Red Stampede Website Platform Specs

APPLICATION
MODULE
FEATURES
DETAILS / SPECS
SITE BUILDERS
Site Manager
Organizational information
· Site name
· Candidate or organization’s user ID
· Full name of the candidate / organization
· Purpose
· Contact address
· Contact city, state, and zip
· Contact phone
· Candidate or organization’s email
· RSS feed title
· RSS feed description
· Site support email
· PayPal cancel notification email
Homepage configuration
· Blog – number to display on homepage
· Press releases – number to display on homepage
· News stories – number to display on homepage
· Events – number to display on homepage
Automated default message for Invite 2 emails
· Website
· Groups
· Events
· Personal fundraising pages
Website keywords and description for SEO
· Site title
· Site keywords
· Site description
· Yahoo Site Explorer
Site registration and auto-responders
· Successful website registration message
· Site registration to be from (User ID)
· Successful profile completion message
· Profile completion message from (user ID)
Stay Connected Social Manager
· Facebook Fanpage
· Twitter Username
· YouTube Page
· Flickr Page
Configuration Settings
REDSTAMPEDE WEBSITES THAT REDFINE POSSIBLE
1

APPLICATION
MODULE
FEATURES
DETAILS / SPECS
· LinkedIn Account
Donation Processing (Authorize.net)
· X Login
· X Transaction Key
· Payment Processor URL
· Subscription URL
· Subscription Login
· Subscription Transaction Key
· Test
PayPal
· Hosted Button Embed
Social Integration Tools
Facebook
· API Key
· API Secret
· Application ID
· Comment Owner ID
Twitter
· API Key
Flickr
· API Key
· API Secret
· User ID
Universal Online Integration Tools
Salesforce Database CRM
· WSDL
· User
· Password
· Token
Olark Online Chat
· Identity / Key
MailChimp Email System
· Webhook API Key
· API Key
· List ID
Google Apps
· Analytics Key
· Maps key
2

APPLICATION
MODULE
FEATURES
DETAILS / SPECS
Google Recaptcha
· Public Key
· Private Key
Google Calendar
· Google URL
· Text above calendar
· Text below calendar
Award System
· Award Notifier User ID
· Points explanation URL
Feature Enabler
Site-wide
· Blogs
· Blog Comments
· Events
· Friends
· Messages
· Donations
· Fundraising
· Points
· Invites Display
· Online Chat
· Login / Signup
Dashboard Widgets
· My Groups
· Facebook
· My Fundraising
· Activity Index
· My Friends
· Profiles
· My Messages
· My Candidate
· Events I’m Attending
· My Network
· My Blog
· Fellow Supporters
· Profile Completeness
· Choose your website’s Theme
Site Graphics Manager
Theme Manager
3

APPLICATION
MODULE
FEATURES
DETAILS / SPECS
· Upload website’s Favicon
· Upload website’s main header graphic
· Homepage Showcase Boxes – 3 or 4
· Site Disclaimer – located in the footer
Rotating Banner Manager
· Order of rotating banners
· Webpage address the banner links too
· Text to display on the banner box
· Upload image: Banners should be 640 X 280 pixels
Upload Manager
Upload a file (image, video, PDF, Word document, presentation)
· Filename & Date / Time updated
· File Preview
· Link of uploaded file
· Delete file
Existing pages
· Page name linked to the live webpage
· Edit page link
· Activate / deactivate webpage
· Create a new version of webpage
· Delete webpage
create a new page
· Page title
· Page path – URL of the webpage
· Page contents – using our WYSIWYG content editor
Menu Builder
Add/modify a menu item
· Specify order
· Menu label
· Menu link
· Specify if link should open in a new window
· Add / edit submenu – unlimited menu levels
· Delete
Press Release Builder
Existing press releases
· View in chronological order
· Read teaser
· Download full press release
Add a new Press Release
· Title
· Date
· Link
Content Manager
Page Builder
4

APPLICATION
MODULE
FEATURES
DETAILS / SPECS
· Short description to appear as teaser
News Story Builder
Existing news stories
· View in chronological order
· Read teaser
· Download full press release
Add a new news Story
· Title
· Date
· Link
· Short description to appear as teaser
Volunteer Builder
· Landing page message and content
· Automated email responder message and content
· Volunteer tasks: Add, Name, Delete
Activity Builder
Specify value of each activity performed on the website
· Radio station call in
· Letter to the editor published
· Letter to the editor not published
· Comment on other website
· Recruit offline volunteer
· Volunteer 1 hour at campaign office
· Volunteer 1 hour at campaign event
· Create a personal fundraising page
· Point per dollar raised
· New donor through personal fundraising campaign
· Blog post
· Blog post with picture or video
· Blog shared with group
· Blog receives new comment
· Event hosted
· Event RSVP – attending
· Attending an event
· Group created
· Group joined
· Group discussion started
· Group discussion reply received
· Commented on group topic
· Invite sent to contact
· New member signup from email invite
Constituent Manager
5

APPLICATION
MODULE
FEATURES
DETAILS / SPECS
· Your endorsement
· 100% completed profile
· New friend on the website
· First login of the day
· Landing page message
· Automated email responder message
· Create and edit an existing donation page
· Donation amount threshold for Employer and occupation field trigger
· Page name
· Page layout – 3 options (Left, Right, Full Width)
· Add amounts to be displayed on donation page
· Set the default amount for donation page
· Automated thank you email message
· Donation landing page message
· Legal disclaimers to display on donation page
· Default Title
· Default description
· Default goal / amount
Fundraising Manager
Pledge Your Support Builder
Donation Page Manager
Fundraising Page Setup
6

APPLICATION
MODULE
FEATURES
DETAILS / SPECS
REPORT MANAGER
Site Reports
Newest Items
· HTML report
· Newest registered users
· Newest groups created
· Newest blogs posted
Total Items
· HTML report
· Active users
· Visible blogs
· Visible comments
· Total donations
· Visible events / total events hosted
· Visible groups
· Visible press releases
· Active fundraising pages
· Contributions towards fundraising pages
User Signups
· HTML or CSV report
· All user signups or time period specific
· First name
· Last name
· Email address
Current Active Users
· HTML report
· User profile image
· Name
· Online status
· Location
· Active status
User Flow
· Name
· User ID
· IP Address
· Page visited
· Date and time page visited
7

APPLICATION
MODULE
FEATURES
DETAILS / SPECS
Google Analytics
· Enterprise-class web analytics provided by Google and integrated into website
Content Reports
Press Release Views
· HTML report
· Name of press release
· Status – Active or Archived
· Number of views
News Story Views
· Name of news story
· Status – Active or Archived
· Number of views
Blog Posting Views
· Name of blog posting
· Name of blog’s author
· Number of views
Reported Content
· Lists content flagged by users for review
Fundraising Reports
Successful Donations
· Editable date range
· Amount
· Recurring – Y/N
· Date / Time donation of donation
· Name of contributor
· City, State, and Zip of contributor
· Email address of contributor
· Volunteer signup
· Error status
· Donation page URL
· Referring page
Failed Donation Attempts
· Date specific
· First name
· Last name
8

APPLICATION
MODULE
FEATURES
DETAILS / SPECS
· Address 1
· Address 2
· City
· State
· Zip
· Telephone
· Last 4 digits of credit card number
· Amount
· Expiration month
· Expiration year
· Error message
· Date / time failed donation attempted
· Donation status
Top 20 Fundraisers
· Total contributions
· Total amount
· Name of fundraiser
· Username
· User email address
Offline Donations
· HTLM report
· Name of donor
· Amount of offline donation
· Date of offline donation
· Add Offline donation
Constituent Reports
Volunteers
· HTML Report
· Legend – Option Selection
· Name of Volunteer
· Site user status
· Email address
· Date of signup
· Availability – day(s) of the week
· Requested tasks
9

APPLICATION
MODULE
FEATURES
DETAILS / SPECS
· Notes
Endorsements
· First name
· Last name
· City
· Home phone
· Cell phone
· Email address
· Comments
Top Point Earners
· First Name – linked to user’s profile
· Last Name – linked to user’s profile
· Email
· City
· Total points achieved
· Ranking (user/total users signups)
Top Email Recruiters
· First name
· Last name
· Email
· Number of emails sent to contacts
· Number of resulting signups
· Site rank
Top Pledge Your Supporters
· First name
· Last name
· Cell phone
· Email
· City
· Pledge count
10

APPLICATION
MODULE
FEATURES
DETAILS / SPECS
MY SOCIAL NETWORK
Personal Profiles
· View/update Profile Picture
· Read statement of support
· View/update issues of importance
· Read/update “About Me” section
· Connect Facebook Profile
· Connect Twitter Handle
· View/invite friends in website network
· View group membership(s)
· View latest points earned
· View recent blog posting(s)
· Check your online status
· View personal fundraising statistics
· View event(s) hosting
· View contact information
· Share personal profile(s) to Facebook and Twitter
Activity Index
· View latest points earned
· View all points earned
· Learn how to earn more points
· Receive automated action alerts to increase point total
Blogs
Write a Blog(s)
· Post as yourself or the head of the organization
· Customize Title and Body
· Blog Preview Option
Read a blog(s)
· Automated alerts of blog(s) of interest
· View Blog’s Author, Created Date, and Last Updated
· Printable Version Option
· Report blog to site Admins
· Comment on blogs
· Promote blog(s) to homepage
· Share blog(s) with group(s) before and/or after posting
· Share blog to Facebook and Twitter
· Associate Facebook comment thread to blog
Events
Host Event(s)
· Customize Title, Date, Time, Venue, Notes, & Description
The Dashboard
11

APPLICATION
MODULE
FEATURES
DETAILS / SPECS
· Automated Map and Directions to Event Venue
· Add Unlimited Donation Tiers
· Email Invitations to Contacts from Online and Offline Sources
· Set Who May View Event
· Share Event with Group(s)
· Set RSVP Requirement
Attend event(s)
· RSVP to an event(s)
· See who is attending an event
· Purchase a ticket(s) or sponsorship to an event
· Get directions to an event
· Share event(s) with Facebook and Twitter
· Connect the event(s) to Facebook
· View IP Address of event creator
· View IP address of last update to the event
· Printable Version of event(s)
Groups
Create a Group(s)
· Upload a Group Icon
· Official Group Option
· Action Group Option
· Customize Group Name and Description
· Add Video to a Group
· Location Based Group Option
· Issue Based Group Option
· Email Invitations to Contacts from Online and Offline Sources to Join Group
· Moderate Group Blogs Option
· Moderate Group Events Option
· Transfer Group Ownership
· Remove group(s)
· Edit group(s)
Join a Group(s)
· Receive automated recommended groups based on user’s interest and/or location
· Read group(s) descriptions before joining
Participate in Group(s)
· Start or comment in a group discussion
· Create and receive group alerts
12

APPLICATION
MODULE
FEATURES
DETAILS / SPECS
· Read and/or comment on group blogs
· Host and/or attend group events
· Share group(s) with Facebook and Twitter
· View/network/contact members of a group
Personal Fundraising Pages
Creating / Editing a Fundraising Pages
· Page Title
· Fundraising page description
· Fundraising amount goal
· Option to make fundraising page a money-bomb
· Money-bomb date range
· Option to hide fundraising goal / progress
Public Fundraising Pages
· Page title
· user picture
· Fundraising thermometer
· Page description
· Share tools
· Link to view fundraising dashboard
· Personalized tagline
· Embedded donation form
Personal Fundraising Dashboards
· Personalized to each user
· Options to edit user picture, page contents, and view public page
My Fundraising Campaign statistics
· Amount raised
· Goal
· Number of donations
· Percent of goal achieved
· Money-bomb status
· Money-bomb date
Embed Your Fundraising Campaign
· Copy/paste link to email friends using another email service like Outlook
· Copy/paste code to embed fundraising thermometer and page link into another website/blog
· Copy/paste code to embed fundraising thermometer only into another website/blog
Email contact(s) Fundraising Page
13

APPLICATION
MODULE
FEATURES
DETAILS / SPECS
· Send your contacts a personalized email message inviting them to donate through your page
· Invite contacts manually
· Upload contacts from desktop
· Invite contacts from online email service providers
· Invite contacts from website’s network
Share Any Fundraising Page
· Share your/other fundraising page to Facebook
· Share your/other fundraising page to Twitter
· Share your/other fundraising page to mobile devices
Friends
Your Friends
· View friends in network – profile picture, name, location, and message link
Friend Requests
· Accept or reject friend requests
Send Message(s) to Friends
· Instant message contacts in your network
· Receive site or email alerts when a new message is received
Messages
Inbox
· Users may send and receive messages from their friends on the website
· Shows all messages received on the website – from, subject, date, and delete option
· Users may select the message to read the full contents
· Users may mark as read and/or delete one or more messages
Send a Message
· Users may send message(s) to one or more friends on the website
· Site Admins can send a message to all users at once as the head of the Organization
Notifications
· Each user can manage site notifications
· Specify frequency of notifications – immediately or once a day
· Specify where to receive notifications on website or by email
Blogs
· Comments on my blog
· Responds to a comment of mine
14

APPLICATION
MODULE
FEATURES
DETAILS / SPECS
Groups
· Invites me to a group
· Campaigns accepts a group I create
· Campaign rejects a group I create
· Shares a blog with a group I belong too
· Suggests a blog for a group that I own
· Accepts a blog I suggest for a group
· Rejects a blog that I suggest for a group
· Shares an event with a group that I belong too
· Suggests an event with a group that I own
· Accepts an event I suggest for a group
· Rejects an event I suggest for a group
· Posts a new topic to a group that I own
· Posts a new topic to a group that I belong too
· Replies to a group discussion I’ve participated in
· Join a group I own
· Leaves a group I own
Events
· Invites me to an event
Friend Requests
· Requests to be my friend
· Accepts my friend request
Messages
· Send me a message
Fundraising
· Send me a fundraising invite
· Contributes to my fundraising page
Browse
Members
· Members Online
· Members Recent Activity
· Members recently Joined
· Members Near Location
· Member’s Friends
· Member’s First Name
· Members Last Name
15

APPLICATION
MODULE
FEATURES
DETAILS / SPECS
Blogs
· Recent Blog Posted
· Recent Blog Comments
· Blogs Most Commented On
· Blogs Posted to Member’s Groups
Events
· Events Recently Created
· Events Closest to Member’s Location
· All Upcoming Events
Groups
· Groups with Recent Activity
· Groups Recently Created
· Groups Created Earliest
· Groups closest to Member’s Location
· Groups with Most Members
· Member’s Groups
· Official Groups
· Action Groups
· Groups with Most Discussion Topics
· Groups Alphabetically
FAQ
The Dashboard - How to use it and what it’s for
· Complete your personal profile
· Create a fundraising page
· Host an event
· Start your own blog
· Create or join a group
· Recruit your contacts
Help social network – how to do it and what it’s for
· Facebook
· Twitter
· Flickr
Downloads to help you along the way
16

APPLICATION
MODULE
FEATURES
DETAILS / SPECS
· Contribution form
· Fundraising signup form
· Event hosting form
· Volunteer form
· Endorsement form
· Build our base form
17

APPLICATION
MODULE
FEATURES
DETAILS / SPECS
FUNDRAISING
Donation Pages
· Unique Payment Gateway
· Secure Donation Module & Payment Processing (Authorize.net)
· PayPal Integration Available
· Unlimited number of unique donation pages allowed
· 3 custom page layouts
· Customizable landing page message
· Customizable automated email message
· Customizable page disclaimers
· Instant email notification of received donation
· Fully compliant with FEC and state campaign finance laws
· Automated data sync with Salesforce CRM
· Pre-set amount to require employer and occupation fields
· Branded PDF donation form embedded to offline giving
· Form fields auto-filled with registered user’s information
· Account registration automatically completed
· Quick donation feature for every registered member
· Accepts MasterCard, Visa, American Express, Discover
· Add unique donation tiers/sponsorships to any Event
· Add donation ticket purchasing to any event with single or multiple ticket purchase options
· Separate billing and shipping addresses allowed.
· Validation of field data before submitting to the payment processor
· Allows user-input of the donation amount.
· Allows minimum donation amount to be set.
· Accepts Single and recurring donations (Authorize.net only)
· Can show or hide form fields based on the value of another form field.
· Connect a page to a Fundraising campaign
· Multiple donation landing pages may exist at the same time and are controlled through the site’s admin portal
· Donation Analytics, page tracking and detailed reporting
Pre-set donation form variables in the URL
· Amount
· Show shipping address fields
· Personal fundraising page to credit
· First Name
· Last Name
· Email
· Zip
· Address
· City
· State
Secure Donation Processing
18

Signup/Login
Manual
• Insert Email address and zip code to create an account
• If email already exists, the login module will automatically appear
• Accounts are created by signing up for the website , submitting an endorsement, signing up to volunteer, making a donation, joining a group, and/or RSVP to an event
• Automated email message delivered to email address used to create account
New Member Form
• First and last name
• Account password and confirmation
• Issue/interest checkboxes
• Option to receive more information how you can get involved
• Option to select public endorsement
• Option to receive email communications
• Acceptance of the terms and conditions of site’s user agreement
• Option to use Facebook account to login
New Member Dashboard
• User redirected to Member dashboard
• User receives automated alerts to complete personal profile in single action steps
• User receives automated recommendations based on interest and location
Facebook Connect
• Login using Facebook Account
Login
• Multiple access points from all pages
• Insert email address and password
• Reset password link
Account Types
User
• Access to social network and it’s member tools inside the website
• Users are provided with a personal profile, blog, groups, events, fundraising pages, messaging system, and are automatically entered into the Activity Point Tracking System if/when they have completed their profile
Volunteer
• Same access as a user but automatically becomes a member of any official group created by Admin(s)
Staff
• Full access to platform including Admin Portal with the exception of enabling/disabling features
• Extended functionality of social networking tools
• Ability to promote, approve, and monitor user activity in the social network
• Extended security features
Admin
• Full access and control of entire platform
MODULES
Share Tools
Facebook
• Add a personal message to the item you’re sharing
• Pull image from item that you’re sharing from website to display on Facebook
• Share on your wall
• Share on a friend’s wall
• Share in a group
• Share on a page you administer
• Share in a private message
Twitter
• Provide your username and password
• Allow Twitter to connect to you account
• Add a personal message to your tweet about what you’re sharing
SITE REGISTRATION
SITE MEMBERSHIPS
19
APPLICATION MODULE FEATURES DETAILS / SPECS

• Use Hashtags to connect tweet to other Twitter accounts
Mobile Devices
• Take a picture of the QR code on any sharable item on the website
• QR codes are linked to the item that you take a photo with your mobile device
Email Recruiter
Open Inviter
• Users can email contacts outside of the website targeted and personalized messages
• Users can send unlimited recruitment emails to contacts
• New members automatically become friends with user who recruited and the organization
• Select the social network or email service to import your contacts
• Provide your username and password for the specific program
• Select/confirm which contact(s) to email
• Customize your message
• Send email
Desktop Files
Help guides to upload contacts
• Microsoft Outlook – 2003/2007
• Microsoft Outlook Express
• Microsoft Exchange
• Mozilla Thunderbird
Upload a File
• Choose file from desktop
• Select/confirm contact(s) to email
• Send email
Manual
• Enter email address(s) separating each by comma or new line
• Option to copy/paste code into your own email system
• Choose and confirm contacts to email
• Send email
Feedback
• Allows anyone to submit a comment, provide feedback, or ask a question instantly
• Can be embedded into any webpage
• The username and email address is auto-filled for any registered user who is signed in
• The message is delivered to the email address submitted through the Admin Portal
Activity Scroll
• Auto-scroll of latest user and admin generated activity on the website
• Increases speed with more activity
Search
• Appears in the header of all webpages
• Searches all web content
• Searches the social network within the website
Online Service Provider(s)
20
APPLICATION MODULE FEATURES DETAILS / SPECS

APPLICATION
MODULE
FEATURES
DETAILS / SPECS
Splash
• Pre-launch landing page branded to organization
• Option to embed form(s) to entice early signups
• Option to embed graphics linked to branded downloaded forms
WebTV
• Custom written application automatically reads a YouTube page and organizes the videos
• Script written based on user-tags inputted when uploading videos to YouTube
• TV page contains up to 5 categories and up to 50 videos in each
Mainstreet
• Branded header graphic linked back to homepage
• View Map Graphic – displays tour locations, Mainstreet stops, and/or tweets
• Group graphic – linked to official Mainstreet website group
• Facebook graphic – linked to official Mainstreet Facebook group
• Contains embedded Google Calendar showing upcoming locations
• Video message or tweet feed
• Latest endorsement auto-scroll
Pledge Support
• Asks visitors to pledge support and commit to recruiting others
• Option to embed Ajax map of state, county, or another location which shows level of support
Embedded form
• First name
• Last name
• Cell phone
• Email
• Zip code
• Drop down menu containing pledged number of individuals to recruit
• Opt-in email checkbox
• Tweet button
CUSTOM PAGES
Landing
Micro-sites
21

Red Stampede Website Platform Specs

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