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                                    BPM and Beyond

                           Kevin Haugh, Vice President of Product
                                Marketing and Management




2010 Metastorm Inc.                                                1
Who is Metastorm?
                       ®
                             ®


         • Market leader across 3 critical and related software sectors
                   – business process analysis, business process management,
                     enterprise architecture
         • Strong global presence with 1300+ customer organizations
           around the world
         • Proven products and expertise with established regional
           offices and global partner distribution network
         • Only software provider to bring together robust EA, BPA and
           BPM software
         • Unmatched customer success worldwide



2010 Metastorm Inc.                                                           2
Metastorm Enterprise Portfolio
                                                       ®

                       ®
                                  ®




                See what you have and                      Think about how to best                    Do things in the optimal
                how it fits together.                      execute your business.                     way.


               Metastorm ProVision® – Without              Metastorm ProVision® BPA –                 Metastorm BPM® – Once you
               understanding where you are, how do         Processes are ultimately the means by      understand where you need to go and
               you know where to go? Metastorm             which you do work and deliver value.       how you want to do things, Metastorm
               ProVision is an industry leading            Metastorm ProVision BPA is an              BPM is the comprehensive, industry-
               Enterprise and Business Architecture        industry leading Business Process          leading BPMS platform you need to
               (EA) software tool that allows you to       Analysis (BPA) solution that allows you    rapidly and cost-effectively design,
               comprehensively discover and model          discover and model your current            automate, deploy, manage, monitor,
               your business strategy, goals,              business processes and then conduct        and report on your human and system-
               organization, processes, systems,           sophisticated simulations and analysis     based business processes, so you can
               information and more – and then             of where and how they can be               continuously improve them.
               understand the interrelationships so        improved to deliver greater value and
               you can systematically and                  improved business resource                 Metastorm Integration Manager
               comprehensively plan changes to the         optimization.                              (MIM) – Dated back office systems and
               enterprise at all levels.                                                              unreliable data often act as major
                                                           Metastorm ProVision BPA also includes      barriers to effective execution. MIM
                                                           Metastorm Discovery ™ for human-           allows you to quickly "service enable"
                                                           centric process discovery – allowing for   and integrate into a broad range of
                                                           more accurate data collection, analysis    challenging computing environments
                                                           and process improvement.                   as well as easily deploy system-based
                                                                                                      business processes, provide effective
                                                                                                      Managed File Transfer, and strengthen
                                                                                                      SOA and legacy modernization efforts.


2010 Metastorm Inc.                                                                                                                           3
Leadership Credentials
                       ®
                              ®


                                                                                    Business Process
                             Enterprise Architecture   Business Process Analysis                              Managed File Transfer
                              Magic Quadrant Q409        Magic Quadrant Q408       Management Suites
                                                                                                              Magic Quadrant Q309
                                                                                   Magic Quadrant Q109




                            Enterprise Architecture    Business Process Analysis        IT Planning      Business Process Management
                             Forrester Wave Q109         Forrester Wave Q109       Forrester Wave Q109        Forrester Wave Q407




2010 Metastorm Inc.                                                                                                                   4
What Does Business Expect of IT Today?
                       ®
                               ®




                       Business Unit CIO
                        Business Drivers




                                                    Business Unit CIO
                                                    Strategies




2010 Metastorm Inc.                                                    5
What Should You Focus on?
                       ®
                                      ®
                                                                                                                     Up to 10 fold higher impact on
                           Impact on Run Rate EBIT                                                                   EBIT through non traditional cost
                                                                                                                     cutting measures
                           Impact on run-rate EDIT1 (illustrative examples), %


                                                                                                                   Typical IT cost levers, including demand management,
                           Traditional IT cost reduction (15%)                   0.5                               portfolio rationalization, and outsourcing/offshoring


                           Merchandising investments                                   1-2                         Improve decision support for merchandising at retailers


                                                                                                                   Optimize supply chain process with streamlined
                           Supply chain investments                                          3-4                   systems

                                                                                                                   Reduce revenue leakage from unnecessary discounting
                           Better pricing                                                        3-5               and poor sales force management
                           1 Earnings before interest and taxes; assumes run-rate of 6-18 months (timing to achieve run-rate impact varies across examples).




                           Source: Managing IT in a Downturn: Beyond Cost Cutting, McKinsey, 2009



           Process Improvement……….Cost Cutting……….Improved Business Decision Making


2010 Metastorm Inc.                                                                                                                                                         6
Most IT Projects Fail on Some Key Dimension
                       ®
                              ®




         Over 70% of IT Projects Fail
         • Don’t Deliver What Business Wants
         • Over Budget
         • Late


                 Often all the above!




2010 Metastorm Inc.                                                     7
BPM Software is Different Animal
                       ®
                                  ®



         BPM Software is About Delivering Process Improvements
                                                      design
         • Faster                                     process


         • Easier
         • With Greater
                   –       Business Alignment
                   –       Certainty (lower risk)
                   –       Agility
                   –       Value




2010 Metastorm Inc.                                             8
Key Characteristics of BPM Software
                       ®
                             ®



           Key Characteristic          Benefit
           Process Focused             •Business understands
                                       •Where business value is created
           Model Driven                •Makes requirements clearer and more explicit to all

           Designed for Speed          •Deliver prototypes and working solutions faster –
                                       faster ROI
           Agile/Built in Change       • Frequent, iterative change possible
           Management
           Process Visibility          •Better understanding of process health and status
                                       •Better responsiveness
           Designed to Integrate and   •Leverage and complement what you have
           Overlay Other Systems
           Support for What If         •More Prudent Ongoing Changes


2010 Metastorm Inc.                                                                          9
Visual Process Modeling and Definition
                       ®
                                 ®


                If I can see it I (we) can understand it…..


         • Model Driven
         • Business Oriented
         • Rapid Prototype
           solutions




                           …….If I can easily iterate it I can quickly deliver results and
2010 Metastorm Inc.
                           reduce risk                                                       10
Process Participation and Management
                       ®
                             ®




     • To Do Lists
     • Watch Lists
     • Delivered via diverse
       range of interfaces
     • Delivered in a highly
       targeted manner




         Efficient process participation is about delivering the right
         information and actions to the right people at the right time
2010 Metastorm Inc.                                                     11
Process Analysis and Simulation
                       ®
                             ®




         •       Where should I modify
                 my process?

         •       How should I modify it?

         •       What are the business
                 benefits from modifying?

         •       What are the risks?



         By analyzing my current processes and possible future
         variations I can make smarter decisions
2010 Metastorm Inc.                                             12
In Summary--Why BPM Today
                       ®
                             ®



    Traditional Approach and Problems                 How does BPM Address
    Poor Requirements (not what business wants)   √   Visual models, prototypes
    Poor Handoffs                                 √   It is what it is

    Takes too Long (need for speed)               √   Designed for speed

    Estimation Difficulty                         √   Easier to measure what you can see

    Poor Domain knowledge                         √   Let each domain do what they do
                                                      best
    Poor Solution Fit                             √   Inherently purpose built

    Unexpected Customizations and Poor Agility    √   The unexpected is expected (agility)

    To much effort/resource to implement          √   Fewer total resources needed + hire
                                                      the domain experts
    Not Focused on/Delivering High Value (cost,   √   Focuses on efficiency and
    effectiveness)                                    effectiveness (business value)
2010 Metastorm Inc.                                                                    13
®

                       ®
                           ®




               BEYOND BPM



2010 Metastorm Inc.               14
Product Synergy
                       ®
                             ®


         EA + BPM: United, We Deliver the Business - Divided, We Miss the Mark
                                       Robert Handler, Gartner 3/09 BPM Summit




2010 Metastorm Inc.                                                             15
Understanding and Executing Process in Context
                                                                                                          ®
                                                                                                                                  ®



                                                                                                        F.3                 F.5             P.5                                                                           Account                                                                                                                                 Regulatory                               Speed of    Support
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                                                                                                                                                                                                                                                                                                                                                                                                                                 New Account Onboarding [As-Is]


                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     degree views of the
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     enterprise
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  2. Navigation framework and
                   Custom D
                         er ata
                                           NewAccount
                                           O nboarding
                                                                  Account Information
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 Customer
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     tools afford any type of
                    Account N ber
                             um               [As-Is]

                                                         Account Information


                                                                                   Customer
                                                                                                                                                                                                        New Account
                                                                                                                                                                                                         Onboarding
                                                                                   Database
                         O rder
                                                                Scheduled Order
                     Scheduled Order       Enter Order


        Customer
                                                Scheduled Order



                                                                                 O rder
                                                                                              O History
                                                                                               rder       Forecast
                                                                                                           Sales
                                                                                                                                                                                                           [As-Is]                                                                                                                                                                                                                                                                                                                                                                                                                                   user
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     • Comprehensive
                                                Product                         Database
                              Fill Order




                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   IIS Sales
                                                                         Shipm   ent
                       Product Shipment                                  Notification
                                                         Ship Order




                             Process Interaction
                                                                                                                                                                                                                                                                            Information
                                                                                                                                                                                                                                                                              Account                                                                                                                                                                                                                                                                                                                                                                   understanding
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     • Dependency clarity
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     IIS KYC
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     Manager
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     • Impact analysis
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     • Full, top to bottom
                                                                                                                       New            Credit       Customer                                                                       Customer                                                                                                                                                                                                                                                                                                                                                                                                              traceability
                                                                                                                      Account         Check        Systems                                                                        Database
                                                                                                                     Onboarding       System                                                                                                                                                                                                                                                                                                                                                              IIS KYC
                                                                                                                      System


                                                                                                                                                                                                                   Custom Account
                                                                                                                                                                                                                         er



      Accounting                                                                                    Electronic Data           Accounting         Database
                                                                                                                                                                                                              - SalesPerson[1] : Short text (250)
                                                                                                                                                                                      enters into      1 - AccountManager[1] : Short text (25                            is held by
                                                                                                                                                                                      applies to              - ProductType[1] : Short text (50)           *               holds
                                                                                                                                                                                                              - ServiceDescription[1] : Short text (2
                                                                                                                                                                                                              - BankOffice[1] : Short text (100)




                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      IIS Account
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  The Result:
                                                                                                                                                                                                                                                                                                        1
                                                                                                                                                                            *




                                                                                                                                                                                                              - EstClosingDate[1] : Date




     Management                                                                                      Interchange               Services         Management
                                                                                                                                                                    Contract                                                                                                                  Customer
                                                                                                                                                               + Issue()                                                                                                     - ID[1] : Text (10)
                                                                                                                                                                                                                                                                             - Name[1] : Text (50)
                                                                                                                                                                                                                                                                             - Contact[0..1] : Text (50)




                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Manager
                                                                                                                                                                                                                                           is placed by                  1 - Address[0..1] : Text




       Services                                                                                        Services                                System (DBMS)
                                                                                                                                                                     1




                                                                                                                                                                                                                                              places                         - Telephone[0..1] : Text
                                                                                                                                                                                                                          *




                                                                                                                                                                                                                                                                             - FAX[0..1] : Text
                                                                                                                                                                                                                     Order                                                   - Approved Discount[0..1] : Floating point num                            Applicant
                                                                                                                                                                            0..1




                                                                                                                                                                                                                                                                             - Credit Limit[0..1] : Amount
                                                                                                                                                                                                    - Order Date[1] : Date                                                                                                                 - Name[1] : Short text (64)
                                                                                                                                                                 Billing Policy                     - Requested Ship Date[0..1] : Date                                       + Submit Order()                                              - Address[1] : Text




                                                                                                                                                  Services
                                                                                                                                                                                                    - Requested Discount[0..1] : Floating p                                  + Verify Credit()                                             - Suburb[1] : Short text (32)
                                                                                                                                                               + Establish()
                                                                                                                                                                                                                                                                                                                                           - Postcode[1] : Number
                                                                                                                                                                                                    + Approve()
                                                                                                                                                                                                                                                                                                                                           - State[1] : Short text (6)




                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  True, enterprise class insight
                                                                                                                                                                                                    + Cancel()
                                                                                                                                                                                                                                                                                                                                           - Country[1] : Short text (32)
                                                                                                                                                                                                    + Hold()
                                                                                                                                                                                                                                                                                                                                           - TFN[1] : Number
                                                                                                                                                                                                    + Log()
                                                                                                                                                                     0..1




                                                                                                                                                                                                    + Receive()                                                                        Warehouse
                                                                                                                                                                                   applies to * + Reject()
                                                                                                                                                                                                                                                       is shippedfrom1..* - Capacity[1] : Floating point numb
                                                                                                                                                                                                                                                                                                                                              1




                                                                                                                                                                                                                                                                                                                                                                   1




                                                                                                                                                                                   adheres to       + Release()                                                              - Name[1] : Text
                                                                                                                                                                                                    + Schedule Production()                        *           ships
                                                                                                                                                                                                                                                                                                                                                   *




                                                                                                                                                                                                                                                                                                                                                                         *




                                                                                                                                                                                                                                                                                                                                Credit Detail                                 Status
                                                                                                                                                                                                                                                                                                                       - Application Ref[1] : Number             - Application Status[1] : Short text (
                                                                                                                                                                                                                      1




                                                                                                                                                                                                                                                                                                                       - Credit History Status[1] : Short te     - Date[1] : Date




                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  into process and the
                                                                                                                                                                                                                                                                                                                       - Required Amount[1] : Currency st
                                                                                                                                                                                                                                                                                         Product
                                                                                                                                                                                                                           1..*




                                                                                                                                                                                                                                                                                                                       - Assets Value[1] : Currency string
                                                                                                                                                                                                                                                                             - Description[0..1] : Text                - Liability Value[1] : Currency string
                                                                                                                                                                                                                   O Item
                                                                                                                                                                                                                    rder                                   requests
                                                                                                                                                                                                                                                                             - Name[1] : Text
                                                                                                                                                                                                                                                                         1 - List Price[1] : Amount
                                                                                                                                                                                                       - Item Price[0..1] : Amount
                                                                                                                                                                                                                                                   * is requested by
                                                                                                                                                                                                       - Quantity[0..1] : Integer                                            + Replenish Inventory()
                                                                                                                                                                                                                                                                             + Reserve Inventory()




                                                                                                                                                                                                                       Customer Database
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  IIS Billing
     Successful processes are supported by a range                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                enterprise

     of other technologies, systems and assets
2010 Metastorm Inc.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                               16
EA Insight and Models Can Inform and Accelerate BPM
                                        ®
                                                                       ®

                                           Product
                                          Sales Goals




             Financial                             Customer                     Process
              Goals                                 Goals                        Goals




 Improve     Minimize      Control     Retain        Earn     Regain       Maximize         Timely
Cash Flow    Past-Due     Inventory   Customers     Repeat    Market        Quality       Availability
            Receivables     Costs                  Business   Share                        of Spare
                                                                                             Parts




                Goals and KPIs used                                                                                       Process model used
                  for dashboards                                                                                         to execute human and
                                                                                                                            system processes




                                                                                                                                                       PM
                                                                                                                                                   Engineering




                                                                                                          Finance     Internal Mail    Inventory   Production     Quality     Sales    Shipping and
                                                                                                                                        Control     Control      Assurance              Receiving




                                                                                                          Accounts    Mail Clerk      Warehouse    Production    Quality     Account     Dock
                                                                                                         Receivable                    Worker      Scheduler     Analyst      Rep        Worker
                                                                                                           Clerk




                         Business classes                                                                    Resources leveraged
                          used for forms                                                                          for roles
2010 Metastorm Inc.                                                                                                                                                                          17
By 2012, 20% of businesses will
                       ®
                           ®
       own no IT assets




                               Between 2008 and 2013, cloud-based
                               computing services are forecast to
                               grow from $0.66 billion to $6.8 billion
                               for a compound annual growth rate
                               (CAGR) of 59.5%.
                               Gartner
                               Top Predictions for IT Organizations and
                               Users, 2010 and Beyond: A New Balance
2010 Metastorm Inc.                                                      18
Cloud-based Collaborative Modeling
                       ®
                             ®


      Taking Collaborative Modeling to New Heights
    A cloud-based modeling
    platform that uniquely

      •      Brings modeling/discovery
             and its business value to a
             broader audience
      •      On-Demand subscription
             based approach
      •      Impact free on IT
      •      Native multi user
             collaboration built in
      •      Deployed in the Cloud
             (Microsoft Azure)

2010 Metastorm Inc.                                            19
®
                                ®

                           Monitor IMPACT
                           on strategy and
                            goals to guide
                            future change
                                                  BPA

                                                           Identify FOCUS
                                                          areas for optimal
                                                            improvement




                           EA


                                       Make the         BPM
                                        RIGHT
                                        change                                 the unexpected value of
                                                                              business to the power of 3




2010 Metastorm Inc.                                                                                   20
Where do you want to be?
                       ®
                             ®




    Effort

                                            Time

                                                      Sweet Spot


                                                         BPM




                                         Business Impact
2010 Metastorm Inc.                                               21
Questions
                       ®
                           ®




2010 Metastorm Inc.                       22
Thank You For Attending!
                       ®
                             ®




                                Kevin Haugh
                  VP- Product Marketing & Management
                             More Questions?
                              (443) 874-1300
             Please contact us at metastorm@metastorm.com




2010 Metastorm Inc.                                        23

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Bpm and-beyond-slide

  • 1. ® ® ® BPM and Beyond Kevin Haugh, Vice President of Product Marketing and Management 2010 Metastorm Inc. 1
  • 2. Who is Metastorm? ® ® • Market leader across 3 critical and related software sectors – business process analysis, business process management, enterprise architecture • Strong global presence with 1300+ customer organizations around the world • Proven products and expertise with established regional offices and global partner distribution network • Only software provider to bring together robust EA, BPA and BPM software • Unmatched customer success worldwide 2010 Metastorm Inc. 2
  • 3. Metastorm Enterprise Portfolio ® ® ® See what you have and Think about how to best Do things in the optimal how it fits together. execute your business. way. Metastorm ProVision® – Without Metastorm ProVision® BPA – Metastorm BPM® – Once you understanding where you are, how do Processes are ultimately the means by understand where you need to go and you know where to go? Metastorm which you do work and deliver value. how you want to do things, Metastorm ProVision is an industry leading Metastorm ProVision BPA is an BPM is the comprehensive, industry- Enterprise and Business Architecture industry leading Business Process leading BPMS platform you need to (EA) software tool that allows you to Analysis (BPA) solution that allows you rapidly and cost-effectively design, comprehensively discover and model discover and model your current automate, deploy, manage, monitor, your business strategy, goals, business processes and then conduct and report on your human and system- organization, processes, systems, sophisticated simulations and analysis based business processes, so you can information and more – and then of where and how they can be continuously improve them. understand the interrelationships so improved to deliver greater value and you can systematically and improved business resource Metastorm Integration Manager comprehensively plan changes to the optimization. (MIM) – Dated back office systems and enterprise at all levels. unreliable data often act as major Metastorm ProVision BPA also includes barriers to effective execution. MIM Metastorm Discovery ™ for human- allows you to quickly "service enable" centric process discovery – allowing for and integrate into a broad range of more accurate data collection, analysis challenging computing environments and process improvement. as well as easily deploy system-based business processes, provide effective Managed File Transfer, and strengthen SOA and legacy modernization efforts. 2010 Metastorm Inc. 3
  • 4. Leadership Credentials ® ® Business Process Enterprise Architecture Business Process Analysis Managed File Transfer Magic Quadrant Q409 Magic Quadrant Q408 Management Suites Magic Quadrant Q309 Magic Quadrant Q109 Enterprise Architecture Business Process Analysis IT Planning Business Process Management Forrester Wave Q109 Forrester Wave Q109 Forrester Wave Q109 Forrester Wave Q407 2010 Metastorm Inc. 4
  • 5. What Does Business Expect of IT Today? ® ® Business Unit CIO Business Drivers Business Unit CIO Strategies 2010 Metastorm Inc. 5
  • 6. What Should You Focus on? ® ® Up to 10 fold higher impact on Impact on Run Rate EBIT EBIT through non traditional cost cutting measures Impact on run-rate EDIT1 (illustrative examples), % Typical IT cost levers, including demand management, Traditional IT cost reduction (15%) 0.5 portfolio rationalization, and outsourcing/offshoring Merchandising investments 1-2 Improve decision support for merchandising at retailers Optimize supply chain process with streamlined Supply chain investments 3-4 systems Reduce revenue leakage from unnecessary discounting Better pricing 3-5 and poor sales force management 1 Earnings before interest and taxes; assumes run-rate of 6-18 months (timing to achieve run-rate impact varies across examples). Source: Managing IT in a Downturn: Beyond Cost Cutting, McKinsey, 2009 Process Improvement……….Cost Cutting……….Improved Business Decision Making 2010 Metastorm Inc. 6
  • 7. Most IT Projects Fail on Some Key Dimension ® ® Over 70% of IT Projects Fail • Don’t Deliver What Business Wants • Over Budget • Late Often all the above! 2010 Metastorm Inc. 7
  • 8. BPM Software is Different Animal ® ® BPM Software is About Delivering Process Improvements design • Faster process • Easier • With Greater – Business Alignment – Certainty (lower risk) – Agility – Value 2010 Metastorm Inc. 8
  • 9. Key Characteristics of BPM Software ® ® Key Characteristic Benefit Process Focused •Business understands •Where business value is created Model Driven •Makes requirements clearer and more explicit to all Designed for Speed •Deliver prototypes and working solutions faster – faster ROI Agile/Built in Change • Frequent, iterative change possible Management Process Visibility •Better understanding of process health and status •Better responsiveness Designed to Integrate and •Leverage and complement what you have Overlay Other Systems Support for What If •More Prudent Ongoing Changes 2010 Metastorm Inc. 9
  • 10. Visual Process Modeling and Definition ® ® If I can see it I (we) can understand it….. • Model Driven • Business Oriented • Rapid Prototype solutions …….If I can easily iterate it I can quickly deliver results and 2010 Metastorm Inc. reduce risk 10
  • 11. Process Participation and Management ® ® • To Do Lists • Watch Lists • Delivered via diverse range of interfaces • Delivered in a highly targeted manner Efficient process participation is about delivering the right information and actions to the right people at the right time 2010 Metastorm Inc. 11
  • 12. Process Analysis and Simulation ® ® • Where should I modify my process? • How should I modify it? • What are the business benefits from modifying? • What are the risks? By analyzing my current processes and possible future variations I can make smarter decisions 2010 Metastorm Inc. 12
  • 13. In Summary--Why BPM Today ® ® Traditional Approach and Problems How does BPM Address Poor Requirements (not what business wants) √ Visual models, prototypes Poor Handoffs √ It is what it is Takes too Long (need for speed) √ Designed for speed Estimation Difficulty √ Easier to measure what you can see Poor Domain knowledge √ Let each domain do what they do best Poor Solution Fit √ Inherently purpose built Unexpected Customizations and Poor Agility √ The unexpected is expected (agility) To much effort/resource to implement √ Fewer total resources needed + hire the domain experts Not Focused on/Delivering High Value (cost, √ Focuses on efficiency and effectiveness) effectiveness (business value) 2010 Metastorm Inc. 13
  • 14. ® ® ® BEYOND BPM 2010 Metastorm Inc. 14
  • 15. Product Synergy ® ® EA + BPM: United, We Deliver the Business - Divided, We Miss the Mark Robert Handler, Gartner 3/09 BPM Summit 2010 Metastorm Inc. 15
  • 16. Understanding and Executing Process in Context ® ® F.3 F.5 P.5 Account Regulatory Speed of Support Highlights C s mr u to e Account Not "In teN wA u t itia e cco n O pened Account O ned pe P ce o sa dD ta ro ss"/F rm n a Improve Increase Improve Onboarding Compliance New Costs IISS le as Restart P ss roce C lle Fo s o ct rm a dD ta n a C n R je n lie t e ctio cco n u b r A u t N me C n In rmtio lie t fo a n Margins Revenue Legal-Regulatory Challenges Account IISA u t M na e cco n a g r No Cn lie t R v wC n Inform tion e ie lie t a M eets R v wK C e ie Y C n M eting lie t e Info ation rm Standards? R c m d tio e om en a Ys e Growth Compliance and Onboarding IISK C Y C n In rmtio lie t fo a n 1. Unified Metamodel & Cnlie t B cklist la C n R je n lie t e ctio C d Ce re it h ck Id n tio e tifica n C e B klist Inform tion h ck lac a Ce C d h ck re it C lle ID o ct Obstacles IISK CM na e Y a gr No Cn lie t cco n u b r A u t N me R vie e w ClearedasN ew R v wR ults e ie es Client? repository enables 360 Ys e IISB g illin Cn lie t A pn cce ta ce G ne teB e ra ill New Account Onboarding [As-Is] degree views of the enterprise 2. Navigation framework and Custom D er ata NewAccount O nboarding Account Information Customer tools afford any type of Account N ber um [As-Is] Account Information Customer New Account Onboarding Database O rder Scheduled Order Scheduled Order Enter Order Customer Scheduled Order O rder O History rder Forecast Sales [As-Is] user • Comprehensive Product Database Fill Order IIS Sales Shipm ent Product Shipment Notification Ship Order Process Interaction Information Account understanding • Dependency clarity IIS KYC Manager • Impact analysis • Full, top to bottom New Credit Customer Customer traceability Account Check Systems Database Onboarding System IIS KYC System Custom Account er Accounting Electronic Data Accounting Database - SalesPerson[1] : Short text (250) enters into 1 - AccountManager[1] : Short text (25 is held by applies to - ProductType[1] : Short text (50) * holds - ServiceDescription[1] : Short text (2 - BankOffice[1] : Short text (100) IIS Account The Result: 1 * - EstClosingDate[1] : Date Management Interchange Services Management Contract Customer + Issue() - ID[1] : Text (10) - Name[1] : Text (50) - Contact[0..1] : Text (50) Manager is placed by 1 - Address[0..1] : Text Services Services System (DBMS) 1 places - Telephone[0..1] : Text * - FAX[0..1] : Text Order - Approved Discount[0..1] : Floating point num Applicant 0..1 - Credit Limit[0..1] : Amount - Order Date[1] : Date - Name[1] : Short text (64) Billing Policy - Requested Ship Date[0..1] : Date + Submit Order() - Address[1] : Text Services - Requested Discount[0..1] : Floating p + Verify Credit() - Suburb[1] : Short text (32) + Establish() - Postcode[1] : Number + Approve() - State[1] : Short text (6) True, enterprise class insight + Cancel() - Country[1] : Short text (32) + Hold() - TFN[1] : Number + Log() 0..1 + Receive() Warehouse applies to * + Reject() is shippedfrom1..* - Capacity[1] : Floating point numb 1 1 adheres to + Release() - Name[1] : Text + Schedule Production() * ships * * Credit Detail Status - Application Ref[1] : Number - Application Status[1] : Short text ( 1 - Credit History Status[1] : Short te - Date[1] : Date into process and the - Required Amount[1] : Currency st Product 1..* - Assets Value[1] : Currency string - Description[0..1] : Text - Liability Value[1] : Currency string O Item rder requests - Name[1] : Text 1 - List Price[1] : Amount - Item Price[0..1] : Amount * is requested by - Quantity[0..1] : Integer + Replenish Inventory() + Reserve Inventory() Customer Database IIS Billing Successful processes are supported by a range enterprise of other technologies, systems and assets 2010 Metastorm Inc. 16
  • 17. EA Insight and Models Can Inform and Accelerate BPM ® ® Product Sales Goals Financial Customer Process Goals Goals Goals Improve Minimize Control Retain Earn Regain Maximize Timely Cash Flow Past-Due Inventory Customers Repeat Market Quality Availability Receivables Costs Business Share of Spare Parts Goals and KPIs used Process model used for dashboards to execute human and system processes PM Engineering Finance Internal Mail Inventory Production Quality Sales Shipping and Control Control Assurance Receiving Accounts Mail Clerk Warehouse Production Quality Account Dock Receivable Worker Scheduler Analyst Rep Worker Clerk Business classes Resources leveraged used for forms for roles 2010 Metastorm Inc. 17
  • 18. By 2012, 20% of businesses will ® ® own no IT assets Between 2008 and 2013, cloud-based computing services are forecast to grow from $0.66 billion to $6.8 billion for a compound annual growth rate (CAGR) of 59.5%. Gartner Top Predictions for IT Organizations and Users, 2010 and Beyond: A New Balance 2010 Metastorm Inc. 18
  • 19. Cloud-based Collaborative Modeling ® ® Taking Collaborative Modeling to New Heights A cloud-based modeling platform that uniquely • Brings modeling/discovery and its business value to a broader audience • On-Demand subscription based approach • Impact free on IT • Native multi user collaboration built in • Deployed in the Cloud (Microsoft Azure) 2010 Metastorm Inc. 19
  • 20. ® ® Monitor IMPACT on strategy and goals to guide future change BPA Identify FOCUS areas for optimal improvement EA Make the BPM RIGHT change the unexpected value of business to the power of 3 2010 Metastorm Inc. 20
  • 21. Where do you want to be? ® ® Effort Time Sweet Spot BPM Business Impact 2010 Metastorm Inc. 21
  • 22. Questions ® ® 2010 Metastorm Inc. 22
  • 23. Thank You For Attending! ® ® Kevin Haugh VP- Product Marketing & Management More Questions? (443) 874-1300 Please contact us at metastorm@metastorm.com 2010 Metastorm Inc. 23