Advanced SEO Queries HC Training jan 2012
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This document discusses advanced techniques for using Google search to perform SEO tasks. It provides examples of advanced search queries that can be used for link building, competitor analysis, content optimization, and more. Specific queries are given for finding linking opportunities, monitoring competitors, optimizing on-page elements, and exploiting common structures of educational websites and nonprofit organizations. More resources on advanced search queries for link building are also listed.
Advanced SEO Queries HC Training jan 2012
- 1. Advanced Google Searcher How to use search engines as an advanced user and using Google as a single tool to execute any SEO task. http://slidesha.re/AqZXaq Gael Breton, Mad SEOientist & Co-founder, Higherclick January 2012
- 2. Mark, let the presentation war begin.
- 4. Hey, I’m good at the Googlez?!
- 5. Show me.
- 6. What’s an Ailurophile? You have 20 seconds to define that word to me.
- 7. How much GBP is 50000 Hong Kong Dollars? You have 20 seconds to define that word to me.
- 8. Find me an academic resource about nuclear energy organization in Romania. You have 90 seconds find that resource.
- 9. Nike Air Mogan Please find these shoes available for sale from a trustworthy site delivering in the UK.
- 10. Sorri guyz (
- 11. Practical uses of advanced queries.
- 13. I can monitor what kind of documentation they produce and what seems to work for them.
- 14. I can monitor where they get links from, and specify the anchor text
- 15. Monitor web mentions of a brand and who talks about them
- 18. Identifying the level of competition
- 19. Do internal search in a given site without them having a search function or checking indexing.
- 20. Verify competitor’s onpage optimisation and find what page targets what keyword.
- 21. Optimize my onpage internal linking.
- 22. Optimize your keyword placement and onpage content.
- 23. Find Juicy links (that’s for you David but Ams/Aes better listen too)
- 24. Sites that mention us yet don’t link to us, what a shame!
- 25. Use CMS footprints to find super topical/fresh places to drop links at.
- 26. Track where a successful guest poster got guest posts and get the same links as him.
- 27. Or simply find most of the guest posts related to a certain keyword and require one on these sites too.
- 28. Find good causes to donate to, other queries: inurl:.org supporters + keyword inurl.org contributors + keyword
- 29. Resource pages of edu sites = link heaven, abuse it. Other queries: inurl:.edu keyword + resources inurl:.edu useful sites + keyword
- 30. People that want free content, great, content is cheap and those in content links are great!
- 31. Let’s get some practice.
- 33. Q+A Gael Breton, Mad SEOientist & Co-Founder, SEOmoz • Twitter: @gaelbreton • Blog: www.higherclick.com/blog • Email: gael@higherclick.com