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Dynamic Infrastructure
Growing requirements  Mobile Home Branch Campus Workforce Center Data Center More locations Fewer locations Same traffic patterns but  needs traffic engineering New traffic patterns  e.g. search, facebook More types of Devices  e.g. iPhones Servers only User based Security Application based security Mobility of users Mobility of applications Networking decision based on key features e.g. Voice intgr.  Non-networking aspects e.g. power, cooling and space also key decision factors
Our planet is not only getting smaller and flatter... … It’s getting   smarter! Virtually all things, processes and ways of working are becoming   INTELLIGENT Our world is becoming   INSTRUMENTED Our world is becoming   INTERCONNECTED
Our planet is not only getting smaller and flatter... … It’s getting   smarter! “ Our resources are limited” I need efficiency “ My infrastructure is inflexible and costly”  I need to  respond  quickly “ New business & process demands”  I need to work smart “ Data is exploding and it’s in silos” I need Insight Virtually all things, processes and ways of working are becoming   INTELLIGENT Our world is becoming   INSTRUMENTED Our world is becoming   INTERCONNECTED Green & Beyond Dynamic Infrastructure Smart Work New Intelligence How do I create an  infrastructure that drives down cost , is  intelligent and secure , and  is just as dynamic as today’s business climate  ?
A dynamic infrastructure is a journey…
A dynamic infrastructure:  Providing visibility, control and automation with integrated service and asset management. Facilities Infrastructure Production Infrastructure Mobility Infrastructure Technology Infrastructure Communications Infrastructure + + + + VISIBILITY  CONTROL  AUTOMATION Improved management across converging business and IT assets, silos and workloads.
GTO 20 10 , the genetic map 2001   2002   2003   2004   2005   2006   2007   2008         2009       20 10 Dynamic  e-Business Internet Datacenter Technology Nano- Technology Technology, Systems, and  Software Technology and Systems Technology and Systems Technology Technology Technology Post 9/11 SW Quality/ Security Real World Aware Characteristics   of On-Demand Event-Driven  World Modular Systems Data and Analytics Stochastic Analysis and Optimization Continual Optimization Intelligent Information Metadata Virtual Identity People  Proxies CiC Web Platform Utilities Autonomic Next Gen  Web On-Demand Framework Architecture  of Business Innovation  in Services Enterprise SW Services 2.0 Web 2.0 Digital Communities Legislation and Data Systems Design Optimized  Systems Storage Managing Business Integrity Pervasive Embedded Software Pervasive Connectivity Speak to  IT Enterprise Mobile Intellectual    Property Digital Economy Transformational Hybrid Systems Security Services Quality Cloud Orchestrating the Smarter Planet Healthcare Transformation Data to Smart Decision Software Tech. Trends Future of Legacy Wireless/IT Convergence Workload Optimized Systems
GTO 2010 GTO 2010 Analytics & Optimization  Industry Transformation Software & Services System & Infrastructure Globalization and Economic Downturn Healthcare Debate and Stimulus Money Explosive Growth of Wireless Traffic Cost/Power/Performance/Time-to-Value System of Systems Explosion in Digitizing the World Need for Accurate and Trusted Models Rigidity of Packaged Applications Integration Remains the Key Strategic Priority  Early Adoption of Cloud Computing Delivery Models Environment and driving  themes for 20 10
Enabling Technologies for Healthcare Transformation Evidence-centric medicine, payment-for-outcomes  Workload Optimized Systems HW, SW co-design, integration, optimization Orchestrating the Smarter Planet Models and model orchestration enable integrated operation and optimization Software Technology Trends New development models, tools and methods transforming the SW industry Future of Legacy Tools & services to “Identify, Improve and Operate” legacy Convergence of IT and Wireless Infrastructure  IT enabled wireless infrastructure optimizations  Analytics & Optimization  Industry Transformation Software & Services System & Infrastructure
 
© IBM Corporation 2010. IBM Nederland B.V. Johan Huizingalaan 765 1066 VH  AMSTERDAM The Netherlands

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02 B Dynamic Infrastructure 2010

  • 2. Growing requirements Mobile Home Branch Campus Workforce Center Data Center More locations Fewer locations Same traffic patterns but needs traffic engineering New traffic patterns e.g. search, facebook More types of Devices e.g. iPhones Servers only User based Security Application based security Mobility of users Mobility of applications Networking decision based on key features e.g. Voice intgr. Non-networking aspects e.g. power, cooling and space also key decision factors
  • 3. Our planet is not only getting smaller and flatter... … It’s getting smarter! Virtually all things, processes and ways of working are becoming INTELLIGENT Our world is becoming INSTRUMENTED Our world is becoming INTERCONNECTED
  • 4. Our planet is not only getting smaller and flatter... … It’s getting smarter! “ Our resources are limited” I need efficiency “ My infrastructure is inflexible and costly” I need to respond quickly “ New business & process demands” I need to work smart “ Data is exploding and it’s in silos” I need Insight Virtually all things, processes and ways of working are becoming INTELLIGENT Our world is becoming INSTRUMENTED Our world is becoming INTERCONNECTED Green & Beyond Dynamic Infrastructure Smart Work New Intelligence How do I create an infrastructure that drives down cost , is intelligent and secure , and is just as dynamic as today’s business climate ?
  • 5. A dynamic infrastructure is a journey…
  • 6. A dynamic infrastructure: Providing visibility, control and automation with integrated service and asset management. Facilities Infrastructure Production Infrastructure Mobility Infrastructure Technology Infrastructure Communications Infrastructure + + + + VISIBILITY CONTROL AUTOMATION Improved management across converging business and IT assets, silos and workloads.
  • 7. GTO 20 10 , the genetic map 2001 2002 2003 2004 2005 2006 2007 2008       2009      20 10 Dynamic e-Business Internet Datacenter Technology Nano- Technology Technology, Systems, and Software Technology and Systems Technology and Systems Technology Technology Technology Post 9/11 SW Quality/ Security Real World Aware Characteristics of On-Demand Event-Driven World Modular Systems Data and Analytics Stochastic Analysis and Optimization Continual Optimization Intelligent Information Metadata Virtual Identity People Proxies CiC Web Platform Utilities Autonomic Next Gen Web On-Demand Framework Architecture of Business Innovation in Services Enterprise SW Services 2.0 Web 2.0 Digital Communities Legislation and Data Systems Design Optimized Systems Storage Managing Business Integrity Pervasive Embedded Software Pervasive Connectivity Speak to IT Enterprise Mobile Intellectual Property Digital Economy Transformational Hybrid Systems Security Services Quality Cloud Orchestrating the Smarter Planet Healthcare Transformation Data to Smart Decision Software Tech. Trends Future of Legacy Wireless/IT Convergence Workload Optimized Systems
  • 8. GTO 2010 GTO 2010 Analytics & Optimization Industry Transformation Software & Services System & Infrastructure Globalization and Economic Downturn Healthcare Debate and Stimulus Money Explosive Growth of Wireless Traffic Cost/Power/Performance/Time-to-Value System of Systems Explosion in Digitizing the World Need for Accurate and Trusted Models Rigidity of Packaged Applications Integration Remains the Key Strategic Priority Early Adoption of Cloud Computing Delivery Models Environment and driving themes for 20 10
  • 9. Enabling Technologies for Healthcare Transformation Evidence-centric medicine, payment-for-outcomes Workload Optimized Systems HW, SW co-design, integration, optimization Orchestrating the Smarter Planet Models and model orchestration enable integrated operation and optimization Software Technology Trends New development models, tools and methods transforming the SW industry Future of Legacy Tools & services to “Identify, Improve and Operate” legacy Convergence of IT and Wireless Infrastructure IT enabled wireless infrastructure optimizations Analytics & Optimization Industry Transformation Software & Services System & Infrastructure
  • 10.  
  • 11. © IBM Corporation 2010. IBM Nederland B.V. Johan Huizingalaan 765 1066 VH AMSTERDAM The Netherlands

Editor's Notes

  • #3: Here we illustrated the differences in networking requirements between the workforce centers and the data centers. The workforce centers are on the left hand side of this slide and the data centers are on the right hand side. They are interconnected by the big global IP network in the middle. Lets see how over the last twenty years things have changed in both the workforce centers and the data centers. <KEEP CLICKING> As you click through the slide build. There are more locations in the workforce centers as the workforce has become more distributed over the years, while in the data centers they have consolidated to fewer but larger locations. People now work from home, mobile devices, hotel rooms, etc. The traffic patterns have remained relatively stable over the years in the workforce, but because network traffic has increased there is the need for traffic engineering to help deal with network congestion. In the data centers there are new traffic patterns. If you look at the traffic pattern requirements to support new applications like Facebook, they are different than those associated with the workforce traffic patterns. In the workforce there are new devices which are being used by people, like iPhones, Blackberries, laptops, security cameras, etc. are all connected to an enterprise network. In the data center the devices are primarily servers and storage devices. For security, on the workforce side this is usually maintained by authenticating a user access to get onto the network and to what degree the user has access to applications, etc. In the data center is security more granular by providing certain servers or applications to particular parts of the network or not. The mobility of users in the workforce has changed. Where users are no longer tied to an office to access information, but can be retrieved through handheld devices while traveling or on the golf course. In the data center applications move. An example of this would be PowerVM and how applications can move from server to server or from data center to data center without disrupting the operations of the business. The decisions the network infrastructure has to make in the workforce center is based on some key features and their applications like providing QoS to things like Voice over IP or Video conferencing. In the data centers decisions are not only based on application needs but also based on non-networking aspects like power and cooling and space factors.
  • #4: Here we illustrated the differences in networking requirements between the workforce centers and the data centers. The workforce centers are on the left hand side of this slide and the data centers are on the right hand side. They are interconnected by the big global IP network in the middle. Lets see how over the last twenty years things have changed in both the workforce centers and the data centers. <KEEP CLICKING> As you click through the slide build. There are more locations in the workforce centers as the workforce has become more distributed over the years, while in the data centers they have consolidated to fewer but larger locations. People now work from home, mobile devices, hotel rooms, etc. The traffic patterns have remained relatively stable over the years in the workforce, but because network traffic has increased there is the need for traffic engineering to help deal with network congestion. In the data centers there are new traffic patterns. If you look at the traffic pattern requirements to support new applications like Facebook, they are different than those associated with the workforce traffic patterns. In the workforce there are new devices which are being used by people, like iPhones, Blackberries, laptops, security cameras, etc. are all connected to an enterprise network. In the data center the devices are primarily servers and storage devices. For security, on the workforce side this is usually maintained by authenticating a user access to get onto the network and to what degree the user has access to applications, etc. In the data center is security more granular by providing certain servers or applications to particular parts of the network or not. The mobility of users in the workforce has changed. Where users are no longer tied to an office to access information, but can be retrieved through handheld devices while traveling or on the golf course. In the data center applications move. An example of this would be PowerVM and how applications can move from server to server or from data center to data center without disrupting the operations of the business. The decisions the network infrastructure has to make in the workforce center is based on some key features and their applications like providing QoS to things like Voice over IP or Video conferencing. In the data centers decisions are not only based on application needs but also based on non-networking aspects like power and cooling and space factors.
  • #5: Here we illustrated the differences in networking requirements between the workforce centers and the data centers. The workforce centers are on the left hand side of this slide and the data centers are on the right hand side. They are interconnected by the big global IP network in the middle. Lets see how over the last twenty years things have changed in both the workforce centers and the data centers. <KEEP CLICKING> As you click through the slide build. There are more locations in the workforce centers as the workforce has become more distributed over the years, while in the data centers they have consolidated to fewer but larger locations. People now work from home, mobile devices, hotel rooms, etc. The traffic patterns have remained relatively stable over the years in the workforce, but because network traffic has increased there is the need for traffic engineering to help deal with network congestion. In the data centers there are new traffic patterns. If you look at the traffic pattern requirements to support new applications like Facebook, they are different than those associated with the workforce traffic patterns. In the workforce there are new devices which are being used by people, like iPhones, Blackberries, laptops, security cameras, etc. are all connected to an enterprise network. In the data center the devices are primarily servers and storage devices. For security, on the workforce side this is usually maintained by authenticating a user access to get onto the network and to what degree the user has access to applications, etc. In the data center is security more granular by providing certain servers or applications to particular parts of the network or not. The mobility of users in the workforce has changed. Where users are no longer tied to an office to access information, but can be retrieved through handheld devices while traveling or on the golf course. In the data center applications move. An example of this would be PowerVM and how applications can move from server to server or from data center to data center without disrupting the operations of the business. The decisions the network infrastructure has to make in the workforce center is based on some key features and their applications like providing QoS to things like Voice over IP or Video conferencing. In the data centers decisions are not only based on application needs but also based on non-networking aspects like power and cooling and space factors.
  • #6: Service Management: Service management solutions help you create and manage a more agile, business-oriented and dynamic infrastructure so you can rapidly respond to change and deliver higher quality services at a lower cost. Learn more about Service management Asset management : Hardware, software, and services from IBM help you maximize the performance and lifetime value of assets across your enterprise—production, facilities, transportation and IT—and closely align them with your overall business strategy. Virtualization & Consolidation : Virtualization and consolidation can reduce IT complexity to help your data center become more resilient and secure while reducing costs. The ability to deploy capacity and server images virtually increases speed of deployment roughly by a factor of 30 times. Information Infrastructure : IBM’s comprehensive approach to information infrastructure addresses compliance, availability, retention, and security requirements while helping businesses get the right information to the right person at the right time. Potential benefits include up to: 75% decrease in capital costs, 600% increase in input capacity, 300x improvement in throughput, 500x improvement in hardware price/performance ratio. Energy Efficiency : Energy efficiency solutions can help lower data center energy costs by up to 40% or more through facilities design, power and cooling infrastructure, active energy management, and efficient, scalable IBM systems. Security: IBM Security solutions deliver the full breadth and depth of capabilities that enable organizations to take a business-driven, holistic approach to security, compliance and risk management in alignment with an IT governance framework, supporting the secure delivery of services with speed and agility in the dynamic infrastructure. Business Resiliency: Business continuity and resiliency solutions keep your business running in the event of an internal or external risk, planned or unplanned, and allow your IT experts to devote more time to innovation. Less than 50% percent companies surveyed have disaster recovery and business continuity strategies in place, according to researchers at UK-based Chartered Management Institute. And among those who have planned for business continuity and resiliency, 75 percent report that efforts are likely to be “haphazard” and “untested.”
  • #7: IBM’s integrated service and asset management platform provides the visibility, control & automation needed to deliver a dynamic infrastructure, helping you address these common challenge: How do you deploy and manage smart assets, digitally enabled physical assets and IT assets across their lifecycle? How do your instrument & interconnect these assets to create a dynamic infrastructure? How do you integrate workflows across business & IT boundaries to enable effective service delivery? How do you ensure service quality across converged, and interdependent business and IT infrastructures? IBM’s integrated platform allows for unified management of assets, information and workflow, not just within silos, but across silos, so you can: See all your smart, physical and IT assets and manage them in an integrated way, across the asset lifecycle. Instrument your assets, understand their health and impact on business services, share relevant data across silos and transform that data into actionable intelligence for better decision making. Integrate tools and automate workflows across organizational teams, roles and functions (including line of business, architecture, development, IT operations, network operations, facilities, production and more). … enabling delivery of smarter, differentiated services across a dynamic infrastructure.
  • #8: This is a famous GTO chart we call the “genetic map”. If you look vertically, each year we come up with four-to-six major sections of the GTO, we call these “chapters.” The interesting points on this chart are the horizontal lines that are used to show how the chapters from one year are related to ones in another year. The reason this is important to understand is that each year when we come up with new chapters - - this does not replace last years list, in fact it often builds on it by further refining our thinking. I like to view the GTO then as a continuum of ideas that we build upon as our thinking gets clearer around a particular topic.
  • #9: Industry Transformation Enabling Technologies for Healthcare Transformation Evidence-centric medicine, payment-for-outcomes Analytics and Optimization Orchestrating the Smarter Planet Models and model orchestration enable integrated operation and optimization Software Technology Trends New development models, tools and methods transforming the SW industry Future of Legacy Tools & services to “Identify, Improve and Operate” legacy Convergence of IT and Wireless Infrastructure IT enabled wireless infrastructure optimizations Workload Optimized Systems HW, SW co-design, integration, optimization