Assignment # 3 team 26352
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This document discusses the history and value of bread. It notes that bread has been consumed for at least 30,000 years in many forms around the world. Bread was an important staple in early civilizations and enabled humans to become farmers rather than hunter-gatherers. The value placed on bread can shift dramatically based on circumstances, as seen in times of hyperinflation when the price of a single loaf of bread rose to billions or even trillions of currency units.
Assignment # 3 team 26352
- 1. A CRASH COURSE ON CREATIVITY BY TINA SEELIG, STANFORD UNIVERSITY ASSIGNMENT # 3 FRAMING & REFRAMING Team – 26352 Creating Value for BREAD
- 2. WHAT BREAD ETHNIC GROUP ARE YOU?? While Bread is the staple food of some nations others have been consuming bread in multitude of forms. Matzah, Naans, Mantou, Pan Dulce, Pan De Piso, Rye, Injira, Mantou, Pinoy Tasty Loaf, Pan, Plain, Flat, Bowl, Bun, Roll What ever you call, how ever you call – you are how you use it. ‘
- 3. Naan/ Flat Sourdough Corn Bread Bread Roll Pot Brood/ Matzah Bread Bread Injira South East Europe Latin- North- North Africa Worldwide Asia: America America Ethiopia Jews Morocco India, Ecuador, America Pakistan, Colombia, Canada Afghanistan, Venezuela, Middle East Panama I am Naan / Flat Bread Group - SAILAJA KONDURU
- 4. The Value of a Loaf of Bread The history of bread goes back at least 30,000 years. The first bread produced was probably a cooked version of a grain-paste, made from roasted and ground cereal grains and water, and may have been developed by accidental cooking or deliberate experiments with water and flour grain. Descendants of this early bread are still commonly made including lavash, taboons, sangaks, Mexican tortilla, Indian chapatis, rotis andnaans, Scottish oatcake, North American johnnycake, Middle Eastern pita, and Etheiopia injera. 1 Wednesday, November 7, 12
- 5. Flat bread of these types also formed a staple in the diet of many early civilizations with the Sumerians eating a type of barley flat cake, and the 12th century BC Egyptians being able to purchase a flat bread called ta from stalls in the village streets. The importance of bread in the formation of early human societies cannot be overstated. From Western half of Asia cultivation spread north and east, in Europe and North Africa, and enabled humans to become farmers rather than hunters and forgers. This gave way to more sophisticated forms of societal organization. 2 Wednesday, November 7, 12
- 6. In Zimbabwe bread is a bargain at just $10 million ~ collapsing economy. (2008) Hyperinflation = When a loaf of Bread is $3 Billion. Historically, governments that have suffered bouts of hyperinflation: Weimar Germany from 1922 -1923 have set the table by printing too much money during a time of economic contraction. In 1914, before world War I, a loaf of bread in Germany cost the equivalent of 13 cents. T years later is was 19 cents, and by 1919, after the war, that same wo loaf was 26 cents - doubling the prewar price in five years. One year later a German loaf of bread cost $1.20. By mid-1922, it was 3.50. Just six months later, a loaf cost $700, and by the spring of 1923 it was $1200. As of September, it cost $2 million for a loaf of bread. One month later, it cost $670 million, and the month after that $3 billion, within weeks it was $100 billion, at which point the German mark completely collapsed. 3 Wednesday, November 7, 12
- 7. We assign value to things. When you are out of bread and in a hurry, $2.49 doesn’t seem so bad. However, when you funds are short that same $2.49 seems like being robbed. In either case the bread is the same weight, tastes the same, smells the same and only “our” perception of the bread’s value is different. Changes in circumstances cause a shift like the recent “Hurricane/Storm” Sandy. Going to the grocery store to purchase bread and observe people fighting over the last loaf. When people would never pay for high-priced premium brands they would pay whatever the price is. People become almost violent and grab whatever is on the shelves. The Value of a Loaf of Bread is in the shifting of perception. (Credits: google images, wiki, google news) Crash Course On Creativity: Assignment #3 Team 26352 Bette M-T 4 Wednesday, November 7, 12