All Sky, No Net: How Agencies Can Survive Automation
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The webinar discusses the impact of automation on the insurance industry, highlighting that 25% of insurance jobs may be replaced by technology by 2025. It outlines the threats automation poses to insurance agents, such as improved efficiency and convenience, while also suggesting ways agents can adapt, such as enhancing customer service and providing expert advice. The session emphasizes the importance of a personal touch in an increasingly automated environment.
All Sky, No Net: How Agencies Can Survive Automation
- 1. All Sky, No Net How Agencies Can Survive Automation Dylan Brooks Digital Marketing Consultant
- 2. Welcome to Masters of Marketing If you have questions, please enter them in the chat window Our Twitter handle is @InsTechCorp Join the conversation with #MastersMktg A recording of today’s Masters of Marketing webinar will be posted at https://www.resources.getitc.com/masters-of-marketing/ Mark your calendar! Our next Masters of Marketing webinar: Crawl, Walk, Run: Using Your Agency’s Branding to Reach Online Prospects Presented by Karly Baker on Thursday, July 19th at 12 PM CDT
- 3. Why Does Automation Matter?
- 4. 25% of insurance jobs will be replaced by automation by 2025 -McKinsey Global, 2016
- 5. That means… technology will take over insurance tasks from agents
- 6. Let’s Consider Where tech affects insurance Why automation is a threat How you can fight back
- 8. Where Technology Affects Insurance Comparative Raters Insurance Websites Telematics
- 9. Where Technology Affects Insurance Comparative Raters Offer Instant Rates Improve Accuracy Define Choice
- 10. Where Technology Affects Insurance Insurance Websites Increase Access Inform Consumers Extend Operations
- 11. Where Technology Affects Insurance Telematics Improve Accuracy Increase Data Reduce Risk
- 13. Technology First A Friend Now A Foe
- 14. Why Automation Is A Threat
- 15. Why Automation Is A Threat Replaces Agents Improves Efficiency Enhances Convenience
- 16. Why Automation Is A Threat Replaces Agents Takes Over Tasks Envelops Processes Reduces Roles
- 17. Why Automation Is A Threat Improves Efficiency Works Fast Cuts Out Steps Eliminates Variability
- 18. Why Automation Is A Threat Enhances Convenience Runs Continuously Adapts On The Fly Provides Options
- 21. How You Can Fight Back
- 22. How You Can Fight Back Offer Outstanding Customer Service
- 23. How You Can Fight Back Be Inherently Human Offer A Personal Touch Provide Expert Advice
- 24. How You Can Fight Back Be Inherently Human Show Empathy Build Trust Communicate Actively
- 25. How You Can Fight Back Offer A Personal Touch Take Individual Approach Pay Attention To Detail Customize Advice
- 26. How You Can Fight Back Provide Expert Advice Build On Experience Keep Up With Changes Prove Your Worth
- 27. Remember: In An Automated World, Customer Service Can Be A Differentiator
- 28. We Considered Where tech affects insurance Why automation is a threat How you can fight back
- 29. Thanks For Attending! Feel free to ask any remaining questions! A recording of today’s Masters of Marketing webinar will be posted at: https://www.resources.getitc.com/masters-of-marketing/ Mark your calendar! Our next Masters of Marketing webinar: Crawl, Walk, Run: Using Your Agency’s Branding to Reach Online Prospects Presented by Karly Baker on Thursday, July 19th at 12 PM CDT