Hejun.
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46. Buy online and pick up in-store: Design of the service area. (2018). Jin, Ming ; Li, Gang ; Cheng, T. C. E., .
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    RePEc:eee:ejores:v:268:y:2018:i:2:p:613-623.

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47. Enhancing Customer Engagement Through Consciousness. (2017). Sisodia, Rajendra ; Nordfalt, Jens ; Grewal, Dhruv ; Roggeveen, Anne L.
    In: Journal of Retailing.
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48. The Future of Retailing. (2017). Nordfalt, Jens ; Grewal, Dhruv ; Roggeveen, Anne L.
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49. Understanding omni-channel shopping value: A mixed-method study. (2017). Picot-Coupey, Karine ; Hur, Elodie ; Ackermann, Claire-Lise.
    In: Journal of Retailing and Consumer Services.
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50. What factors determine e-satisfaction and consumer spending in e-commerce retailing?. (2017). Nisar, Tahir M ; Prabhakar, Guru.
    In: Journal of Retailing and Consumer Services.
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