How To Market Your Website On The Internet 1
- 1. What will the face of entrepreneurship look like by 2017?
- 4. Information Outlook The world of the Digital Generation is Web-based and information rich, more so than any generation in the past. Multi-tasking—listening to an iPod, surfing the Net, and text-messaging at the same time—is the norm. Having grown up on both scenario-based video games and the interactive world of the Web, this group believes that all outcomes are possible. They are not afraid to take risks and try new things and are willing to make mistakes and learn from them. These traits are important seeds for entrepreneurship: Gen Yers are strong conceptually, build on ideas, and adapt or re-invent as needed.
- 5. Teens and young Adults Want to Start Small Businesses (Percent of respondents age 18–29 who want to—— ) Teens and Young Adults Want to Start Small Businesses Source: CNN/ USA Today/Gallup Survey, April 2005. Small Business Formation Is Highest for Those 55–64 (Percent of the adult population that started a new business each month) Source: Robert W. Fairlie, Kauffman Foundation Index of Entrepreneurial Activity,
- 6. Working proficiently in today's market... Are you?
- 7. Where do you work most efficiently? 1% Total votes: 272 Start Date: 2004-10-4 End Date: 2004-10-11 Don't know 16% Efficiency? Huh? 1% Outside 27% At work 56% At home
- 8. Attributes of working proficiently and efficiently. The essentials; Time Management Scheduling Contact Management Task Management Work Journal Notes To do lists
- 9. Microsoft Outlook Features; Organize received email into folders and set up email filters Create, update, and complete tasks Store and retrieve contact information Schedule calendar appointments and create event reminders Create, view, and organize notes Track activities with the Journal Synchronize data between Outlook and a PDA
- 10. How will Outlook increase productivity? Side-by-side calendars AutoComplete Improvements Expand Distribution Lists in an e-mail message Address Book The Select Names Contact Picture Person Names Smart Tag menu Word as your e-mail editor simplifications Outlook icons and taskbar notification balloon tips Meeting Workspace Shared attachments
- 11. How to market your website on the internet. Internet tips and solutions.
- 12. There are several ways to make money from the internet; Websites for Ecommerce (selling online) Websites for Generating leads Websites for on-site advertising Websites for click-thru advertising
- 13. Marketing Strategies of the Internet Search Engine Optimization Pay-Per-Click Partnerships or Joint Ventures Email Marketing Affiliate Programs Link Partners/Directory Postings Banner Advertising Online Public Relations Viral Marketing Printed Material
- 15. Pay-Per Click
- 16. Partnerships or Joint Ventures Advantages; More Resources Sharing of the managerial base Bigger pool of contents Increase in markets Diversification and organic growth using increased resources
- 17. Email Marketing
- 18. Affiliate Programs Affiliate programs allow Web sites who provide links to your site to receive payments or reciprocal advertising in exchange for promoting your Web site.
- 19. Link Partners
- 21. Your Website WWW Directory Postings Email marketing Printed Material Search Engine Submissions Link Exchanges Banner Ads Online Public Relations Online Marketing produces LEADS = $$REVENUE$$
- 22. Tips - Solutions Register a domain name with the exact keyword phrase you wish to target. Increase your site's link popularity by increasing your internal and incoming links. Name web pages after your most important keyword phrase. Separate the keywords using hyphens or underscores. Do not repeat keywords or keyword phrases over and over again on a web page, as this would be considered as spam by search engines. Post testimonials on your website-it builds Creditability .
- 23. Trends for 2007 RSS, Structured Data- mainstream Enterprise-Web Office continues to ramp up. Web Development- Rich Internet Apps Search and Online Advertising Microsoft vs Google Browsers IE or Foxfire? Multimedia-internet based TV Virtual worlds - SecondLife P2P:A peer-to-peer computer network Virtual Money : Paypal showed the way, and we're seeing more of it now - SecondLife LindeX, Microsoft points etc. Consumer Apps-While social networks : MySpace - Widgets
- 24. International Web– International OLPC : One Laptop Per Child Broadband continues to grow : Fiber-France Mobile- VoIP space will really hot up. Skype and a bunch of new competitors will compete and potentially disrupt the telecoms industry. Mobile Web may be the big story of 2007 - certainly in China, Korea and Japan; Webphone , iPhone and a GooglePhone 2007 Trends cont.
- 25. Questions? Call us for a free consultation and get your marketing plan going today! www.computersolutions911.com 770-926-7930
Editor's Notes
- #2: The 1960s and 1970s were an era of social transformation, as diverse members of society—women, minorities, youth, immigrants, and the disabled—challenged government, business, and other traditional institutions. This period of social disruption was followed by a period of technological disruption in 1980s and 1990s. During this period, personal computers entered the marketplace and the Internet laid the groundwork for new businesses and disruptive business models. These latter decades also saw an increase in entrepreneurial activity. The growing digital infrastructure reduced the costs of starting and running a small business and opened new markets and industries to small businesses. The next decade will see these two movements combine to transform the economic landscape and begin an era of economic decentralization Small businesses will play a key role in this transformation.