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Welcome to:
Connected Communities Programme
   Research Development Workshop
          on the role of the
Creative Economy in Developing &
 Sustaining Vibrant & Prosperous
      Communities in the UK
Introduction to the Connected
Communities Programme and
    Aims of the Workshop

       Professor Shearer West
        Director of Research
               AHRC
         S.West@ahrc.ac.uk
CONNECTED COMMUNITIES
Connecting Research for Flourishing Communities
RCUK Partners AHRC (lead), EPSRC, ESRC, MRC & NERC)
Programme Vision
 To mobilise the potential for
 increasingly inter-connected
 communities to enhance self-
 reliance, regeneration,
 sustainability, health & well-
 being by better connecting
 research, organisations and
 communities.
What do we mean by ‘Community’?
• For the purposes of this Programme, and subject to further
  consultation, we are currently thinking of ‘communities’ as:
     “cooperative or interactive groups sharing a virtual or
      physical environment and aspects of identity (such as
   location, race, ethnicity, age, history, occupation), culture,
    belief or other common bonds and/or a shared interest in
                  particular issues or outcomes”.
• We recognise that such communities are nested and overlap. We
  are interested both in the relationships within these communities
  and the interactions between communities and their outcomes
  for broader society and economy.
Why Connected?
In terms of the research:
• Improve understanding of both the changing connections
  between individuals and groups within communities and the
  connections between different and their implications for
  future society.

• Examine the connections between communities and their
  broader environments – spaces, places and institutions – and
  how this can help inform future community-based
  approaches.

• Explore connections between research issues often
  considered in isolation to deliver more integrated
  understanding of the roles of, and impacts on, communities.
Why Connected?
• Connect researchers, knowledge and data from across
  disciplines to deliver more integrated understanding.
• Connect UK and international research.
• Connect researchers, organisations and communities in the
  co-production of knowledge and knowledge exchange.
• Connect research funders to enhance co-ordination and
  alignment of activities and promote partnerships and
  collaboration to maximise added value from the currently
  highly fragmented research field and address strategic gaps
Key Features of Connected Communities
                  Projects
        Some ideas from the Summit in June 2010
High quality research as a given, but also:
• Sustainable engagement with real communities from the outset
   to beyond project life; communities involved in identifying
   challenges and possible solutions; partnership working; innovative
   approaches to co-production.
• Ideas of connectedness and disconnectedness, fluidity of complex
   relationships between individuals, within communities and
   between communities; both positive and negative dimensions of
   ‘connectedness’.
• Prepared to consider complex underlying issues and questions
   such as ethics, power, rights, equity, nature of benefits and
   burdens, sustainability, well-being.
Key Features of Connected Communities
                   Projects
     Some ideas from the Summit in June 2010
• Grounded in deep understanding of communities as diverse &
  complex cultural phenomena but seeking to draw wider
  transferable or generalisable insights.
• Draws together insights from different research approaches
  /different disciplines/ different research & policy domains.
• Crucial role of comparative and historical dimensions.
• Develops novel approaches to long-standing challenges or
  understanding new cultural phenomena.
• Focus on communities (variably defined) as the prime unit of
  analysis but not forgetting the ‘bigger picture’.
Key Features of Connected Communities
                 Projects
Some ideas from the Summit in June 2010
• Relevant to strengthening well-being in communities and to
  policy & practice.
• Builds on past research, understanding and current evidence
  base, ‘not reinventing the wheel’ but developing
  transformative approaches.
• Focus on change and processes of change; forward looking
  but informed by the past.
• Explores creative approaches – looking at ‘what could be’ as
  well as ‘what is’.
Activities in 2010/11
• Connected Communities ‘Summit’ Birmingham (June
  2010) & 19 follow-up projects now being supported
• Civility project (AHRC, ESRC, Young Foundation)
• Collaboration with CABE on ‘Beauty’ (AHRC)
• BIS SIN US network event on communitarianism
• Workshop on ‘crime & communities’, 27 July 2010 & 9
  follow-up projects to start shortly
• Workshop on ‘Design & Communities’ with Design Council
  in early 2011
• Highlight notice AHRC’s collaborative doctoral awards
  scheme (call closed 4 November 2010)
Activities in 2010/11
• Fellowship in collaboration with RSA Citizen Power in
  Peterborough Programme (call closed 26 November
  2010)
• Scoping studies and research reviews, (call closed 26
  November 2010)
• Highlight notice in AHRC’s research networking and
  fellowships schemes (Open deadlines)
• Today’s research development workshop on role of the
  cultural & creative economy in creating prosperous
  communities (& follow-up funding opportunity)
Focus for this workshop
              The Creative Economy
• ‘Creative Economy’ covering a wide range of activities that
  demonstrate creativity within the economy. This includes, but
  goes beyond, those sectors traditionally included within
  definitions of the creative and cultural ‘industries’.
This broad approach could include, for example:
• individual practitioners and micro businesses; cultural institutions,
  cultural tourism; creativity and innovation in business and
  industry, public services and the voluntary and charitable sector;
  cultural production alongside new technologies; ‘branding’ and
  the ‘experience economy’; ‘creative cities’ and ‘creative clusters’.
• creative production; cultural activities; cultural environment;
  creativity, open innovation and technological change; community-
  led creative & cultural activities.
A Connected Communities Focus
Communities at the centre of research, for example:
• The specific role of communities in the creative economy, in
  shaping, generating or engaging with initiatives and the impacts
  of initiatives for communities;
• How connectivity, or lack of connectively, within or between
  communities may affect the development or outcomes of creative
  economy initiatives;
• Potential for adding value to current research by better linking up
  past, current and future research & by learning across disciplines /
  research fields (e.g. sustainable development, health, crime etc);
• How links with communities and other potential partners might
  be built in appropriately from the outset of the research and how
  the potential benefits of the research for policy-makers,
  practitioners, cultural and creative businesses, and communities,
  might be maximised.
A Changing Policy Context?
• Public spending cuts;
• Big Society, localism, ‘bonfire of quangos’ (e.g. RDAs)
  in England but different approaches in Scotland, Wales
  & N.Ireland;
• Increased emphasis on ‘Well-Being’ and ‘Happiness’;
• Increasing recognition nationally and locally of the
  importance of the creative economy as a part of a
  competitive & sustainable diverse economy;
• Increasing globalisation and international
  competition, growth of the digital economy.
Examples of Challenges
• Maximising the value and learning from previous and current
  research across a range of disciplines – moving beyond individual
  case studies; comparative approaches; transferability and
  generalisability .
• Addressing gaps in the evidence base. e.g. do we know enough
  about the long-term sustainability and distribution of any benefits
  for communities?
• Making better use of new cultural initiatives, large and small
  scale, as research ‘experiments’.
• Finding better ways to conceptualise and assess successes /
  failures, benefits /‘disbenefits’, economic and well-being impacts.
• Developing more effective partnerships and community
  engagement from the outset that strengthen future research.
The Challenges

• These are just examples. Aims of the
  workshop are to identify challenges and
  develop creative approaches to addressing
  them
• We do not have a pre-determined idea of the
  types of projects or approaches, topics etc
  that should emerge, but we do have an idea of
  the types of things we are looking for in
  follow-up proposals...
An Opportunity
To “do something different to make a difference”
An opportunity for:
• Creativity, innovation, imagination – projects should look
  different from previous research (but build on current
  knowledge & understanding)
• Novel cross-disciplinary / Cross-Research Council
  collaborations
• Exploring new partnerships with policy / practice /
  business / voluntary sector
• Putting communities at the heart of the research
• Co-design & co-production of research
• Projects with the potential to move beyond single case
  studies to make a significant difference to research
  landscape, policy, practice and communities
A Unique Funding Opportunity
• Longer and larger research projects (up to 5
  years, £1.5m FEC) (plus co-funding opportunities)
• Development funding for earlier stage
  development work (scoping, reviews networking
  etc activities)
• Unconstrained by Research Council boundaries
  but with Arts and Humanities research
  perspectives playing a central role.

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Connected Communities Shearer West presentation December 2010

  • 1. Welcome to: Connected Communities Programme Research Development Workshop on the role of the Creative Economy in Developing & Sustaining Vibrant & Prosperous Communities in the UK
  • 2. Introduction to the Connected Communities Programme and Aims of the Workshop Professor Shearer West Director of Research AHRC S.West@ahrc.ac.uk
  • 3. CONNECTED COMMUNITIES Connecting Research for Flourishing Communities RCUK Partners AHRC (lead), EPSRC, ESRC, MRC & NERC)
  • 4. Programme Vision To mobilise the potential for increasingly inter-connected communities to enhance self- reliance, regeneration, sustainability, health & well- being by better connecting research, organisations and communities.
  • 5. What do we mean by ‘Community’? • For the purposes of this Programme, and subject to further consultation, we are currently thinking of ‘communities’ as: “cooperative or interactive groups sharing a virtual or physical environment and aspects of identity (such as location, race, ethnicity, age, history, occupation), culture, belief or other common bonds and/or a shared interest in particular issues or outcomes”. • We recognise that such communities are nested and overlap. We are interested both in the relationships within these communities and the interactions between communities and their outcomes for broader society and economy.
  • 6. Why Connected? In terms of the research: • Improve understanding of both the changing connections between individuals and groups within communities and the connections between different and their implications for future society. • Examine the connections between communities and their broader environments – spaces, places and institutions – and how this can help inform future community-based approaches. • Explore connections between research issues often considered in isolation to deliver more integrated understanding of the roles of, and impacts on, communities.
  • 7. Why Connected? • Connect researchers, knowledge and data from across disciplines to deliver more integrated understanding. • Connect UK and international research. • Connect researchers, organisations and communities in the co-production of knowledge and knowledge exchange. • Connect research funders to enhance co-ordination and alignment of activities and promote partnerships and collaboration to maximise added value from the currently highly fragmented research field and address strategic gaps
  • 8. Key Features of Connected Communities Projects Some ideas from the Summit in June 2010 High quality research as a given, but also: • Sustainable engagement with real communities from the outset to beyond project life; communities involved in identifying challenges and possible solutions; partnership working; innovative approaches to co-production. • Ideas of connectedness and disconnectedness, fluidity of complex relationships between individuals, within communities and between communities; both positive and negative dimensions of ‘connectedness’. • Prepared to consider complex underlying issues and questions such as ethics, power, rights, equity, nature of benefits and burdens, sustainability, well-being.
  • 9. Key Features of Connected Communities Projects Some ideas from the Summit in June 2010 • Grounded in deep understanding of communities as diverse & complex cultural phenomena but seeking to draw wider transferable or generalisable insights. • Draws together insights from different research approaches /different disciplines/ different research & policy domains. • Crucial role of comparative and historical dimensions. • Develops novel approaches to long-standing challenges or understanding new cultural phenomena. • Focus on communities (variably defined) as the prime unit of analysis but not forgetting the ‘bigger picture’.
  • 10. Key Features of Connected Communities Projects Some ideas from the Summit in June 2010 • Relevant to strengthening well-being in communities and to policy & practice. • Builds on past research, understanding and current evidence base, ‘not reinventing the wheel’ but developing transformative approaches. • Focus on change and processes of change; forward looking but informed by the past. • Explores creative approaches – looking at ‘what could be’ as well as ‘what is’.
  • 11. Activities in 2010/11 • Connected Communities ‘Summit’ Birmingham (June 2010) & 19 follow-up projects now being supported • Civility project (AHRC, ESRC, Young Foundation) • Collaboration with CABE on ‘Beauty’ (AHRC) • BIS SIN US network event on communitarianism • Workshop on ‘crime & communities’, 27 July 2010 & 9 follow-up projects to start shortly • Workshop on ‘Design & Communities’ with Design Council in early 2011 • Highlight notice AHRC’s collaborative doctoral awards scheme (call closed 4 November 2010)
  • 12. Activities in 2010/11 • Fellowship in collaboration with RSA Citizen Power in Peterborough Programme (call closed 26 November 2010) • Scoping studies and research reviews, (call closed 26 November 2010) • Highlight notice in AHRC’s research networking and fellowships schemes (Open deadlines) • Today’s research development workshop on role of the cultural & creative economy in creating prosperous communities (& follow-up funding opportunity)
  • 13. Focus for this workshop The Creative Economy • ‘Creative Economy’ covering a wide range of activities that demonstrate creativity within the economy. This includes, but goes beyond, those sectors traditionally included within definitions of the creative and cultural ‘industries’. This broad approach could include, for example: • individual practitioners and micro businesses; cultural institutions, cultural tourism; creativity and innovation in business and industry, public services and the voluntary and charitable sector; cultural production alongside new technologies; ‘branding’ and the ‘experience economy’; ‘creative cities’ and ‘creative clusters’. • creative production; cultural activities; cultural environment; creativity, open innovation and technological change; community- led creative & cultural activities.
  • 14. A Connected Communities Focus Communities at the centre of research, for example: • The specific role of communities in the creative economy, in shaping, generating or engaging with initiatives and the impacts of initiatives for communities; • How connectivity, or lack of connectively, within or between communities may affect the development or outcomes of creative economy initiatives; • Potential for adding value to current research by better linking up past, current and future research & by learning across disciplines / research fields (e.g. sustainable development, health, crime etc); • How links with communities and other potential partners might be built in appropriately from the outset of the research and how the potential benefits of the research for policy-makers, practitioners, cultural and creative businesses, and communities, might be maximised.
  • 15. A Changing Policy Context? • Public spending cuts; • Big Society, localism, ‘bonfire of quangos’ (e.g. RDAs) in England but different approaches in Scotland, Wales & N.Ireland; • Increased emphasis on ‘Well-Being’ and ‘Happiness’; • Increasing recognition nationally and locally of the importance of the creative economy as a part of a competitive & sustainable diverse economy; • Increasing globalisation and international competition, growth of the digital economy.
  • 16. Examples of Challenges • Maximising the value and learning from previous and current research across a range of disciplines – moving beyond individual case studies; comparative approaches; transferability and generalisability . • Addressing gaps in the evidence base. e.g. do we know enough about the long-term sustainability and distribution of any benefits for communities? • Making better use of new cultural initiatives, large and small scale, as research ‘experiments’. • Finding better ways to conceptualise and assess successes / failures, benefits /‘disbenefits’, economic and well-being impacts. • Developing more effective partnerships and community engagement from the outset that strengthen future research.
  • 17. The Challenges • These are just examples. Aims of the workshop are to identify challenges and develop creative approaches to addressing them • We do not have a pre-determined idea of the types of projects or approaches, topics etc that should emerge, but we do have an idea of the types of things we are looking for in follow-up proposals...
  • 18. An Opportunity To “do something different to make a difference” An opportunity for: • Creativity, innovation, imagination – projects should look different from previous research (but build on current knowledge & understanding) • Novel cross-disciplinary / Cross-Research Council collaborations • Exploring new partnerships with policy / practice / business / voluntary sector • Putting communities at the heart of the research • Co-design & co-production of research • Projects with the potential to move beyond single case studies to make a significant difference to research landscape, policy, practice and communities
  • 19. A Unique Funding Opportunity • Longer and larger research projects (up to 5 years, £1.5m FEC) (plus co-funding opportunities) • Development funding for earlier stage development work (scoping, reviews networking etc activities) • Unconstrained by Research Council boundaries but with Arts and Humanities research perspectives playing a central role.