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10 +1Interaction Principles on Mobile UI
      移动界面的10+1个互动原则
                     Presenter: AIMOdesign Lab
         http://bullfrogdesign.blogspot.com/view/flipcard
10+1 interaction principles on moible ui
Problem: What’s our target?
                 Actual size (inches)

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                 7
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                 4
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                             Small
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Agenda

 The mobile user(移动用户)
 Define User Group (UX methods)
 10+1interaction principles on mobile UI
The mobile user(移動用戶)
The mobile user(移動用戶)




       Anxiety
The mobile user(移動用戶)




      Fragment
The mobile user(移動用戶)




   Personalization
1st:   Find your target user
Define User Group (UX methods)
 Find an average profile (qualitative or quantitative methods)




                                            AVERAGE
                                            PROFILE
Define User Group (UX methods)
                      用户在实
                      验室进行语             用户访谈后进行
                      音便签评估              功能介面拼贴




用户进行14天的日志记录,
将每次記事軟件的心得记录
下来(总共53笔日志,手机
记事约占25笔)。

                                    UED团队针对功
                                    能介面和用户需
   将概念版本让用
                                    求,输出概念版
   户进行回访验证,
                                    本
   与研发团队进行
   叠代设计                       提出界
                              面的概
  进行叠代设计                      念版本
  (Iterative Design
  Process)
Define User Group (UX methods)
 Find an average profile ( web analysis, UX methods)




                                                        Source: 麥庫,2011
                                                          Source: 麥庫,2011
More
Quick?

         Efficient?
10 +1interactive principles
                              Learnability
      Satisfaction
      (Pleasure)                                  Efficiency


 Flexibility
                                                     Memorabiltiy
                       10+1interactive
                     principles on mobile
Consistency                                              Error
                                                        Recovery


     Feedback                                      Simplicity

                 Visibility             Mapping
Principle 1:Learnability
 Easy to use from the first time
Principle 2:Efficiency (cont’d)
 Key tasks should be mad as efficient as possible




                                               n steps




Depth(d): number of levels
Breadth(b):number of options per menu panel
Principle 2:Efficiency (cont’d)
 Key tasks should be mad as efficient as possible
Principle 2:Efficiency
 Key tasks should be mad as efficient as possible




    Auto-suggest search process optimized with Tap-Ahead
Principle 3:Memorability
 Frequency of use is the key factor in memorability

                                 Header
                                  Title
                         Content Top (Action bar)




                               Content




                         Context Menu & Tool bar
Principle 4: Error Recovery
  Users should never be allowed to make a mistake

                                                        Dialogs are for:
                                                        1.Inform message
                                                        2.Force to confirm an action
                                                        3.Rigister form




Toast messages can be trigger by an action user takes
Principle 5:Simplicity
 Avoid necessary functionality and keep the visual design cleanness




   Large size                                      Small size
   Icons is resized but same area                 Keep all 3 stories are display on smaller size
   Images are scaled                              Stylistic element is removed on smaller device
   Future area
Principle 6:Mapping
 What the users expect to happen is exactly what should happen




Drag and drop (gestures)
Principle 7:Visibility
 Understnading the user’s goals




                                     Touch targets
      Button size 36x36 px (apples
                                     (30 px~44px by fingers touch)
      suggested 44px)
Principle 8:feedback
 User should always be in control
Principle 9:Consistency
Principle 10:Flexibility(cont’d)




Show/Hide
Principle 10:Flexibility(cont’d)




Show/Hide




                 Firefox
Principle 10:Flexibility(cont’d)

Show/Hide
Principle 10:Flexibility


                        Stretch




Utilize 9-patches
Principle 10+1:Satisfaction
 How much the user enjoys or dislikes your product




   User Satisfaction?
   Pleasure to design
THANK YOU

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