Lesson 2 focus on your purpose and your reader
- 2. “Great purpose leads to great achievement.” 1. Writing to inform 2. Writing to educate 3. Writing to communicate 4. Writing to entertain
- 3. Requires the principles: ◦ TRUTHFULNESS- write-ups must be based on factual observations How to do it? 1. Gather as many data as possible. 2. Analyze if your data are reliable. 3. Then choose which data are truthful materials to use for your write-up.
- 4. ◦ ACCURACY- it is the use of correct and precise information. - Always verify the information that you plan to include in your manuscript. - It is the writers obligation to present the most accurate information.
- 5. ◦ TIMELINESS- implies the right timing of release or submitting your write-up.
- 7. Winning the hearts of the reader and at the same time teaching them something. This is the most important role of a teacher. Thus, a writer must ensure that hi write-up is able to mold, to change, and to develop his readers.
- 8. Conviction- appeal to the intellect; convince readers to believe what you have written using factual information., figures/numbers and arguments that are valid and logical. ◦ Use research findings and factual information. Persuasion- persuading readers using information that would touch on their feelings; joy/happiness, pity, guilt, hunger, fear, etc.
- 9. Five Elements in Communication: 1. sender- source of the message 2. Message- ideas and feelings 3. Channel- means to send the message 4. Receiver- final consumer of the message 5. Feedback- ideas and feelings coming form the receiver.
- 10. Not all are serious writing. ◦ Drama script for a presentation ◦ Humorous story ◦ Anecdote ◦ After dinner speech Making your readers enjoy your write up is a challenge.
- 11. Good writing is premised on the interest of the readers. ◦ Topics should be interesting and stimulating to your readers. Studying profile of your readers. ◦ Occupation ◦ Age range ◦ Educational attainment ◦ Their interests ◦ Aspirations ◦ Goals ◦ Motivations ◦ Usual problems