Beyond google oct10
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This document provides an overview of Google search and other search options. It discusses how Google search works using PageRank and its interface. It also outlines Google search tips and tricks as well as exploring other search engines, specialized search types for images, academics, social media, and more. The document aims to help users find more advanced search techniques and alternative search tools.
Beyond google oct10
- 1. www.le.ac.uk Beyond Google October 2010 Katie Fraser Information Librarian David Wilson Library
- 2. Outline • How Google works • Google tips and tricks • Other search engines • Other search types • Resources for specific purposes • Finding more
- 3. How Google search works • Pagerank http://en.wikipedia.org/wiki/PageRank • Google’s golden triangle http://eyetools.com/research_google_eyetracking_
- 4. Advanced Search • Go to Google.com • Use ‘Advanced search’ • Use ‘More search tools’
- 5. Google Shortcuts • “david wilson library" - phrase • -building – without ‘building’ • +geneus – exactly ‘geneus’ (not corrected) • ~book - synonyms for ‘book’ • david * library – david ‘wildword’ library
- 6. Information within a website • site:le.ac.uk - in the site (can add keywords) • link:le.ac.uk - pages linking to the site • cache:le.ac.uk - cached version of the site • info:le.ac.uk - information about the site • related:le.ac.uk - pages related to the site
- 7. Information within a webpage • allinanchor:library - words in the anchor text • allintitle:library - words in the site title • inurl:library - words in the URL
- 8. Cool Google sites • http://www.googlelabs.com/ - new applications developed by Google, sometimes including search • http://www.google.com/experimental/ - experiments with Google search you can try out online
- 9. Other search engines • www.bing.com • www.yahoo.com • www.ask.com • www.exalead.com/search • Try out the same search in each of these search engines and Google • Which results come out at the top? • Which look more useful?
- 10. Other search types • Clustered search http://search.carrot2.org/stable/search • Computational search www.wolframalpha.com • Directory search www.dmoz.org • Clustered search uses similar algorithms but presents results differently • Computational and directory search use completely different systems
- 11. Metasearch • http://www.langreiter.com/exec/yahoo-vs-google.h • www.metacrawler.com • www.dogpile.com • Metasearch engines usually state which sources are used • Can create a more reliable picture of relevance
- 12. Image search • http://images.google.com/advanced_image_search • http://www.flickr.com/search • http://behold.cc • Images on the internet are not free to use anyway • Search for Creative Commons licensed materials
- 13. Academic search • Google Scholar – ‘academic’ search results http://scholar.google.com/ which can be set up to search UoL resources • Pinakes – list of quality educational web directories http://www.hw.ac.uk/libWWW/irn/pinakes/pinakes
- 14. Image search • http://images.google.com/advanced_image_search • http://www.flickr.com/search • http://behold.cc • Images on the internet are not free to use anyway • Search for Creative Commons licensed materials
- 15. Social media search • http://search.twitter.com/ • http://blogsearch.google.com/ • http://technorati.com/ • http://www.icerocket.com/ • http://addictomatic.com/ • http://collecta.com/ • Search social media for up-to-date ‘information’ • For example, is a website having problems?
- 16. Other cool stuff • http://www.google.com/squared • http://www.archive.org/web/web.php • http://stilltasty.com/
- 17. Finding more • http://googleblog.blogspot.com/ - Google’s blog, including updates on new services • http://www.philb.com/ - Phil Bradley’s website. Try his ‘Which search engine when?’ guide http://www.philb.com/whichengine.htm • http://blog.searchenginewatch.com/ - Search Engine Watch blog, looks at search news
Editor's Notes
- #2: Hello and welcome