3. Objectives:
By the end of this lecture , each learner of participant will be able to:
Define the term of communication.
Describe the process of communication.
Describe factors affecting communication.
Acquire a communication and listening skills.
4. Outlines
1. Introduction.
Definition Of communication.
3. Importance of communication.
Types of communication.
Components of communication.
6. Characteristics of effective communication.
7. Ways of communication.
Identify barriers to organizational communication.
Improving communication skills.
Communication strategies for non verbal patients
5. Effective Communication in
Healthcare
Communication is the exchange of information, ideas, and feelings. It's a
meaningful interaction among humans through various channels.
This presentation explores communication concepts, skills, and strategies for
healthcare professionals.
6. What is Communication?
Process of Interaction
People affect one another
through information
exchange.
Sharing Information
Ideas and feelings are
exchanged to perceive
attitudes.
Creating Change
Communication influences reactions and intentions of receivers.
7. Components of Communication
Sender
Responsible for sending a message to
receiver.
Message
Information, thoughts or feelings
expressed by sender.
Receiver
The one who receives the message.
Feedback
Receiver's reaction indicating
understanding of message.
Channel
The means through which the message is
transmitted.
8. Types of Communication
Downward Communication
Highly directive from senior to subordinates.
Upward Communication
Non-directive from subordinates to give feedback.
Lateral Communication
Among colleagues at same level for information sharing.
9. Characteristics of Effective Communication
Message
• Clear
• Concise
• Accurate
• Relevant to the receiver's
need
• Applicable to the
situation
Sender
• Speak at the level of the
receiver
• Know the subject well
Channels
• Appropriate
• Affordable
Receiver
• Be aware
• Be interested
• Listen attentively
10. Ways of Communication
Verbal Communication
Through spoken or written
words.
Non-Verbal
Communication
Includes cues beyond spoken
or written words, engaging the
five senses.
Vocal Cues
Non-verbal speech qualities
revealing emotion.
Action Cues
Body movements like posture
and facial expression.
Object Cues
Use of objects, intentional or
not.
Space
Reveals relationship nature;
seating can inform nursing
assessments.
Touch
Expresses feelings;
therapeutic touch aids
healing.
11. Communication Process
Developing Idea
The sender develops an idea to be
sent. This is also known as the
planning stage.
Encoding
Converting or translating the idea
into a perceivable form that can be
communicated to others.
Developing the Message
After encoding, the sender creates
a message that can be transmitted
to the receiver. The message can be
oral, written, symbolic, or non-
verbal.
Selecting the Medium
Choosing the channel or means of
transmitting the message to the
receiver. This can be speaking,
writing, signaling, or gesturing.
Transmission of Message
The sender transmits the message
through the chosen medium.
Receiving the Message
The receiver receives the sender's
message through hearing, seeing,
feeling, and so on.
Decoding
The receiver interprets the sender's
message, converting it into
thoughts and trying to understand
it.
Feedback
The receiver's response to the
sender's message, ensuring that the
message has been correctly
understood. Feedback can be
positive or negative.
12. Barriers to Communication
Personal Barriers
• Limited understanding of people
• Poor communication skills
• Emotions and attitudes
Sender-Related Barriers
• Credibility issues
• Mixed signals
• One-way communication
Organizational Barriers
• Organizational culture
• Status relationships
• Complex structures
13. Improving Communication Skills
Active Listening
Stop talking, show interest, remove distractions
Effective Questioning
Use broad openings, clarify meanings, focus
Minimize Defensiveness
Establish rapport, use silence, be patient
Improving these skills helps healthcare professionals provide better care. Effective communication builds trust and ensures accurate
information exchange.
14. Verbal vs. Non-verbal Communication
Verbal Communication
Occurs through words spoken or written.
• Direct conversations
• Written instructions
• Phone calls
Non-verbal Communication
Everything that doesn't involve spoken or written words.
• Vocal cues (tone, pitch)
• Body language
• Facial expressions
• Touch and space
15. Communicating with Non-verbal Patients
Observe Non-verbal Cues
Pay attention to body language, facial
expressions, and movements to
understand patient needs.
Use Close-Ended Questions
Ask yes/no questions allowing simple
head movements as responses.
Alternative Communication
Provide writing materials, picture boards,
or sign language options.
16. Keys to Successful Patient Communication
Practice Patience
Take time with non-verbal patients without showing anxiety
Show Confidence
Demonstrate willingness to understand patient needs
Team Approach
Effective communication is a collaborative effort
When healthcare providers communicate effectively, patients feel less frustrated. This lowers stress levels, helps stabilize vital signs,
and reduces medical errors.