Communication Models and the Different Ways on How People Communicate

Communication: Models, Types,
Purposes, and Principles

1. demonstrate
understanding on the
principles and purposes
of communication
process;
2. compare and contrast
the different models of
communication process;
3. explain the different
types of communication.

Enduring Understanding
 Every day of our lives, we deal with
people, we communicate with people—
with family, with friends, with teachers,
with colleagues, even with strangers.

 it is through communication that we are
able to forge friendships and form social,
business, romantic, and all other forms
of relationships.

 Moreover, without communication, no
idea will ever be expressed, and no
problem will ever be solved. It is through
communication that world leaders are
able to solve international disputes

• Simply put, communication is the
exchange of ideas, thoughts, and
information from one source to another.
• And all the spheres of human existence
continue to thrive, continue to succeed
because of communication.

• Engineering, technology, education,
religion, government, economics— all
these and more continue to advance
because of communication.

 It is therefore important that we are
familiar with a particular language so
that we can understand it and use it in
the communication process.

Model of Communication Process

Elements of the Communication Process

1. Sender— is the source of the
message, the one who encodes
the message.
 The sender is the one who
transforms thoughts into
messages.
 The primary responsibility of the
sender is to convey the message
in the most comprehensible way
possible.

2. Receiver— is the recipient of the
message from the sender.
 The receiver is the one who decodes
and processes the information conveyed
by the sender.
 The primary responsibility of the
receiver is to understand the message.

3. Message— is the body of
information that is sent by the
sender to the receiver.
 It refers to anything that is
communicated by the sender to the
receiver.

4. Channel— is what connects
the sender to the receiver.
 It is the means of accessing
the message sent by the
sender to the receiver.
 For example, mobile phones
are commonly used as
channels of communication
nowadays.

5. Feedback— is the response of the
receiver to the sender.
 Feedback is not always available in the
communication process.

6. Interference/Noise— is what impedes
the communication process.
 It refers to the distractions that
interfere with the accurate
transmission and reception of the
message from the sender to the
receiver.

Types of Interference
• Internal— psychological or physiological
noise within the communicator.
• External— noise in the form of sights and
sounds.
• Semantic— language barrier between
the communicators.

7. Situation/ Context— refers to all the
interrelated conditions in the
communication process.
 Sometimes, the context or situation
helps in the success of the
communication process, and sometimes
it does not.

Other Communication Models
1. Shannon and Weaver Communication
Model
2. SMCR Communication Model
3. Schramm Communication Model
4. Transactional Communication Model

Shannon and Weaver Communication Model

 The model was designed by Claude
Shannon and Warren Weaver in 1949
mirroring radio and telephone
technologies.
 This model is said to be the first major
model for communication.

 They constructed this model based on the
following elements: information source, which
is the producer of the message; transmitter,
which encodes the message into signals;
channel, which adapts signals for
transmission; and destination, where the
message arrives.

• Shannon and Weaver also recognized
that there could be an interference or
noise in the transmission of the message.

SMCR Communication Model

 The SMCR model was designed by David Berlo
in 1960 which is an expansion of the Shannon
and Weaver communication model.
 SMCR stands for Sender-Message-Channel-
Receiver and it separates the elements of
communication into distinct parts.

 The participants in the communication
process (the sender and the receiver) are
governed by factors like communication
skills, attitude, knowledge, social system,
and culture when they communicate.

Schramm Communication Model

 This model was designed by Wilbur
Schramm in 1954 which describes
communication along different major
dimensions.

 It outlines what types of things are
communicated (message), by whom
(sender), in which form (form), through
which medium (channel), and to whom
(receiver).

 Between or among the communicators,
communication may include sharing of
knowledge and ideas, giving of advice or
commands, or asking questions, among
others.

Transactional Communication Model

 The transactional model operates on the
premise that the communicators
simultaneously engage in the act of
sending and receiving of messages.

 The model was proposed by Barlund in
2008, and it posits that how the
individual communicates determines the
way the message will be interpreted.

 Furthermore, this model suggests that
both the sender and the receiver have
their own personal filters when they
send or receive messages.

 These filters may include factors like
gender, age, culture, and value system,
among many others, which may alter the
intended meaning of the message.

Communication Models and the Different Ways on How People Communicate

More Related Content

Similar to Communication Models and the Different Ways on How People Communicate (20)

Recently uploaded (20)

Communication Models and the Different Ways on How People Communicate