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Communications Technology TGJ4M

Final Project: Multimedia Campaign

Due:




Task: Create a multimedia campaign to advertize a product, company or event of your
choice or creation.




Specific Requirements:

Your project must include ALL of the following:

- One short film OR poster about your subject

- One page design for the homepage of a website for your subject (using the 4 principles
of design)

- One blog with one post: create a blog on blogger.com and post once about your
subject (a minimum of three photographs and three paragraphs)

- Present your project to the class and participate in the group critique.
Communications Technology TGJ4M Final Project Rubric

Expectations:

1. Knowledge: (B1) apply project management techniques to the planning and
development of a communications media project;

2. Thinking: (B2) apply the creative process to meet a range of challenges in
communications technology;

3. Communication: (A4) demonstrate an understanding of and apply the
interpersonal and communications skills necessary to work in a team environment;

4. Application: (B3) create products or productions that demonstrate competence in
the application of creative and technical skills and incorporate current and evolving
standards, processes, formats, and technologies.

Expectations       Product        Level 4        Level 3        Level 2      Level 1      Below
                   Criteria                                                               Level 1
                   One page of    Identifies     Identifies     Identifies   Identifies   Does not
                   brainstormin   the criteria   the criteria   the          the          identify the
     1
 (Knowledge)       g and          extensively    capably.       criteria     criteria     criteria.
                   planning an    .                             partially.   minimally
                   overview of                                               .
the project.
                 Complete the     Identifies     Identifies     Identifies   Identifies    Identifies
                 Creative         the criteria   the criteria   the          the           the criteria
      2
 (Thinking)      Process          thoroughly     considerably   criteria     criteria in   insufficiently
                 Booklet.         .              .              partially.   a limited     .
                                                                             way.
                 Present your     Informs        Informs        Informs      Informs       Does not
                 project to the   classmates     classmates     classmate    classmate     inform
      3
                 class and        extensively    capably.       s            s             Classmates.
(Communication   participate in   .                             partially.   in a
)
                 group                                                       limited
                 critique.                                                   way.
                 Create a         Identifies     Identifies     Identifies   Identifies    Identifies
      4
                 multi-media      the criteria   the criteria   the          the           the criteria
(Application)    campaign for     thoroughly     considerably   criteria     criteria in   insufficiently
                 your subject.    .                             partially    a limited     .
                                                                             way.

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Tgj4m finalprojectrubric

  • 1. Communications Technology TGJ4M Final Project: Multimedia Campaign Due: Task: Create a multimedia campaign to advertize a product, company or event of your choice or creation. Specific Requirements: Your project must include ALL of the following: - One short film OR poster about your subject - One page design for the homepage of a website for your subject (using the 4 principles of design) - One blog with one post: create a blog on blogger.com and post once about your subject (a minimum of three photographs and three paragraphs) - Present your project to the class and participate in the group critique.
  • 2. Communications Technology TGJ4M Final Project Rubric Expectations: 1. Knowledge: (B1) apply project management techniques to the planning and development of a communications media project; 2. Thinking: (B2) apply the creative process to meet a range of challenges in communications technology; 3. Communication: (A4) demonstrate an understanding of and apply the interpersonal and communications skills necessary to work in a team environment; 4. Application: (B3) create products or productions that demonstrate competence in the application of creative and technical skills and incorporate current and evolving standards, processes, formats, and technologies. Expectations Product Level 4 Level 3 Level 2 Level 1 Below Criteria Level 1 One page of Identifies Identifies Identifies Identifies Does not brainstormin the criteria the criteria the the identify the 1 (Knowledge) g and extensively capably. criteria criteria criteria. planning an . partially. minimally overview of .
  • 3. the project. Complete the Identifies Identifies Identifies Identifies Identifies Creative the criteria the criteria the the the criteria 2 (Thinking) Process thoroughly considerably criteria criteria in insufficiently Booklet. . . partially. a limited . way. Present your Informs Informs Informs Informs Does not project to the classmates classmates classmate classmate inform 3 class and extensively capably. s s Classmates. (Communication participate in . partially. in a ) group limited critique. way. Create a Identifies Identifies Identifies Identifies Identifies 4 multi-media the criteria the criteria the the the criteria (Application) campaign for thoroughly considerably criteria criteria in insufficiently your subject. . partially a limited . way.