Building with Watson - Social Media Monitoring with Watson APIs
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The webinar introduces tools for building a social media monitoring app using IBM Watson APIs, including sentiment analysis and tone analysis to understand brand conversations. It outlines resources available for attendees, such as on-demand recordings and documentation, and highlights the schedule for upcoming sessions. Participants are encouraged to engage through Q&A and join discussions in the Slack channel.
Building with Watson - Social Media Monitoring with Watson APIs
- 1. Social Media Monitoring– Episode 1: Social Media Monitoring Enhanced with Watson APIs
- 2. #BuildingWithWatson Housekeeping Items • Links to on-demand recording and assets will be emailed within 24 hours • Resources folder with links • Ask questions at any time during the presentation - Use chat window on the webinar panel - We're on Twitter: @IBMWatson © 2015 International Business Machines Corporation
- 3. #BuildingWithWatson Our Experts: © 2015 International Business Machines Corporation Zach Walchuk Developer Evangelist, WDC Alexis Plair Offering Manager, Emotion Analysis
- 4. #BuildingWithWatson Our Goals • We want to give you all the tools you need to build a social media monitoring app – a tool for understanding the conversation around your brand • Today, we'll give you an overview of the Watson APIs that will make this possible © 2015 International Business Machines Corporation
- 5. #BuildingWithWatson© 2015 International Business Machines Corporation AlchemyLanguage • Use Sentiment Analysis to classify text as positive, negative, or neutral • Can be done at a document level or targeted to specific words • Emotion Analysis expands the choices to include joy, anger, disgust, fear, and sadness
- 6. #BuildingWithWatson© 2015 International Business Machines Corporation AlchemyData News • NLP metadata for around 300,000 news articles a day, available for query • Handles content sourcing, storage, and organization for you • Perfect for trend analysis and event detection
- 7. #BuildingWithWatson© 2015 International Business Machines Corporation Tone Analyzer • Expand your understanding of social posters by analyzing writing styles: confident, analytical, or tentative • Monitor your social posts and other externally facing communications to accurately reflect your brand persona
- 8. #BuildingWithWatson Are you ready to get started? • Docs: - Language, News, Tone Analyzer • Demos: - Language, News, Tone Analyzer • See the services in use: News Explorer and BI Dashboard apps • Join our Slack channel for more discussion following the webinar © 2015 International Business Machines Corporation
- 9. #BuildingWithWatson© 2015 International Business Machines Corporation Q&A
- 10. #BuildingWithWatson © 2015 International Business Machines Corporation What’s next? • Look out for a follow up email with a copy of these slides, a recording of the webinar, Q&A recap, and additional resources • The series continues bi-weekly on Wednesdays @ 12pm ET / 9am PT • Social Media Monitoring APIs in a BI Dashboard - Wednesday, May 4 • Enhancing the Results of Your BI Dashboard - Wednesday, May 18 • How To Partner with Watson - Wednesday, June 1 • Social Media Monitoring in Practice - Wednesday, June 15
- 11. #BuildingWithWatson © 2015 International Business Machines Corporation Thank you for attending! Contact us Phone: 1-877-253-0308 Email: wdc-dev@bg.vnet.ibm.com Online: Watson Developer Cloud