The document discusses augmented reality technology called Meta that allows users to manipulate 3D holograms using hand gestures. It can overlay digital instructions on real-world equipment without needing manual operation. The document then outlines the naming and branding process for a new augmented reality product called VirtuGlass, which is a pair of glasses that augment the virtual world. This includes research on logos, social media branding on Facebook, and growing a community online.