2. Meaning of communication
The word ‘communication’ is derived from
the Latin word ‘communicare’
It means to share that is, to share
information, ideas, emotions, knowledge
amongst people to share meaning.
Whether we communicate or
miscommunicate, communication has a
significant role in our everyday life as we
spend a lot of time communicating.
4. Functions of communication
IN THE INDIVIDUAL CONTEXT
It provide knowledge.
It gives way to commercial success.
It enforces and adjusts behavioral pattern.
It helps in socialization and building
relationships.
It creates legends.
5. IN THE SOCIAL CONTEXT
It educates people and makes them capable
on various fronts.
It persuades the targeted subjects to buy
products or services.
It provides in social revolution and
transformation.
It generates enthusiasm in the minds of the
targeted subjects to develop or modify views
on particular issues.
6. IN THE ORGANISATIONAL CONTEXT
It serves as an essential tool.
It assists in decision making.
It keeps the employees enlightened.
It builds good employer-employee relations.
It interacts with the members of the external
environments.
It co-ordinates employees’ actions.
7. Types of communication
Communication can be classified into the following kinds-
A. Verbal and non-verbal.
B. Formal and informal.
C. Oral and written.
9. ORAL COMMUNICATION
Exchange of ideas, information, and message
through spoken words is oral communication.
Communication with the help of words of
mouth.
No record of communication is there.
Immediate feedback can be given.
WRITTEN COMMUNICATION
INTERCHANGE OF MESSAGE, OPINIONS AND
INFORMATION IN WRITTEN OR PRINTED FORM
IS COMMUNICATION.
COMMUNICATION WITH THE HELP OF TEXT.
PROPER RECORDS OF COMMUNICATION ARE
PRESENT.
FEEDBACK TAKES TIME.
10. Non-verbal communication
kinesics
Kinesics is the study of body’s physical movements for the purposes of communication, that is, the
way our body communicates without words, through various movements of its parts.
A. Personal appearance- our first impression matters a lot.
B. Posture- posture refers to the way we hold ourselves when we stand, sit, walk talk or choose not to
talk.
C. Gestures- gestures are movements made by hand, head or face.
D. Facial expressions- facial expressions communicate to the receiver the intent of the message.
E. Eye contact- often our eyes communicate better than the words we utter. Words become more
powerful when the speaker makes eye contact with the listener or receiver of the message.
12. Formal communication
There are rigid rules and regulations in
formal communication.
The other name of this is official
communication.
It is time consuming.
Secrecy is maintained in formal
communication.
Informal communication
There are no rigid rules and regulations in
informal communication.
The other name of this is grapevine
communication.
It is fast and rapid.
Secrecy is not maintained in informal
communication.
14. Channel noise
When there is any unwanted interference or snag in the medium of communication it is termed as
channel noise.
A. Physical noise in the channel- undesirable physical noise is a great barrier to communication.
B. Use of inappropriate- inappropriate selection of media to communicate message can lead to
miscommunication or may not have the desired result.
C. Information overload- a message should only provide that much information as is required to
understand.
D. Communication selectivity- when we are selective in our listening, it can be a barrier to
communication.
15. Semantic noise
Semantic noise can be defined as noise or barrier that is generated from within a message.
A. Limited vocabulary- limited vocabulary can become a significant barrier to communication as it can
create not only a problem in understanding things.
B. Varied perception due to different background, such as cultural- each one of us perceives the
same incident or entity in a different way which can lead to communication failure.
C. Incompatibility between verbal and non- verbal language- we communicate not only with our
words, but also with non verbal cues.
D. Blocked categories or Categorial thinking- in general, we react positively to an information only if
it is in consonance with our own views and attitudes.
16. Strategies to overcome barriers to communication
Identify the problem
Find the cause or barrier
Work on alternative solution
Opt for the best solution
Follow up regorously
17. 7cs of effective communication
1. completeness- any communication must be complete, in the sense that a message should convey all
the facts required for the comprehension of the message.
2. Conciseness- conciseness refers to the fact that while communicating one should try to make a
message as short as possible to make it effective.
3. Consideration- consideration in communication implies that the sender of message steps into the
shoes of the audience or reader in terms of their viewpoints, background, mind-set level, etc. to
ensure that the message sent is comprehended properly by receiver.
4. Clarity- clarity in communication implies that the message should be as clutter free as possible and
that it is easily understandable.
18. 5. Concreteness- Concreteness in communication implies being particular and clear rather than fuzzy
and general.
6. Courtesy- Courtesy in communication implies that the sender should respect the receiver in terms
of being polite, judicious, and enthusiastic. It creates a positive atmosphere for communication and
leads to effective communication.
7. Correctness- Correctness in communication implies that there are no grammatical errors, no
dubiousness in facts and figures. Correctness in communication builds up trust between the sender
and the receiver and makes communication effective.