Combining Brandwatch and non Brandwatch data using Vizia 2
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This document discusses combining Brandwatch data with other external data sources using Vizia 2. It notes that combining different types of data can provide powerful insights. Examples are given such as combining sales data with social media sentiment data, or employee social media usage with productivity metrics. The document promotes Brandwatch's capabilities to combine various data sources and analyze their relationships through Vizia 2.
Combining Brandwatch and non Brandwatch data using Vizia 2
- 1. NOW YOU KNOW | BRANDWATCH.COM #NYKCON F Combining Brandwatch and non Brandwatch data using Vizia 2 Rikki van Berkel, Education Specialist
- 3. #NYKCON F It’s difficult to imagine the power that you’re going to have when so many different sorts of data are available Tim Berners-Lee
- 5. #NYKCON F Sales and volume of brand conversation Product returns and sentiment of brand conversation How often your employees tweet and their productivity What data sources can you combine?
- 7. #NYKCON F How does the Weather affect the way Brits behave online?
- 8. #NYKCON F Rikki@brandwatch.com Rikki van Berkel Education Services, Brandwatch
Editor's Notes
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