SlideShare a Scribd company logo
Business Research Methods
(BRM )
Chapter # 3
The Research Process
Lecturer: Noorullah Nabizai
Chapter Outline:
• Steps in Planning a Research Study
• Step 1: Formulating a research problem
• Step 2:Conceptualizing a research design
• Step 3: Constructing an instrument for data collection
• Step 4: Selecting a sample
• Step 5: Writing a research proposal
• Step 6: Collecting data
• Step 7: Processing data
• Step 8: Writing a research report
Step 1: Formulating a research problem
• A research problem identifies your destination: it should tell you, your
research supervisor and your readers what you intend to research.
• The more specific and clear you are the better, as everything that
follows in the research process—study design, measurement
procedures, sampling strategy, frame of analysis and style of writing
of your report—influenced by the way in which you formulate your
research problem.
• It is extremely important to evaluate the research problem in the light
of the financial resources at your disposal, the time available, your
own and your research supervisor’s expertise and knowledge in the
field of study.
Step 2: Conceptualizing a research design
• An extremely important feature of research is the use of appropriate
methods.
• Research involves systematic, controlled, valid and precise exploration
and description of what is not known and establishment of
associations and caution that permit the accurate prediction of
outcomes under a given set of conditions.
• The main function of research design is to explain how you will find
answers to your research questions.
• The research design sets out the logic of your inquiry.
A research design should include the
following:
• The study design and logistical arrangements that you propose to
undertake,
• the measurement procedures,
• the sampling strategy,
• the frame of analysis and time frame.
• For any investigation, the selection of an appropriate research design
is critical in enabling you to arrive at valid findings, comparisons and
conclusions.
• A faulty design results in misleading findings and is therefore results
to wasting of human and financial resources.
Step3: Constructing an instrument for data
collection
• Anything that becomes a mean of collecting information for your
study is called a ‘research tool’ or a ‘research instrument’.
• For example, observation forms, interview schedules, questionnaires,
and interview guides are all classified as research tools.
• The construction of a research tool is the first ‘practical ‘step in
carrying out a study.
• You will need to decide how you are going to collect data for the
proposed study and then construct a research instrument for data
collection.
Step 4: Selecting a sample
• The accuracy of your findings largely depends upon the way you
select your sample.
• The basic objective of your sampling design is to minimize, within the
limitations of cost, the gap between the values obtained from your
sample and those prevalent (prevailing) in the population.
• The underlying premise (idea) in sampling is that, if a relatively small
number of units is selected, it can provide—with a sufficiently high
degree of probability—a fairly true reflection of the sampling
population that is being studied.
Ch # 3 brm
• Sampling theory is guided by two principles.
• The avoidance of bias in the selection of a sample; and
• The attainment of maximum precision (accuracy) for a given outlay
(amount) of resources.
There are three categories of a sampling designs.
• Random /probability sampling design;
• Non-random /probability sampling designs; and
• Mixed ‘sampling design’.
Step 5: Writing a research proposal
• Now, step by step, you have done all the preparatory work.
• Next put everything together in a way that provides adequate information
for your researcher supervisor and others, about your research study.
• This overall plan tells a reader about your research problem and how you
are planning to investigate, and is called a research proposal.
• A research proposal must tell you, your research supervisor and a reviewer
the following information about your study:
• What you are proposing to do;
• How you plan to proceed;
• Why you selected the proposed strategy;
Therefore it should contain the following
information about your study.
• A statement of the objective of the study;
• A list of hypothesis, if you are testing any;
• The study design you are proposing to use;
• The setting for your study;
• The research instruments you are planning to use;
• Information on sample size and sampling design;
• Information on data processing procedures;
• The study’s problems and limitations; and
• The proposed time frame.
Step 6: Collecting data
• In this step you will collect data on which you will draw inferences
and conclusions for your study.
• Many methods could be used to gather the required information.
• As a part of the research design, you decided upon the procedure you
wanted to adopt to collect your data.
• At this stage you actually collect the data.
• For example, depending upon your plans, you might commence
interviews, mail out a questionnaire, conduct nominal/focused group
discussions or make observations.
Step 7: Processing data
• The way you analyze the information you collected largely depends
upon two things:
• Type of information–descriptive, quantitative, qualitative or
attitudinal;
• The way you want to communicate your findings to your readers.
• In this step we will analyze the data by using different statistical
techniques.
Step 8: Writing a research report
• Writing the report is the last and, for many, the most difficult step of
the research process.
• This report informs the world what you have done, what you have
discovered and what conclusions you have drawn from your findings.
• If you are clear about the whole process, you will also be clear about
the way you want to write your report.
• Your report should be written in an academic style and be divided
into different chapters and or sections based upon the main themes
of your study.

More Related Content

PPTX
Ch # 5 brm
PPTX
BRM Chapter 4 The Research Process .pptx
PDF
Research Method for Business chapter # 2
PDF
Research Method for Business chapter 3
PPT
data collection
PDF
Ch. 4 - The critical literature review
PPT
Chapter3 - Research Methods for Business By Authors Uma Sekaran and Roger Bo...
PDF
Interviewing Candidates
Ch # 5 brm
BRM Chapter 4 The Research Process .pptx
Research Method for Business chapter # 2
Research Method for Business chapter 3
data collection
Ch. 4 - The critical literature review
Chapter3 - Research Methods for Business By Authors Uma Sekaran and Roger Bo...
Interviewing Candidates

What's hot (20)

PPTX
5.chapter 3
PPTX
Chapter 1 - OM (Stevenson).pptx
PDF
Defining and Refining the 'Research Problem'
PPTX
Chapter 4 hr
PDF
Research Method for Business chapter 1
PPT
Chp9 - Research Methods for Business By Authors Uma Sekaran and Roger Bougie
PPT
Chapter 8: Human Resources
PPT
Business research method ch 1 zikmund_Research
PPT
HRM Dessler CH# 09
PPTX
Ch # 4 brm
PPT
Chp4 - Research Methods for Business By Authors Uma Sekaran and Roger Bougie
PPT
Chapter 6 HRM,
PPTX
Compensation in a knowledge based economy
PPT
Chapter 2-research2
PPTX
business research method chp 7]
PDF
Research Method for Business chapter 4
DOC
Legal & Ethical Perspectives In Pa
PPT
Chp6 - Research Methods for Business By Authors Uma Sekaran and Roger Bougie
PPTX
Hrm job evaluation
PDF
Research Method for Business chapter 8
5.chapter 3
Chapter 1 - OM (Stevenson).pptx
Defining and Refining the 'Research Problem'
Chapter 4 hr
Research Method for Business chapter 1
Chp9 - Research Methods for Business By Authors Uma Sekaran and Roger Bougie
Chapter 8: Human Resources
Business research method ch 1 zikmund_Research
HRM Dessler CH# 09
Ch # 4 brm
Chp4 - Research Methods for Business By Authors Uma Sekaran and Roger Bougie
Chapter 6 HRM,
Compensation in a knowledge based economy
Chapter 2-research2
business research method chp 7]
Research Method for Business chapter 4
Legal & Ethical Perspectives In Pa
Chp6 - Research Methods for Business By Authors Uma Sekaran and Roger Bougie
Hrm job evaluation
Research Method for Business chapter 8
Ad

Similar to Ch # 3 brm (20)

PPTX
writing research proposal (education).pptx
PPTX
Understanding Data and Ways toooooo.pptx
PPTX
Understanding Data and Ways toooooo.pptx
PPTX
Chapter 2.pptx
PPTX
BRM PPT 1.pptxbufyf6f7f6fydyddddfftsr6sidfg
PPTX
steps and of research.pptx
PPTX
Research Process.pptxxxxxxxxxxxxxxxxxxxx
PPTX
The Research Process: A quick glance
PPTX
Research Methodology Workshop - Quantitative and Qualitative
PPTX
Research process.pptx
PPTX
Understanding Data and Ways toooooo.pptx
PPTX
designing a study
PPTX
LECTURE II. Introduction to Research Methodology (Steps in Conducting Researc...
PPT
Research process
PPTX
Research Process
PPTX
research development in nursing schooling
PPTX
BRM UNIT - 1.pptx
PPTX
Educ 210-research-design
PPTX
designingthemethodology-241009042250-3bf83058 (1).pptx
PPTX
FUNDAMENTALS OF RESEARCH BNR 22 APRIL 2024 (1).pptx
writing research proposal (education).pptx
Understanding Data and Ways toooooo.pptx
Understanding Data and Ways toooooo.pptx
Chapter 2.pptx
BRM PPT 1.pptxbufyf6f7f6fydyddddfftsr6sidfg
steps and of research.pptx
Research Process.pptxxxxxxxxxxxxxxxxxxxx
The Research Process: A quick glance
Research Methodology Workshop - Quantitative and Qualitative
Research process.pptx
Understanding Data and Ways toooooo.pptx
designing a study
LECTURE II. Introduction to Research Methodology (Steps in Conducting Researc...
Research process
Research Process
research development in nursing schooling
BRM UNIT - 1.pptx
Educ 210-research-design
designingthemethodology-241009042250-3bf83058 (1).pptx
FUNDAMENTALS OF RESEARCH BNR 22 APRIL 2024 (1).pptx
Ad

More from Hekmatullah Samsor (20)

PPT
06 07 ob perception - motivation (1) - copy
PPTX
13 chapter job satisfaction_ji
PPTX
11 12 chapter_attitude
PPTX
9 chapter psycho & hum theory of personality
PPTX
8 chapter psy_cognitive process_problem solving
PPTX
7 chapter un_healthy life style_ji
PPTX
6 chapter psy_emotions_ji
PPTX
5 chapter psy_motivation_ji
PPTX
4 chapter learning & con_cla,obs,cog & ope
PPTX
3 chapter psy_behavior_ji
PPT
Personality khyberppt
DOCX
Organizational behaviour
PPT
05 ob personality and values
PPT
02 03 ob diversity -attitude & job satisfaction
PPT
01 ob introduction to org. behavior
PPTX
DOCX
Mission and vision
PPTX
Bf chapter 5
PPTX
Bf chapter 4
06 07 ob perception - motivation (1) - copy
13 chapter job satisfaction_ji
11 12 chapter_attitude
9 chapter psycho & hum theory of personality
8 chapter psy_cognitive process_problem solving
7 chapter un_healthy life style_ji
6 chapter psy_emotions_ji
5 chapter psy_motivation_ji
4 chapter learning & con_cla,obs,cog & ope
3 chapter psy_behavior_ji
Personality khyberppt
Organizational behaviour
05 ob personality and values
02 03 ob diversity -attitude & job satisfaction
01 ob introduction to org. behavior
Mission and vision
Bf chapter 5
Bf chapter 4

Recently uploaded (20)

PDF
ANTIBIOTICS.pptx.pdf………………… xxxxxxxxxxxxx
PDF
O5-L3 Freight Transport Ops (International) V1.pdf
PDF
Module 4: Burden of Disease Tutorial Slides S2 2025
PDF
Mark Klimek Lecture Notes_240423 revision books _173037.pdf
PDF
VCE English Exam - Section C Student Revision Booklet
PDF
grade 11-chemistry_fetena_net_5883.pdf teacher guide for all student
PDF
2.FourierTransform-ShortQuestionswithAnswers.pdf
PPTX
PPT- ENG7_QUARTER1_LESSON1_WEEK1. IMAGERY -DESCRIPTIONS pptx.pptx
PPTX
Introduction_to_Human_Anatomy_and_Physiology_for_B.Pharm.pptx
PPTX
BOWEL ELIMINATION FACTORS AFFECTING AND TYPES
PDF
Supply Chain Operations Speaking Notes -ICLT Program
PDF
Insiders guide to clinical Medicine.pdf
PPTX
Institutional Correction lecture only . . .
PDF
102 student loan defaulters named and shamed – Is someone you know on the list?
PPTX
Final Presentation General Medicine 03-08-2024.pptx
PDF
Saundersa Comprehensive Review for the NCLEX-RN Examination.pdf
PDF
BÀI TẬP BỔ TRỢ 4 KỸ NĂNG TIẾNG ANH 9 GLOBAL SUCCESS - CẢ NĂM - BÁM SÁT FORM Đ...
PDF
Pre independence Education in Inndia.pdf
PDF
Physiotherapy_for_Respiratory_and_Cardiac_Problems WEBBER.pdf
PDF
Anesthesia in Laparoscopic Surgery in India
ANTIBIOTICS.pptx.pdf………………… xxxxxxxxxxxxx
O5-L3 Freight Transport Ops (International) V1.pdf
Module 4: Burden of Disease Tutorial Slides S2 2025
Mark Klimek Lecture Notes_240423 revision books _173037.pdf
VCE English Exam - Section C Student Revision Booklet
grade 11-chemistry_fetena_net_5883.pdf teacher guide for all student
2.FourierTransform-ShortQuestionswithAnswers.pdf
PPT- ENG7_QUARTER1_LESSON1_WEEK1. IMAGERY -DESCRIPTIONS pptx.pptx
Introduction_to_Human_Anatomy_and_Physiology_for_B.Pharm.pptx
BOWEL ELIMINATION FACTORS AFFECTING AND TYPES
Supply Chain Operations Speaking Notes -ICLT Program
Insiders guide to clinical Medicine.pdf
Institutional Correction lecture only . . .
102 student loan defaulters named and shamed – Is someone you know on the list?
Final Presentation General Medicine 03-08-2024.pptx
Saundersa Comprehensive Review for the NCLEX-RN Examination.pdf
BÀI TẬP BỔ TRỢ 4 KỸ NĂNG TIẾNG ANH 9 GLOBAL SUCCESS - CẢ NĂM - BÁM SÁT FORM Đ...
Pre independence Education in Inndia.pdf
Physiotherapy_for_Respiratory_and_Cardiac_Problems WEBBER.pdf
Anesthesia in Laparoscopic Surgery in India

Ch # 3 brm

  • 1. Business Research Methods (BRM ) Chapter # 3 The Research Process Lecturer: Noorullah Nabizai
  • 2. Chapter Outline: • Steps in Planning a Research Study • Step 1: Formulating a research problem • Step 2:Conceptualizing a research design • Step 3: Constructing an instrument for data collection • Step 4: Selecting a sample • Step 5: Writing a research proposal • Step 6: Collecting data • Step 7: Processing data • Step 8: Writing a research report
  • 3. Step 1: Formulating a research problem • A research problem identifies your destination: it should tell you, your research supervisor and your readers what you intend to research. • The more specific and clear you are the better, as everything that follows in the research process—study design, measurement procedures, sampling strategy, frame of analysis and style of writing of your report—influenced by the way in which you formulate your research problem. • It is extremely important to evaluate the research problem in the light of the financial resources at your disposal, the time available, your own and your research supervisor’s expertise and knowledge in the field of study.
  • 4. Step 2: Conceptualizing a research design • An extremely important feature of research is the use of appropriate methods. • Research involves systematic, controlled, valid and precise exploration and description of what is not known and establishment of associations and caution that permit the accurate prediction of outcomes under a given set of conditions. • The main function of research design is to explain how you will find answers to your research questions. • The research design sets out the logic of your inquiry.
  • 5. A research design should include the following: • The study design and logistical arrangements that you propose to undertake, • the measurement procedures, • the sampling strategy, • the frame of analysis and time frame. • For any investigation, the selection of an appropriate research design is critical in enabling you to arrive at valid findings, comparisons and conclusions. • A faulty design results in misleading findings and is therefore results to wasting of human and financial resources.
  • 6. Step3: Constructing an instrument for data collection • Anything that becomes a mean of collecting information for your study is called a ‘research tool’ or a ‘research instrument’. • For example, observation forms, interview schedules, questionnaires, and interview guides are all classified as research tools. • The construction of a research tool is the first ‘practical ‘step in carrying out a study. • You will need to decide how you are going to collect data for the proposed study and then construct a research instrument for data collection.
  • 7. Step 4: Selecting a sample • The accuracy of your findings largely depends upon the way you select your sample. • The basic objective of your sampling design is to minimize, within the limitations of cost, the gap between the values obtained from your sample and those prevalent (prevailing) in the population. • The underlying premise (idea) in sampling is that, if a relatively small number of units is selected, it can provide—with a sufficiently high degree of probability—a fairly true reflection of the sampling population that is being studied.
  • 9. • Sampling theory is guided by two principles. • The avoidance of bias in the selection of a sample; and • The attainment of maximum precision (accuracy) for a given outlay (amount) of resources. There are three categories of a sampling designs. • Random /probability sampling design; • Non-random /probability sampling designs; and • Mixed ‘sampling design’.
  • 10. Step 5: Writing a research proposal • Now, step by step, you have done all the preparatory work. • Next put everything together in a way that provides adequate information for your researcher supervisor and others, about your research study. • This overall plan tells a reader about your research problem and how you are planning to investigate, and is called a research proposal. • A research proposal must tell you, your research supervisor and a reviewer the following information about your study: • What you are proposing to do; • How you plan to proceed; • Why you selected the proposed strategy;
  • 11. Therefore it should contain the following information about your study. • A statement of the objective of the study; • A list of hypothesis, if you are testing any; • The study design you are proposing to use; • The setting for your study; • The research instruments you are planning to use; • Information on sample size and sampling design; • Information on data processing procedures; • The study’s problems and limitations; and • The proposed time frame.
  • 12. Step 6: Collecting data • In this step you will collect data on which you will draw inferences and conclusions for your study. • Many methods could be used to gather the required information. • As a part of the research design, you decided upon the procedure you wanted to adopt to collect your data. • At this stage you actually collect the data. • For example, depending upon your plans, you might commence interviews, mail out a questionnaire, conduct nominal/focused group discussions or make observations.
  • 13. Step 7: Processing data • The way you analyze the information you collected largely depends upon two things: • Type of information–descriptive, quantitative, qualitative or attitudinal; • The way you want to communicate your findings to your readers. • In this step we will analyze the data by using different statistical techniques.
  • 14. Step 8: Writing a research report • Writing the report is the last and, for many, the most difficult step of the research process. • This report informs the world what you have done, what you have discovered and what conclusions you have drawn from your findings. • If you are clear about the whole process, you will also be clear about the way you want to write your report. • Your report should be written in an academic style and be divided into different chapters and or sections based upon the main themes of your study.