Creating a Data-Driven Organization: an executive summary
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The document discusses the essential components of creating a data-driven organization, emphasizing the importance of a data culture, strong testing culture, and broad data literacy among decision-makers. It highlights the need for open sharing of data, clear strategies, and strong leadership to effectively use data for impact. Ultimately, being data-driven involves a systematic approach to data collection, analysis, decision-making, and action leading to measurable results.
Creating a Data-Driven Organization: an executive summary
- 1. Creating a Data-Driven Organization: Carl Anderson @leapingllamas | www.p-value.info an executive summary
- 2. Why data-driven? @leapingllamas | www.p-value.info
- 3. 5%more productive Controlling for other factors, data-driven orgs are @leapingllamas | www.p-value.info
- 4. Having lots of reports does not make you data-driven. @leapingllamas | www.p-value.info
- 5. Having a hadoop cluster does not make you data-driven. @leapingllamas | www.p-value.info
- 6. Data-driven requires a data culture @leapingllamas | www.p-value.info
- 7. a strong testing culture Being data-driven means having… Innovate through online and offline experimentation. Encourage hypothesis generation broadly across org. @leapingllamas | www.p-value.info
- 8. an open, sharing culture Being data-driven means having… No data hoarding or silos. Bring data together to create rich contexts. Connect the dots. @leapingllamas | www.p-value.info
- 9. a self service culture Being data-driven means having… Business units have necessary data access as well as within- team analytical skills to drive insights, actions, and impact. @leapingllamas | www.p-value.info
- 10. a broad data literacy Being data-driven means having… All decision-makers have appropriate skills to use and interpret data. @leapingllamas | www.p-value.info
- 11. an objective, inquisitive culture Being data-driven means having… “Do you have data to back that up?” should be a question that no one is afraid to ask and everyone is prepared to answer—Julie Arsenault. @leapingllamas | www.p-value.info
- 12. a visible, clearly-articulated strategy Being data-driven means having… Commonly understood vision. Suite of well-designed, accessible KPIs. All staff understand how their work ties back to these metrics. @leapingllamas | www.p-value.info
- 13. strong data leadership Being data-driven means having… A head of data to evangelize data as strategic asset with budget, team, and influence to drive cultural change. @leapingllamas | www.p-value.info
- 14. but bottom up too Change should not just be top-down Everyone in org has role and responsibility through “leveling up” their data skills, mutual mentoring, and embedding data into their processes. @leapingllamas | www.p-value.info
- 15. blindly following data. Being data-driven doesn’t mean Augment decision makers with objective, trustworthy, and relevant data. @leapingllamas | www.p-value.info
- 16. using data to effect impact and results Ultimately, data-driven means Push data through “analytics value chain” from collection, analysis, decisions, action, and finally to impact. Partway along chain doesn’t count. @leapingllamas | www.p-value.info
- 17. Want to find out more? There’s lots more detail and practical information in the book including @leapingllamas | www.p-value.info • how to design metrics • how to prioritize data source collection • best practices of A/B testing and broader topics such as • decision making • organizational structure • privacy, ethics, and risk
- 18. http://shop.oreilly.com/ @leapingllamas | www.p-value.infoCopyright © 2015 Carl Anderson