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7 Elements of Fun User Experiences
7. Competition
6. Re-Engagement
5. Rewards
1. Interaction
2. Feedback
3. Choices
4. Goals/Challenges
F
U
N
Fun user experiences take
advantage of gesture-based
interactions native to the
device.
Responsive feedback,
vibrations, color changes
and audio cues, add to
the excitement of a
fun user experience.
Empower users by giving
them choices and the
ability to customize simple
elements, to engage them
more deeply.
The ability to view progress
against a larger community,
inspires competition and
further motivates end-users.
Fun user experiences should
use push notifications and
alerting capabilities native to
the device, to invite users to
re-engage.
Relevant and robust reward
systems should provide
enough incentive to inspire
users to want to achieve
objectives and re-engage.Achieving progressively
harder goals, or conquering
unique challenges, is what
motivates users to engage in
an ongoing basis.
Jonathan Lupo @userexperience

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7 Elements of a Fun User Experience

  • 1. 7 Elements of Fun User Experiences 7. Competition 6. Re-Engagement 5. Rewards 1. Interaction 2. Feedback 3. Choices 4. Goals/Challenges F U N Fun user experiences take advantage of gesture-based interactions native to the device. Responsive feedback, vibrations, color changes and audio cues, add to the excitement of a fun user experience. Empower users by giving them choices and the ability to customize simple elements, to engage them more deeply. The ability to view progress against a larger community, inspires competition and further motivates end-users. Fun user experiences should use push notifications and alerting capabilities native to the device, to invite users to re-engage. Relevant and robust reward systems should provide enough incentive to inspire users to want to achieve objectives and re-engage.Achieving progressively harder goals, or conquering unique challenges, is what motivates users to engage in an ongoing basis. Jonathan Lupo @userexperience