Beginner's Guide to Periscope
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The document is a beginner's guide to using Periscope consisting of 11 tips. It recommends alerting followers in advance of broadcasts, choosing vertical or horizontal video orientation depending on intended audience, introducing yourself and content at the start, acknowledging comments and viewers, blocking inappropriate commenters, and signing off with a call to action. The guide provides best practices for live streaming on Periscope to engage audiences and share content effectively.
![06
keep giving
context
If your broadcast will be longer
than 10 minutes, repeat who you
are and what you’re talking about
every so often, particularly if you
see notifications that a bunch of
new people are joining the
broadcast. They need a little
context, so help them out!
Examples:
I’m having a great time on
this behind-the-scenes look at
a photoshoot for [product]!
Thanks for joining me at this
photoshoot for [product]!](https://image.slidesharecdn.com/beginnersguideperiscope-160518033339/85/Beginner-s-Guide-to-Periscope-9-320.jpg)
![08
acknowledge
comments
Comments show up in the lower
left of the screen, and they come
in unfiltered (including the
inappropriate ones!).
If it makes sense to answer
questions or acknowledge
commenters during the broadcast,
do so in the most appropriate way.
Example:
If a viewer asks, “When will
the product be available?”
You should answer, “The
product will be on sale on
[date] at [locations]!”](https://image.slidesharecdn.com/beginnersguideperiscope-160518033339/85/Beginner-s-Guide-to-Periscope-11-320.jpg)
Beginner's Guide to Periscope
- 1. Beginner’s guide to periscope Ashley Faus www.consciouslycorporate.com @ashleyfaus
- 2. What is periscope? Periscope is a live streaming video app that connects with Twitter.
- 3. How can I share my broadcasts? When you start broadcasting, a link will be automatically shared to your Twitter feed. You can retweet the link to invite others to the live viewing, and you can copy and paste this link to share the Periscope broadcast with other platforms for both live viewing and replays. Handy Tip: Make sure the "auto-tweet" is on to automatically share your broadcast on your Twitter feed when you go live!
- 4. 01 Alert Your Followers If a broadcast is planned in advance, tweet at least 1 hour before to alert your followers that you’ll be broadcasting. Tweet again 5-10 minutes before you go live.
- 5. 02 DON’T BE A CREEPER! Alert people who are going to be in the vicinity that you’re live streaming. Ask permission before filming anyone else!
- 6. 03 Choose your camera orientation Live streaming is changing traditional filming rules. Vertical videos are no longer taboo. This is especially true if your primary audience will be viewing the broadcast on their phones. But, if you plan to share the broadcast on other channels later, film horizontally to avoid the dreaded “vertical video syndrome”.
- 7. 04 Introduce yourself Introduce yourself and the content of the video when you begin the broadcast. Since people can tune in from Twitter or the Periscope app, they may not be familiar with who you are or the topics that you cover. “I’m Ashley, and we’re doing a Q&A about how to use Periscope for business!”
- 8. 05 WAIT FOR PEOPLE TO JOIN Allow 15-30 seconds for people to join the broadcast. Don’t give away the most important information in the first 5 seconds without repeating it again.
- 9. 06 keep giving context If your broadcast will be longer than 10 minutes, repeat who you are and what you’re talking about every so often, particularly if you see notifications that a bunch of new people are joining the broadcast. They need a little context, so help them out! Examples: I’m having a great time on this behind-the-scenes look at a photoshoot for [product]! Thanks for joining me at this photoshoot for [product]!
- 10. 07 Mitigate motion sickness If you’re going to pan or walk, state that to the audience before you start moving! If you can, pick a fixed point to focus on (like someone’s face in the frame). Pan slowly around a scene to avoid making your audience nauseous. Image credit: http://bit.ly/1T3Me7E
- 11. 08 acknowledge comments Comments show up in the lower left of the screen, and they come in unfiltered (including the inappropriate ones!). If it makes sense to answer questions or acknowledge commenters during the broadcast, do so in the most appropriate way. Example: If a viewer asks, “When will the product be available?” You should answer, “The product will be on sale on [date] at [locations]!”
- 12. 09 How to handle hearts Hearts are similar to Facebook “likes” or clapping from a live audience. They pop up throughout a broadcast in the lower right corner. Thank the general audience for hearts occasionally, and if a certain topics get a burst of hearts, acknowledge that verbally and stay on that topic if you can.
- 13. 10 Block the bullies Don’t let rude or offensive commenters ruin your broadcast! You can block users from commenting by tapping on their name when the comment appears and choosing “block”. If you’re unable to manage users while you’re streaming, you can block users by searching for them and choosing “block user” after the broadcast concludes.
- 14. 11 Sign off with a cta Sign off with a call to action, like visiting a unique URL related to the broadcast, following on you Twitter, or sharing the replay of the broadcast with their followers.
- 15. Beginner’s guide to periscope Ashley Faus www.consciouslycorporate.com @ashleyfaus Like this guide? Share it with your friends and followers!