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STUNNING 
MOBILE 
STATISTICS 
The Past, Present, And Future Outlook Of Mobility 
@ValaAfshar
The first transistor 
was invented at Bell 
Laboratories in 
1947. 
http://www.corp.att.com/history/milestone_1947b.html
In 1959, the microchip 
brought us the rise of the 
“smaller but more powerful.” 
http://www.computerhistory.org/semiconductor/timeline/1959-Noyce.html
Today’s average mobile phone 
is more powerful than the PCs 
that sent two astronauts to 
the moon in 1969. 
http://www.nasa.gov/audience/foreducators/diypodcast/rocket-evolution-index-diy.html
The Intel 4004 processor held 
2,300 transistors in 1971. 
The Xbox One chip holds 
5 billion in 2013.
The first mobile phone 
call was placed in 1973. 
http://inventors.about.com/cs/inventorsalphabet/a/martin_cooper.htm
First commercial cellular 
network was launched by 
NTT in Japan in 1979.
First multinational cellular 
network was the Nordic 
Mobile Telephony in 1981. 
It even supported roaming. 
http://bit.ly/1bppx7F
Motorola introduced the 
first commercial mobile 
phone in the US in 1983. 
The DynaTAC 800X was 
retailed at $3,995. 
http://www.motorola.com/us/Corporate-Motorola-History-Timely-Achievement.html
DynaTAC 800X had a talk 
time of 30 minutes and 
took 10 hours to charge. 
http://inventors.about.com/cs/inventorsalphabet/a/martin_cooper.htm
Though it was not a phone, the 
BlackBerry 850 was the first 
handset released by RIM in 1999.
Globally, there are 7 billion mobile phones, 
1.5 billion are smartphones. 
There were just 12 million 
users 23 years ago. 
http://mobithinking.com/mobile-marketing-tools/latest-mobile-stats/a
Simon Personal Communicator 
was the first “smartphone.” 
Simon was designed by IBM in 
1993 and retailed for $899. 
http://www.businessweek.com/articles/2012-06-29/before-iphone-and-android-came-simon-the-first-smartphone
2002 is known for the birth of 
the modern smartphone. 
RIM shipped its first BlackBerry 
with phone features. 
http://www.technologyreview.com/news/427787/are-smart-phones-spreading-faster-than-any-technology-in-human-history/
But only 715,000 
smartphones were 
sold between 
2002 and 2006. 
http://www.technologyreview.com/news/427787/are-smart-phones-spreading-faster-than-any-technology-in-human-history/
The iPhone was released 
in 2007 and sold 1 million 
devices in 74 days. 
It took 2 years to sell 1 million iPods. 
http://www.apple.com/pr/library/2007/09/10Apple-Sells-One-Millionth-iPhone.html
Towards the start of 2013 – there were 
6.8 billion phones, but only 3.2 billion 
people in the world have them. 
Out of 7.1 billion people. 
http://www.atkearney.com/documents/10192/760890/The_Mobile_Economy_2013.pdf
Smartphones are expected 
to outsell feature phones this 
year for the first time ever. 
http://www.gartner.com/newsroom/id/2335616
90% of US employees used 
their personal device for 
work purposes in 2013. 
http://www.eweek.com/mobile/byod-taking-over-business-but-security-issues-persist/
The new A7 processor in the 
iPhone 5s has more than 1 
billion transistors and a 64-bit 
desktop class architecture. 
That’s 40x faster than the 
original iPhone. 
http://www.engadget.com/2013/09/10/apple-unveils-64-bit-a7-chip/
We spend nearly 40% 
of our Internet time on 
our mobile devices. 
http://marketingland.com/report-nearly-40-percent-of-internet-time-now-on-mobile-devices-34639 
Fi
1.6 billion phones have 
Mobile Broadband. 
http://www.atkearney.com/documents/10192/760890/The_Mobile_Economy_2013.pdf
41% of households worldwide 
are connected to the Internet. 
http://www.itu.int/en/ITU-D/Statistics/Documents/facts/ICTFactsFigures2013.pdf
There were 62 million LTE 
subscribers in late 2012. 
Subscribers grew to 150 
million less than a year later. 
http://allthingsd.com/20131111/more-than-half-of-mobile-phones-bought-worldwide-were-smartphones-last-quarter/
More than 38% of US 
households are wireless-only. 
Mobile broadband is creating 
a wireless-only world. 
http://www.ctia.org/your-wireless-life/how-wireless-works/wireless-quick-facts
34% of mobile Internet subscribers 
use their phones as their primary 
Internet device in the US. 
http://pewinternet.org/Reports/2013/Cell-Internet.aspx 
Ask to Join Networks
By the end of 2013, Mobile broadband 
subscriptions will reach 
2.1 billion. 
http://www.itu.int/en/ITU-D/Statistics/Documents/facts/ICTFactsFigures2013.pdf
There are over 2 million apps at 
Google Play and Apple’s App Store. 
50 billion Apple and 48 billion 
Google have been downloaded. 
http://www.forbes.com/sites/tristanlouis/2013/08/10/how-much-do-average-apps-make/
Although there are many apps 
available, 65% of shoppers prefer 
the mobile site over the app. 
IDG Enterprise Marketing
Worldwide, mobile app users stood at 1,186 
million in at the beginning of 2013. 
Expected to reach 4.4B by the end of 2017. 
http://mobithinking.com/mobile-marketing-tools/latest-mobile-stats/e#appusers
The majority of enterprises 
are creating business apps 
for both consumers (60%) 
and employees (56%.) 
http://www.idgenterprise.com/in-byod-discussions-security-is-key 
Wi-Fi 
Ask to Join Networks 
Wi-Fi 02 
Wi-Fi 01
80% of consumers plan to participate in 
mobile commerce within the next year. 
A 14% increase from where we are today. 
http://www.inmobi.com/inmobiblog/2013/02/27/inmobi-releases-second-wave-of-mobile-media-consumption-survey-global-results/
47% of users prefer mobile because it’s 
“easy to use” and “constantly with them.” 
28% say it’s a more private way to 
consume information and communicate. 
Wi-Fi 
http://www.inmobi.com/inmobiblog/2013/02/27/inmobi-releases-second-wave-of-mobile-media-consumption-survey-global-results/ 
Wi-Fi 01 
Wi-Fi
30% of mobile shoppers 
abandon a transaction 
if the experience is not 
optimized for mobile. 
http://www.mobify.com/go/50-mobile-commerce-stats/
For every 100 milliseconds 
in load time, sales 
decrease by 1%. 
http://www.mobify.com/go/50-mobile-commerce-stats/
57% of mobile customers will 
abandon your site if they have to 
wait 3 seconds for a page to load. 
http://www.akamai.com/html/about/press/releases/2010/press_061410.html
Smartphone customers spend 
an average of 115 minutes per 
week using social networking 
apps on their device. 
http://www.jdpower.com/consumer-ratings/electronics/ratings/809201510/2013-Wireless+Smartphone+Satisfaction+Study/index.htm
All age groups are using 
smartphones. 
Even 38% of 
2-year-olds 
use mobile devices. 
http://www.entrepreneur.com/article/229640
Mobile phones are projected to 
consume more mobile data 
this year than PCs, tablets 
and other devices. 
http://allthingsd.com/20131111/more-than-half-of-mobile-phones-bought-worldwide-were-smartphones-last-quarter/
Over 147 million people in 
the US own smartphones. 
That’s a 62 % mobile 
market penetration. 
http://www.comscore.com/Insights/Press_Releases/2013/11/
58% of US smartphone users 
spent most of their time on 
entertainment apps. 
http://techcrunch.com/2013/04/03/apps-vs-mobile-web/
Facebook ranked as the top 
smartphone app, reaching over 
74% of the app audience. 
http://www.comscore.com/Insights/Press_Releases/2013/11/comScore_Reports_September_2013_U.S._Smartphone_Subscriber_Market_Share 
Wi-Fi 
Wi-Fi 01 
Wi-Fi 02 
Ask to Join Networks
Facebook has 1.19 billion 
active users. 
LinkedIn has 259 million and 
Twitter has 232 million. 
http://www.forbes.com/sites/georgeanders/2013/11/07/a-twitter-user-is-worth-110-facebooks-98-linkedins-93/
The most frequently 
used app in the world 
is Google Maps. 
Followed by Facebook and YouTube. 
http://mashable.com/2013/08/05/most-used-smartphone-apps/
Time it took to reach 50 million users. 
Radio – 38 yrs 
Television – 13 yrs 
Internet – 4 yrs 
Facebook – 3.5 yrs 
Instagram – 6 months 
Angry Birds – 35 days 
http://www.localytics.com/blog/2013/mobile-statistics/
Tablets will almost out 
ship all other PC form 
factors combined. 
This will form 50% of the 
total client PC market. 
http://www.canalys.com/newsroom/tablets-make-50-pc-market-2014 
01 
02 
Join Networks
This year, mobile consumers 
own an average of 3.9 
connected devices. 
That’s a 67% increase from 2011. 
http://www.jiwire.com/wp-content/uploads/2013/11/JiWire_Insights_Q3_2013.pdf
54% of users discover mobile ads via apps. 
40% on search engines, 27% on retailer 
websites and 23% on a video website. 
http://www.inmobi.com/inmobiblog/2013/02/27/inmobi-releases-second-wave-of-mobile-media-consumption-survey-global-results/
Wi-Fi 01 
Wi-Fi 02 
Total traffic volumes from 
2012 ALONE exceed all 
previous years COMBINED. 
http://www.atkearney.com/documents/10192/760890/The_Mobile_Economy_2013.pdf 
Wi-Fi 
Ask to Join Networks
Data is projected to grow 66% through 
2017 to 11.2 Exabytes per month. 
That’s the equivalent 
to more than 5 billion 
hours of HD video. 
http://www.atkearney.com/documents/10192/760890/The_Mobile_Economy_2013.pdf
Since mobile devices 
are bandwidth hogs, 
71% of all wireless 
traffic is via Wi-Fi. 
http://www.computerweekly.com/news/2240207492/Mobile-operators-ready-to-embrace-Wi-Fi 
Wi-Fi 
Wi-Fi 01 
Wi-Fi 02 
Ask to Join Networks
67% of North America 
businesses are interested 
in using advanced 
analytics to improve 
business operations. 
http://reports.informationweek.com/abstract/81/11715/Business-Intelligence-and-Information-Management/Research:-2014-Analytics
Read more about business tech and mobile insights at 
HuffingtonPost.com/Vala-Afshar/ 
and 
Twitter.com/ValaAfshar 
Twitter.com/akafel 
Thanks to @carey_mercier, @Gus_Carlson and @Cam_Marchand

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50 Stunning Mobile Statistics

  • 1. STUNNING MOBILE STATISTICS The Past, Present, And Future Outlook Of Mobility @ValaAfshar
  • 2. The first transistor was invented at Bell Laboratories in 1947. http://www.corp.att.com/history/milestone_1947b.html
  • 3. In 1959, the microchip brought us the rise of the “smaller but more powerful.” http://www.computerhistory.org/semiconductor/timeline/1959-Noyce.html
  • 4. Today’s average mobile phone is more powerful than the PCs that sent two astronauts to the moon in 1969. http://www.nasa.gov/audience/foreducators/diypodcast/rocket-evolution-index-diy.html
  • 5. The Intel 4004 processor held 2,300 transistors in 1971. The Xbox One chip holds 5 billion in 2013.
  • 6. The first mobile phone call was placed in 1973. http://inventors.about.com/cs/inventorsalphabet/a/martin_cooper.htm
  • 7. First commercial cellular network was launched by NTT in Japan in 1979.
  • 8. First multinational cellular network was the Nordic Mobile Telephony in 1981. It even supported roaming. http://bit.ly/1bppx7F
  • 9. Motorola introduced the first commercial mobile phone in the US in 1983. The DynaTAC 800X was retailed at $3,995. http://www.motorola.com/us/Corporate-Motorola-History-Timely-Achievement.html
  • 10. DynaTAC 800X had a talk time of 30 minutes and took 10 hours to charge. http://inventors.about.com/cs/inventorsalphabet/a/martin_cooper.htm
  • 11. Though it was not a phone, the BlackBerry 850 was the first handset released by RIM in 1999.
  • 12. Globally, there are 7 billion mobile phones, 1.5 billion are smartphones. There were just 12 million users 23 years ago. http://mobithinking.com/mobile-marketing-tools/latest-mobile-stats/a
  • 13. Simon Personal Communicator was the first “smartphone.” Simon was designed by IBM in 1993 and retailed for $899. http://www.businessweek.com/articles/2012-06-29/before-iphone-and-android-came-simon-the-first-smartphone
  • 14. 2002 is known for the birth of the modern smartphone. RIM shipped its first BlackBerry with phone features. http://www.technologyreview.com/news/427787/are-smart-phones-spreading-faster-than-any-technology-in-human-history/
  • 15. But only 715,000 smartphones were sold between 2002 and 2006. http://www.technologyreview.com/news/427787/are-smart-phones-spreading-faster-than-any-technology-in-human-history/
  • 16. The iPhone was released in 2007 and sold 1 million devices in 74 days. It took 2 years to sell 1 million iPods. http://www.apple.com/pr/library/2007/09/10Apple-Sells-One-Millionth-iPhone.html
  • 17. Towards the start of 2013 – there were 6.8 billion phones, but only 3.2 billion people in the world have them. Out of 7.1 billion people. http://www.atkearney.com/documents/10192/760890/The_Mobile_Economy_2013.pdf
  • 18. Smartphones are expected to outsell feature phones this year for the first time ever. http://www.gartner.com/newsroom/id/2335616
  • 19. 90% of US employees used their personal device for work purposes in 2013. http://www.eweek.com/mobile/byod-taking-over-business-but-security-issues-persist/
  • 20. The new A7 processor in the iPhone 5s has more than 1 billion transistors and a 64-bit desktop class architecture. That’s 40x faster than the original iPhone. http://www.engadget.com/2013/09/10/apple-unveils-64-bit-a7-chip/
  • 21. We spend nearly 40% of our Internet time on our mobile devices. http://marketingland.com/report-nearly-40-percent-of-internet-time-now-on-mobile-devices-34639 Fi
  • 22. 1.6 billion phones have Mobile Broadband. http://www.atkearney.com/documents/10192/760890/The_Mobile_Economy_2013.pdf
  • 23. 41% of households worldwide are connected to the Internet. http://www.itu.int/en/ITU-D/Statistics/Documents/facts/ICTFactsFigures2013.pdf
  • 24. There were 62 million LTE subscribers in late 2012. Subscribers grew to 150 million less than a year later. http://allthingsd.com/20131111/more-than-half-of-mobile-phones-bought-worldwide-were-smartphones-last-quarter/
  • 25. More than 38% of US households are wireless-only. Mobile broadband is creating a wireless-only world. http://www.ctia.org/your-wireless-life/how-wireless-works/wireless-quick-facts
  • 26. 34% of mobile Internet subscribers use their phones as their primary Internet device in the US. http://pewinternet.org/Reports/2013/Cell-Internet.aspx Ask to Join Networks
  • 27. By the end of 2013, Mobile broadband subscriptions will reach 2.1 billion. http://www.itu.int/en/ITU-D/Statistics/Documents/facts/ICTFactsFigures2013.pdf
  • 28. There are over 2 million apps at Google Play and Apple’s App Store. 50 billion Apple and 48 billion Google have been downloaded. http://www.forbes.com/sites/tristanlouis/2013/08/10/how-much-do-average-apps-make/
  • 29. Although there are many apps available, 65% of shoppers prefer the mobile site over the app. IDG Enterprise Marketing
  • 30. Worldwide, mobile app users stood at 1,186 million in at the beginning of 2013. Expected to reach 4.4B by the end of 2017. http://mobithinking.com/mobile-marketing-tools/latest-mobile-stats/e#appusers
  • 31. The majority of enterprises are creating business apps for both consumers (60%) and employees (56%.) http://www.idgenterprise.com/in-byod-discussions-security-is-key Wi-Fi Ask to Join Networks Wi-Fi 02 Wi-Fi 01
  • 32. 80% of consumers plan to participate in mobile commerce within the next year. A 14% increase from where we are today. http://www.inmobi.com/inmobiblog/2013/02/27/inmobi-releases-second-wave-of-mobile-media-consumption-survey-global-results/
  • 33. 47% of users prefer mobile because it’s “easy to use” and “constantly with them.” 28% say it’s a more private way to consume information and communicate. Wi-Fi http://www.inmobi.com/inmobiblog/2013/02/27/inmobi-releases-second-wave-of-mobile-media-consumption-survey-global-results/ Wi-Fi 01 Wi-Fi
  • 34. 30% of mobile shoppers abandon a transaction if the experience is not optimized for mobile. http://www.mobify.com/go/50-mobile-commerce-stats/
  • 35. For every 100 milliseconds in load time, sales decrease by 1%. http://www.mobify.com/go/50-mobile-commerce-stats/
  • 36. 57% of mobile customers will abandon your site if they have to wait 3 seconds for a page to load. http://www.akamai.com/html/about/press/releases/2010/press_061410.html
  • 37. Smartphone customers spend an average of 115 minutes per week using social networking apps on their device. http://www.jdpower.com/consumer-ratings/electronics/ratings/809201510/2013-Wireless+Smartphone+Satisfaction+Study/index.htm
  • 38. All age groups are using smartphones. Even 38% of 2-year-olds use mobile devices. http://www.entrepreneur.com/article/229640
  • 39. Mobile phones are projected to consume more mobile data this year than PCs, tablets and other devices. http://allthingsd.com/20131111/more-than-half-of-mobile-phones-bought-worldwide-were-smartphones-last-quarter/
  • 40. Over 147 million people in the US own smartphones. That’s a 62 % mobile market penetration. http://www.comscore.com/Insights/Press_Releases/2013/11/
  • 41. 58% of US smartphone users spent most of their time on entertainment apps. http://techcrunch.com/2013/04/03/apps-vs-mobile-web/
  • 42. Facebook ranked as the top smartphone app, reaching over 74% of the app audience. http://www.comscore.com/Insights/Press_Releases/2013/11/comScore_Reports_September_2013_U.S._Smartphone_Subscriber_Market_Share Wi-Fi Wi-Fi 01 Wi-Fi 02 Ask to Join Networks
  • 43. Facebook has 1.19 billion active users. LinkedIn has 259 million and Twitter has 232 million. http://www.forbes.com/sites/georgeanders/2013/11/07/a-twitter-user-is-worth-110-facebooks-98-linkedins-93/
  • 44. The most frequently used app in the world is Google Maps. Followed by Facebook and YouTube. http://mashable.com/2013/08/05/most-used-smartphone-apps/
  • 45. Time it took to reach 50 million users. Radio – 38 yrs Television – 13 yrs Internet – 4 yrs Facebook – 3.5 yrs Instagram – 6 months Angry Birds – 35 days http://www.localytics.com/blog/2013/mobile-statistics/
  • 46. Tablets will almost out ship all other PC form factors combined. This will form 50% of the total client PC market. http://www.canalys.com/newsroom/tablets-make-50-pc-market-2014 01 02 Join Networks
  • 47. This year, mobile consumers own an average of 3.9 connected devices. That’s a 67% increase from 2011. http://www.jiwire.com/wp-content/uploads/2013/11/JiWire_Insights_Q3_2013.pdf
  • 48. 54% of users discover mobile ads via apps. 40% on search engines, 27% on retailer websites and 23% on a video website. http://www.inmobi.com/inmobiblog/2013/02/27/inmobi-releases-second-wave-of-mobile-media-consumption-survey-global-results/
  • 49. Wi-Fi 01 Wi-Fi 02 Total traffic volumes from 2012 ALONE exceed all previous years COMBINED. http://www.atkearney.com/documents/10192/760890/The_Mobile_Economy_2013.pdf Wi-Fi Ask to Join Networks
  • 50. Data is projected to grow 66% through 2017 to 11.2 Exabytes per month. That’s the equivalent to more than 5 billion hours of HD video. http://www.atkearney.com/documents/10192/760890/The_Mobile_Economy_2013.pdf
  • 51. Since mobile devices are bandwidth hogs, 71% of all wireless traffic is via Wi-Fi. http://www.computerweekly.com/news/2240207492/Mobile-operators-ready-to-embrace-Wi-Fi Wi-Fi Wi-Fi 01 Wi-Fi 02 Ask to Join Networks
  • 52. 67% of North America businesses are interested in using advanced analytics to improve business operations. http://reports.informationweek.com/abstract/81/11715/Business-Intelligence-and-Information-Management/Research:-2014-Analytics
  • 53. Read more about business tech and mobile insights at HuffingtonPost.com/Vala-Afshar/ and Twitter.com/ValaAfshar Twitter.com/akafel Thanks to @carey_mercier, @Gus_Carlson and @Cam_Marchand