An Introduction to Product Launch Planning
1 like608 views
The document outlines a webinar on product launch planning (PLP) and emphasizes the importance of integrating technology like Product Lifecycle Management (PLM) and Enterprise Resource Planning (ERP) to enhance efficiency across the value chain. It discusses the benefits of PLP, including increased transparency, improved data accessibility, and reduced labor costs while providing a case study highlighting significant time savings through better processes. The document also offers insights on how to implement PLP effectively in a business context.
An Introduction to Product Launch Planning
- 1. PRODUCT LAUNCH PLANNING Using technology to drive efficiency across the value chain Webinar #PLP Follow the conversation
- 2. PRODUCT LAUNCH PLANNING Moderator Alison Levy Global Director of Brand Development View Attachments Ask Questions PRESENTATION INTERACTIVE FEATURES Share Host Tatiana Ferreira Director of Product
- 3. AGENDA • What makes a brand a hit or a miss? • The Great Disconnect • What is Product Launch Planning • PLP History • PLP – Evidence of Success • How you can implement PLP into your business • Questions #PLP Follow the conversation
- 5. THE BUSINESS BACKBONE 1980 • Leading auto companies embraced PLM (Product Lifecycle Management) and ERP (Enterprise Resource Planning) software to accelerate their business processes. Follow the conversation #PLP ™
- 6. Every business is now a digital business. THE GREAT DISCONNECT Product Launch Planning ERPPLM PLP PLP
- 7. PRODUCT LAUNCH PLANNING Product Launch Planning utilizes technology to extract information efficiently and provides a comprehensive view of data so that brands make better decisions. ERPPLM Adapt technology early. #PLP Follow the conversation
- 8. BENEFITS A key consideration for a brand in 2015 is how to properly monitor the flow of products and information through critical business departments and processes. Follow the conversation #PLP • Increase in organizational transparency & responsibility • Accurate and faster access to data for timely decisions • Improvement in department response time • Ease in gathering pertinent data needed for strategic planning • Reduction in labor cost • Reduction in lost samples
- 9. CASE STUDY • Product moving from suppliers & warehouses all over the world • Disconnected, lack of visibility, “blame game” • Process in place = responsibilities to staff • Consistency across departments • Products that speak the same language • Standardization Time spent preparing & transferring samples (in Buying dept.) BEFORE AFTER 4 hours 45 min Time spent searching for one lost sample BEFORE AFTER 1 hour 5 min Time spent preparing & transferring samples (in production dept.) BEFORE AFTER 4 hours 15 min Time spent receiving one sample from warehouse BEFORE AFTER 1 hour 1 min 98% Faster Before After 91% Faster
- 10. HOW TO IMPLEMENT #PLP Follow the conversation
- 12. Thank You sales@fashiongps.com Fashion GPS can help you achieve your PLP goals today. Contact us to learn more! www.fashiongps.com Follow us @fashiongps