AI as building blocks for co-creation
and connecting strengths in local
civil society: The Marketplace

27 April 2012, Gent
Daan de Bruijn
Willem Jan de Gast
Workshop set up

  •  Welcome and introduction
  •  The Social Marketplace: what is
     it and how does it work?
  •  The Social Marketplace and AI
  •  Practice what we preach:
     experience!
  •  Wrap up

© MOVISIE
Introducing...


                 &




© MOVISIE
MOVISIE


  •  A major knowledge institute and
     consultancy centre for social development
     in the Netherlands in the fields of welfare,
     participation, care and safety

  •  Focus on a strong society that invites active
     and empowered citizens to participate




© MOVISIE
Main areas of work
•  Effectiveness and professionalisation

•  Participation and inclusion

•  Domestic and sexual violence

•  Social care

•  Local citizenship

© MOVISIE
The Marketplace: introducing….

  •  http://vimeo.com/4314237
  •  http://www.winwin.be/nl/index.php
  •  http://www.tulipfoundation.net/
     id-698/setLanguage-1/
     Marketplace_for_projects_and_idea
     s.htm




© MOVISIE
The Marketplace: starting points

  •  It’s about connecting each others
       strengths in a local civil society in
       order to realize organizational &
       social goals
  •  Every person or organization has
       something to offer


© MOVISIE
The Social Marketplace..
  •  is an annual event
  •  is an innovative model of public - private partnership
  •  it provides a forum where companies, local authorities,
       service clubs, schools, civil society organizations and
       voluntary organizations can meet and build partnerships,
       matching their supply and demand
  •  where and where the supply of one is matched with the
       demand of an other
  •  which is about connecting each others strengths in order
       to realize organizational goals
  •  during 2 hours in a dynamic, informal atmosphere


© MOVISIE
The matches relate to

  •         Supply and demand of voluntary work
            in the broadest sense of the word:
  1.  Manpower/skills/competences
  2.  Knowledge/information
  3.  Access to networks
  4.  Materials/goods
  5.  Creativity

© MOVISIE
Advantages for companies:
 •          A way of Corporate Social
            Responsibility/MVO
 •          A chance to build new relations
            and networks
 •          Image/positive media attention
 •          Teambuilding
 •          Building real social partnerships
            where both parties profit


© MOVISIE
Advantages for voluntary orgs.
 •          A solution for specific needs (ICT,
            communication, materials)
 •          Being stimulated to see a
            company as a partner instead of
            as a financial source/sponsor
 •          A chance to build new relations
            and networks
 •          Image/positive media attention


© MOVISIE
Advantages for cities
 •          Extra way to satisfy the support
            questions of the local associations;
 •          It will contribute to a positive image:
            “here is a dynamic city organising
            initiatives that draw closer together
            companies and associations !";
 •          The Marketplace integrates in local
            social /political life




© MOVISIE
Marketplace toolkit

  •  Using the toolkit can ultimately help ensure the
       easy, efficient, quick and above all professional
       organization of a marketplace event
  •  The marketplace is part of the MOVISIE
       database of effective social interventions




© MOVISIE
The Toolkit is structured in 5 phases

  1.        The path to commitment
  2.        Focus
  3.        PR and communications
  4.        Preparation and implementation of the
            Marketplace event
  5.        Follow up and evaluation




© MOVISIE
Phase 1: the path to commitment

  1.        Initiative
  2.        Team/working group
  3.        Project proposal
  4.        Internal commitment
  5.        External commitment
  6.        Investments




© MOVISIE
Phase 2: focus

  1.        Form and content of the marketplace
  2.        Date and location




© MOVISIE
Phase 3: attracting supply and demand


  1.        Taking an inventory of potential supply and
            demand parties
  2.        Keeping the track of supply and demand
  3.        Approach to attracting supply and demand
  4.        Proposed approach to communication




© MOVISIE
Phase 4: preparation and implementation of
   the Marketplace
  1.        Marketplace rules
  2.        Communication on the Marketplace
  3.        Kick-off and close
  4.        Script of the entire day
  5.        Follow up




© MOVISIE
Phase 5: follow up and evaluation

  1.        Organization follow-up
  2.        Communication
  3.        Evaluation




© MOVISIE
Free download of the toolkit

            www.beursvloer.com




© MOVISIE
The Marketplace and AI
 •  Connecting strengths across organisations:
    mutual gains
 •  Preparation: what do I have to offer that is
    interesting to others; what do I need
 •  No money: not financially driven but about real
    strengths
 •  Equality based
 •  Future oriented
 •  The whole system in the room
 •  The strength of your story determines your
    success


© MOVISIE
Contact & information

www.movisie.nl
Daan de Bruijn
d.debruijn@movisie.nl
0031-307892098

Willem Jan de Gast
WJ.degast@movisie.nl
0031-307892101

© MOVISIE

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AI as Building Blocks for co-creation and connecting strengths

  • 1. AI as building blocks for co-creation and connecting strengths in local civil society: The Marketplace 27 April 2012, Gent Daan de Bruijn Willem Jan de Gast
  • 2. Workshop set up •  Welcome and introduction •  The Social Marketplace: what is it and how does it work? •  The Social Marketplace and AI •  Practice what we preach: experience! •  Wrap up © MOVISIE
  • 3. Introducing... & © MOVISIE
  • 4. MOVISIE •  A major knowledge institute and consultancy centre for social development in the Netherlands in the fields of welfare, participation, care and safety •  Focus on a strong society that invites active and empowered citizens to participate © MOVISIE
  • 5. Main areas of work •  Effectiveness and professionalisation •  Participation and inclusion •  Domestic and sexual violence •  Social care •  Local citizenship © MOVISIE
  • 6. The Marketplace: introducing…. •  http://vimeo.com/4314237 •  http://www.winwin.be/nl/index.php •  http://www.tulipfoundation.net/ id-698/setLanguage-1/ Marketplace_for_projects_and_idea s.htm © MOVISIE
  • 7. The Marketplace: starting points •  It’s about connecting each others strengths in a local civil society in order to realize organizational & social goals •  Every person or organization has something to offer © MOVISIE
  • 8. The Social Marketplace.. •  is an annual event •  is an innovative model of public - private partnership •  it provides a forum where companies, local authorities, service clubs, schools, civil society organizations and voluntary organizations can meet and build partnerships, matching their supply and demand •  where and where the supply of one is matched with the demand of an other •  which is about connecting each others strengths in order to realize organizational goals •  during 2 hours in a dynamic, informal atmosphere © MOVISIE
  • 9. The matches relate to •  Supply and demand of voluntary work in the broadest sense of the word: 1.  Manpower/skills/competences 2.  Knowledge/information 3.  Access to networks 4.  Materials/goods 5.  Creativity © MOVISIE
  • 10. Advantages for companies: •  A way of Corporate Social Responsibility/MVO •  A chance to build new relations and networks •  Image/positive media attention •  Teambuilding •  Building real social partnerships where both parties profit © MOVISIE
  • 11. Advantages for voluntary orgs. •  A solution for specific needs (ICT, communication, materials) •  Being stimulated to see a company as a partner instead of as a financial source/sponsor •  A chance to build new relations and networks •  Image/positive media attention © MOVISIE
  • 12. Advantages for cities •  Extra way to satisfy the support questions of the local associations; •  It will contribute to a positive image: “here is a dynamic city organising initiatives that draw closer together companies and associations !"; •  The Marketplace integrates in local social /political life © MOVISIE
  • 13. Marketplace toolkit •  Using the toolkit can ultimately help ensure the easy, efficient, quick and above all professional organization of a marketplace event •  The marketplace is part of the MOVISIE database of effective social interventions © MOVISIE
  • 14. The Toolkit is structured in 5 phases 1.  The path to commitment 2.  Focus 3.  PR and communications 4.  Preparation and implementation of the Marketplace event 5.  Follow up and evaluation © MOVISIE
  • 15. Phase 1: the path to commitment 1.  Initiative 2.  Team/working group 3.  Project proposal 4.  Internal commitment 5.  External commitment 6.  Investments © MOVISIE
  • 16. Phase 2: focus 1.  Form and content of the marketplace 2.  Date and location © MOVISIE
  • 17. Phase 3: attracting supply and demand 1.  Taking an inventory of potential supply and demand parties 2.  Keeping the track of supply and demand 3.  Approach to attracting supply and demand 4.  Proposed approach to communication © MOVISIE
  • 18. Phase 4: preparation and implementation of the Marketplace 1.  Marketplace rules 2.  Communication on the Marketplace 3.  Kick-off and close 4.  Script of the entire day 5.  Follow up © MOVISIE
  • 19. Phase 5: follow up and evaluation 1.  Organization follow-up 2.  Communication 3.  Evaluation © MOVISIE
  • 20. Free download of the toolkit www.beursvloer.com © MOVISIE
  • 21. The Marketplace and AI •  Connecting strengths across organisations: mutual gains •  Preparation: what do I have to offer that is interesting to others; what do I need •  No money: not financially driven but about real strengths •  Equality based •  Future oriented •  The whole system in the room •  The strength of your story determines your success © MOVISIE
  • 22. Contact & information www.movisie.nl Daan de Bruijn d.debruijn@movisie.nl 0031-307892098 Willem Jan de Gast WJ.degast@movisie.nl 0031-307892101 © MOVISIE