302-F11-Lecture1
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This document provides information about an ENG 302 business writing course. It introduces the instructor, Lindsey Donhauser, and provides their contact information. It also lists the top 10 frequently asked questions for the course and begins answering them. The textbook required is Business Communication Today by Bovée and Thill, 10th edition. The document outlines the attendance policy and what students should do if they miss class. It provides an example of how assignments should be formatted and submitted. Finally, it gives details about the first homework assignment which is to read chapter 1 of the textbook and complete an analysis activity.
302-F11-Lecture1
- 1. Welcome! ENG 302 – Business WritingLindsey Gosma DonhauserInstructorWriting ProgramsArizona State University
- 2. Top 10 FAQs for ENG 302What is the instructor’s name and contact info?Which textbook & edition do I need?What types of projects are assigned?How are assignments graded?Does this class have an attendance policy?What happens if the instructor cancels class or doesn’t show up to class?How do I stay on track if I miss a day of class?Where can I find the current syllabus?What skills will I learn in “Business Writing”?Who are my classmates?
- 3. Instructor Contact InformationE-mail: LDonhauser@asu.eduPhone: 480-459-1462 (voice and text), 480-965-3168, option 6 (messages only)Office: Languages & Literatures, LL 172-KOffice Hours: Tuesdays and Thursdays, 12:00 noon – 1:15 pm & 4:30 pm – 5:15 pmOther times by scheduled appointment.
- 4. Business Communication Today, 10th ed. Bovée & Thill ISBN 0138155399Most readings and activities come from the text.Some days I will ask you to bring the text to class.This text has just released a new edition, so consider this fact when making your purchase/rental decision.Another Option: eTextbook digital rentalhttp://www.coursesmart.com/9780138155056?__professorview=false&__instructor=2194199
- 5. Top 10 FAQs for ENG 302What is the instructor’s name and contact info?Which textbook & edition do I need?What types of projects are assigned?How are assignments graded?Does this class have an attendance policy?What happens if the instructor cancels class or doesn’t show up to class?How do I stay on track if I miss a day of class?Where can I find the current syllabus?What skills will I learn in “Business Writing”?Who are my classmates?
- 6. Attendance & Tardy Policiespres· entadj \ˈpre-zənt\ 2a: being in view or at hand tar· dyadj \ˈtär-dē\ 2 : delayed beyond the expected or proper time : late ab· sent adj \ˈab-sənt\ 1: not present or attendingMiss no more than 15 minutes of class.Miss more than15, but less than 30, minutes of class.Miss more than 30 minutes of class, i.e. Attend less than 45 minutes of class.
- 7. What if I know I’ll miss class?#1Contact the instructor prior to the absence.#2 EITHERAttend a different section of ENG 302 (on the same day) to avoid an absence.ORSchedule an alternative time to submit the day’s assignments to avoid losing points for late submissions.Download and review the lecture before the next class session.
- 8. How to Read the SyllabusDATE DUE BY CLASS TIME Have a typed and printed copy of this assignment ready before class begins.IN-CLASS DISCUSSION Helps you identify the day’s lecture topic.READ Read the chapter BEFORE beginning the assignment due at the next class session.My lecture is a REVIEW & DISCUSSION of key concepts from the chapter and homework.
- 9. Your NameENG 302 – 9:00am8/23/11Message for Analysis, p. 31Your response to the assignment begins here. Notice that the paragraphs are single-spaced. No beginning indent is used. An extra space is used to show a paragraph break. Simple, right? This is standard business style, not the academic MLA style you have used in the past. Space is used wisely, not wasted.Section Headings Are EncouragedIf you are ever asked to “format” the assignment as an e-mail, memo, letter, in the instructions, make sure to honor those basic requirements. (See the textbook’s Appendix for instructions.) Make sure you also ask “What main skills does the assigned reading emphasize?” Your homework responsesare an opportunity to practice and develop those skills, day by day.
- 10. Your Name (Preferred)First “Funny Way to Remember You” Last Class Standing (Sophomore/Junior)Major & Minor/Concentration, etc.Describe a recent piece of professional communication that was particularly difficult or challenging to write.Do not write on the back. Thanks!
- 11. Lindsey Gosma DonhauserLindsey “Green Thumb” Donhauser ← Why?InstructorBAs from UTC | MFA from ASUI had to e-mail an etsy seller regarding a handmade item that I purchased. The photo of the item did not accurately depict how ugly the item was in person, so I wanted a refund. My challenge was to convey my disappointment, without mocking the seller or his “handiwork.”
- 12. TAKE THE “YOU” ATTITUDEAlways include a subject line.Use standard grammar, punctuation& capitalization.This audience-centric approach is a stance that forces you to “get inside the head” of your readers and then to consider their expectations, needs, and desires. Taking the “You” Attitude is the single most effective way to approach business communication. Period.Identify yourself and your class time.Make a specific, clear request. Be professional and polite. Avoid “emotional writing.”
- 14. Effective Communication in These Scenarios Could Have:Sped up decision-making & problem-solving Increased productivityMaintained employee satisfactionAvoided excessive employee turnoverStrengthened business relationships Persuaded customers/clients/stakeholdersEnhanced the company’s imageMaximized the return on investment
- 15. HOMEWORKReview ENG 302 Policies and SyllabusBuy Business Communication Today10th edition, Bovée & Thill, ISBN 0138155399Read Chapter 1Complete Message for Analysis activity, p. 31Submit a typed copy in class next time
- 16. Use the Standard Header (see previous slide)
- 18. Analysis of Original Message (paragraph and/or list)
- 19. Revision of Original Message (it’s a blog, so it has a ___ )