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June 13th-15th 2014

APIDAYS SAN FRANCISCO
2nd edition

Disrupting the Car Industry and Driver
Experience with APIs

http://sf.apidays.io/
DRIVER EXPERIENCE IS THE NEXT DISRUPTION IN THE CAR INDUSTRY
Americans spend on average

750
hours a year
in a car

*Mckinsey Disruptive Technologies Report

*
STARTUPS ARE ALREADY WORKING ON IMPROVING IT
Last year, at PARISOMA’s THINK&ACT: Driving Revolution industry
event, which gathered 200 car industry experts and enthusiasts, we saw
some of the first companies enhancing driver’s experience, including:
The app that provides you with quick, hassle-free way to pay
for parking. http://m.qpme.com/
Providing you with turn-by-turn directions to the closest
available parkspot. http://www.voicepark.org/
A provider of expertise and solutions for connecting vehicles
with the cloud. http://www.abaltatech.com/

Connecting you to transit schedules, alerts and updates on
your mobile phone. http://www.roadify.com/
IF YOU THINK YOU’RE NOT IN THE CAR INDUSTRY, THINK AGAIN
As featured on
APIDAYS SF 2014 WILL FOCUS ON THIS BOOMING APIs SEGMENT

146
APIs

already listed on
ProgrammableWeb.com for the
Transportation category

NO CONNECTED CAR WITHOUT APIS
“Soon we will see APIs as being just as fundamental
to cars as fuel or tires”

– Mark O’neill, VP Innovation at Axway

APIs allow the cars and
apps to communicate with
each other.

Sensors in the car
connect to internal
systems using an API.
* source: http://www.soatothecloud.com/2013/09/how-apis-power-connected-car.html
THIS NEW MARKET HAS A HUGE GROWTH POTENTIAL
CASE STUDY
Connecting Riders with Drivers in a Click of a button
By launching a mobile application that allows people to request a driver with just a click of a button,
Uber has basically created an API between cars and users, through their smartphones. Using
their API, a new niche market was opened and a $3.5 billion company was born. Now Uber is thought
to make ~$1 billion in gross bookings1. After the 80% cut to drivers, this is about $200 million in
revenue each year.

Currently 23 million cars on the road are connected to the Internet in some manner, by
2020 its expected that 152 million cars will be connected.2
In the next 5 years, this industry is projected to grow at a rate of 35% to $132 billion.3

How much economic impact would be created by a company that creates an API for
paying gas? Tolls?
1 TechCrunch
2

IHS Automotive
Market Research

3 Transparency
THAT’S WHY EVERY BIG PLAYER IS ON IT
CAR MANUFACTURERS
Ford Developers Program
Launched in 2013, the program allows developers to incorporate SYNC connectivity
and AppLink API into their smartphone applications.
GM Developer Portal
In 2013, GM started their own developer program with SDK for In-Vehicle apps and
remote APIS for cloud based access.

TELECOM

Tesla Motors
Tesla is building their cars focusing on the driver experience and has partnered with
AT&T to improve it and enable remote diagnostics & maintenance.
AT&T Drive Studio
AT&T is the first carrier that opened a research center dedicated to connected car
innovation.
Sprint Velocity
Sprint’s Velocity platform allows car manufacturers to simplify the development
process and easily integrate complex components to their cars.

SOFTWARE

Verizon
Verizon’s Telematic solution offers a set of connected service that improve safety,
security, and in-car entertainment options.
Google
They teamed up with GM, Honda, Audi, and other car manufacturers to bring Android
operating systems to connected cars.
Apple
They are working to bring iOS to connected cars.
NEW GROWTH OPPORTUNITIES FOR ALL INDUSTRIES

Safety

Infotainment

Navigation & Traffic Info

Vehicle to vehicle communication
will increase situational awareness
and reduce vehicle crashes.

From making a dinner
reservation to streaming music,
infotainment will make the ride
more enjoyable.

Embedded sensors and vehicleto-vehicle communication will
provide congestion alerts and
alternative route
recommendations.

Industries: Insurance, OEMs

Industries: Retail, Entertainment,
Advertising

Industries: Infrastructure, Energy

Vehicle Relationship Management

Electronic Tolling

Security

Embedded sensors in cars will
provide maintenance notification
alerts and will enable remote
diagnostics.

Through embedded sensors
and mobile applications, bridge
and highway tolls will become
automated.

Tracking cars and advanced
security analytics will be made
possible through embedded
sensors that send data through
the cloud.

Industries: OEMs

Industries: Banking, Infrastructure

Industries: Insurances, OEMs, Health
Join us at

APIDAYS SAN FRANCISCO
Disrupting the Car Industry and
Driver Experience with APIs

from June 13th to 15th 2014

Location: PARISOMA,

11th St & Howard St

Pre-registration: http://sf.apidays.io
contact: sf@apidays.io
APIDAYS IS A SERIES OF OPEN INTERNATIONAL EVENTS ABOUT APIS
AND THE PROGRAMMABLE WEB, WHICH STARTED IN 2012.
APIDAYS BRING TOGETHER INNOVATORS, DECISION MAKERS AND
INFLUENCERS FROM BOTH TRADITIONAL AND API INDUSTRIES.
APIDAYS IS A GLOBAL FRANCHISE REPLICATED IN SEVERAL COUNTRIES

Berlin

MAY2014

San Francisco

JUNE2014

Moscow

FALL2014
Barcelona DECEMBER2014
MAY2014

Paris

Tokyo

FALL2014
APIDAYS IS BROUGHT TO YOU BY
www.fabernovel.com

WE WORK WITH GLOBAL LEADING COMPANIES TO HELP THEM BUILD GROWTH AT
STARTUP SPEED.
Every day, we bring together big and small companies to launch breakthrough customer
experiences. FABERNOVEL clients include: AT&T, L'OREAL, KNIGHT FOUNDATION, BEL GROUP,
TOYS'R'US, DANNON, STEELCASE, SFMTA.

www.webshell.io

WEBSHELL MAKES API INTEGRATION EASY FOR DEVELOPERS.
WEBSHELL develops tools for making API integration easier for developers on authentication,
scripting and widgets, in Paris, and manages the {"apis":"the joy"} blog.
APIDAYS SF 2014, IS HOSTED BY PARISOMA

PARISOMA IS A SPACE WHERE IDEAS
MEET EXECUTION.
We cultivate an experimental environment
through coworking, mentorship, education
and events.
PARISOMA in figures:

70 startups
400+ alumni
3 events a week
20,000 visitors a year
www.parisoma.com
See you at

APIDAYS SAN FRANCISCO
Disrupting the Car Industry and
Driver Experience with APIs

from June 13th to 15th 2014

CLICK HERE TO ACCESS
SF.APIDAYS.IO

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Disrupting the Car Industry and Driver Experience with APIs - API Days San Francisco 2014

  • 1. June 13th-15th 2014 APIDAYS SAN FRANCISCO 2nd edition Disrupting the Car Industry and Driver Experience with APIs http://sf.apidays.io/
  • 2. DRIVER EXPERIENCE IS THE NEXT DISRUPTION IN THE CAR INDUSTRY Americans spend on average 750 hours a year in a car *Mckinsey Disruptive Technologies Report *
  • 3. STARTUPS ARE ALREADY WORKING ON IMPROVING IT Last year, at PARISOMA’s THINK&ACT: Driving Revolution industry event, which gathered 200 car industry experts and enthusiasts, we saw some of the first companies enhancing driver’s experience, including: The app that provides you with quick, hassle-free way to pay for parking. http://m.qpme.com/ Providing you with turn-by-turn directions to the closest available parkspot. http://www.voicepark.org/ A provider of expertise and solutions for connecting vehicles with the cloud. http://www.abaltatech.com/ Connecting you to transit schedules, alerts and updates on your mobile phone. http://www.roadify.com/
  • 4. IF YOU THINK YOU’RE NOT IN THE CAR INDUSTRY, THINK AGAIN As featured on
  • 5. APIDAYS SF 2014 WILL FOCUS ON THIS BOOMING APIs SEGMENT 146 APIs already listed on ProgrammableWeb.com for the Transportation category NO CONNECTED CAR WITHOUT APIS “Soon we will see APIs as being just as fundamental to cars as fuel or tires” – Mark O’neill, VP Innovation at Axway APIs allow the cars and apps to communicate with each other. Sensors in the car connect to internal systems using an API. * source: http://www.soatothecloud.com/2013/09/how-apis-power-connected-car.html
  • 6. THIS NEW MARKET HAS A HUGE GROWTH POTENTIAL CASE STUDY Connecting Riders with Drivers in a Click of a button By launching a mobile application that allows people to request a driver with just a click of a button, Uber has basically created an API between cars and users, through their smartphones. Using their API, a new niche market was opened and a $3.5 billion company was born. Now Uber is thought to make ~$1 billion in gross bookings1. After the 80% cut to drivers, this is about $200 million in revenue each year. Currently 23 million cars on the road are connected to the Internet in some manner, by 2020 its expected that 152 million cars will be connected.2 In the next 5 years, this industry is projected to grow at a rate of 35% to $132 billion.3 How much economic impact would be created by a company that creates an API for paying gas? Tolls? 1 TechCrunch 2 IHS Automotive Market Research 3 Transparency
  • 7. THAT’S WHY EVERY BIG PLAYER IS ON IT CAR MANUFACTURERS Ford Developers Program Launched in 2013, the program allows developers to incorporate SYNC connectivity and AppLink API into their smartphone applications. GM Developer Portal In 2013, GM started their own developer program with SDK for In-Vehicle apps and remote APIS for cloud based access. TELECOM Tesla Motors Tesla is building their cars focusing on the driver experience and has partnered with AT&T to improve it and enable remote diagnostics & maintenance. AT&T Drive Studio AT&T is the first carrier that opened a research center dedicated to connected car innovation. Sprint Velocity Sprint’s Velocity platform allows car manufacturers to simplify the development process and easily integrate complex components to their cars. SOFTWARE Verizon Verizon’s Telematic solution offers a set of connected service that improve safety, security, and in-car entertainment options. Google They teamed up with GM, Honda, Audi, and other car manufacturers to bring Android operating systems to connected cars. Apple They are working to bring iOS to connected cars.
  • 8. NEW GROWTH OPPORTUNITIES FOR ALL INDUSTRIES Safety Infotainment Navigation & Traffic Info Vehicle to vehicle communication will increase situational awareness and reduce vehicle crashes. From making a dinner reservation to streaming music, infotainment will make the ride more enjoyable. Embedded sensors and vehicleto-vehicle communication will provide congestion alerts and alternative route recommendations. Industries: Insurance, OEMs Industries: Retail, Entertainment, Advertising Industries: Infrastructure, Energy Vehicle Relationship Management Electronic Tolling Security Embedded sensors in cars will provide maintenance notification alerts and will enable remote diagnostics. Through embedded sensors and mobile applications, bridge and highway tolls will become automated. Tracking cars and advanced security analytics will be made possible through embedded sensors that send data through the cloud. Industries: OEMs Industries: Banking, Infrastructure Industries: Insurances, OEMs, Health
  • 9. Join us at APIDAYS SAN FRANCISCO Disrupting the Car Industry and Driver Experience with APIs from June 13th to 15th 2014 Location: PARISOMA, 11th St & Howard St Pre-registration: http://sf.apidays.io contact: sf@apidays.io
  • 10. APIDAYS IS A SERIES OF OPEN INTERNATIONAL EVENTS ABOUT APIS AND THE PROGRAMMABLE WEB, WHICH STARTED IN 2012.
  • 11. APIDAYS BRING TOGETHER INNOVATORS, DECISION MAKERS AND INFLUENCERS FROM BOTH TRADITIONAL AND API INDUSTRIES.
  • 12. APIDAYS IS A GLOBAL FRANCHISE REPLICATED IN SEVERAL COUNTRIES Berlin MAY2014 San Francisco JUNE2014 Moscow FALL2014 Barcelona DECEMBER2014 MAY2014 Paris Tokyo FALL2014
  • 13. APIDAYS IS BROUGHT TO YOU BY www.fabernovel.com WE WORK WITH GLOBAL LEADING COMPANIES TO HELP THEM BUILD GROWTH AT STARTUP SPEED. Every day, we bring together big and small companies to launch breakthrough customer experiences. FABERNOVEL clients include: AT&T, L'OREAL, KNIGHT FOUNDATION, BEL GROUP, TOYS'R'US, DANNON, STEELCASE, SFMTA. www.webshell.io WEBSHELL MAKES API INTEGRATION EASY FOR DEVELOPERS. WEBSHELL develops tools for making API integration easier for developers on authentication, scripting and widgets, in Paris, and manages the {"apis":"the joy"} blog.
  • 14. APIDAYS SF 2014, IS HOSTED BY PARISOMA PARISOMA IS A SPACE WHERE IDEAS MEET EXECUTION. We cultivate an experimental environment through coworking, mentorship, education and events. PARISOMA in figures: 70 startups 400+ alumni 3 events a week 20,000 visitors a year www.parisoma.com
  • 15. See you at APIDAYS SAN FRANCISCO Disrupting the Car Industry and Driver Experience with APIs from June 13th to 15th 2014 CLICK HERE TO ACCESS SF.APIDAYS.IO