Connecting the Clouds - RightScale Compute 2013
Download as PPTX, PDF0 likes707 views
The document discusses the importance of cloud computing in enhancing user experience, emphasizing the need for flexible infrastructure and network optimization to ensure performance and reliability. It also outlines the advantages and challenges of public and private cloud solutions, highlighting Redapt's capabilities in providing tailored cloud services and Equinix's role as a leading data center provider. The overall message is to encourage enterprises to leverage hybrid cloud strategies for improved agility, cost management, and performance.
Connecting the Clouds - RightScale Compute 2013
- 1. april25-26 sanfrancisco cloud success starts here Connecting the Clouds: Redapt and Equinix Jeff Dickey, SVP of Cloud Solutions, Redapt Ephraim Baron, Director of Enterprise Cloud Solutions, Equinix
- 2. #RightscaleCompute 2 The Old Way of Delivering IT Serving the World from One Central Location 1 2 3 4 1. Headquarters Experience – Users located in close proximity to where applications are hosted experience good application performance 2. Branch Office Experience – Still positive end-user experience, but certain applications may be impacted 3. Remote Office Experience – Negative end-user experience because of distance from application delivery 4. Kill-Me-Now Experience – Users find it very difficult to do their jobs
- 3. #RightscaleCompute 3 Users Want Quality of Experience (QoE) This Requires Flexible Infrastructure • Fast and Efficient • Cloud-based models • Scale as needed based on usage • Reduce costs associated with on-premise deployment Network Optimization • Guarantee performance for critical applications • Reduce network TCO • Increase availability and reliability Big Data and Analytics • Bring data to the network • Improve performance - enhanced access and distribution • Increase availability and security • Data-driven business decisions Anytime, Anywhere, on Any Device
- 4. #RightscaleCompute 4 Enter The Cloud “Cloud computing is a model for enabling ubiquitous, convenient, on-demand network access to a shared pool of configurable computing resources that can be rapidly provisioned and released with minimal management effort or service provider interaction.” Essential Characteristics: • On-demand self-service • Broad network access • Resource pooling • Rapid elasticity • Measured service http://csrc.nist.gov/publications/nistpubs/800-145/SP800-145.pdf NIST Definition of Cloud Computing
- 5. #RightscaleCompute 5 The Promise of the Public Cloud • Rapid deployment – just swipe your credit card • No up-front CapEx – Pay-as-you-go consumption • Active communities of developers
- 6. #RightscaleCompute 6 The Perils of the Public Cloud • Difficult to control “Shadow IT” • Technology black box • If you use a lot of it, it’s expensive
- 7. #RightscaleCompute 7 Securely scale and manage applications, from your data center to the cloud Address the challenges of Capital Preservation, Compliance, Security, Perform ance, Agility, and Time to Market of a production private cloud Deploy rapidly around the world What if you could…
- 8. #RightscaleCompute 8 While Optimizing Your Use of Cloud ApplicationWorkload Time Public Cloud Private Cloud
- 10. #RightscaleCompute 10 Who is Redapt? • Agnostic data center focused reseller and solution provider • Founded in 1996 • Headquartered in Redmond WA with offices and facilities in Austin TX, Ashburn VA, Los Angeles, CA, Santa Clara CA, Amsterdam and Hong Kong • National/Global sales footprint • Dell’s largest partner • Cloud, Big Data, Hyper scale and Data center projects
- 11. #RightscaleCompute 11 Redapt and the Cloud Datacenter and Managed Cloud Expertise Redapt’s reference architecture is purpose built for flexibility and designed to scale in a modular fashion to meet the demands of your business Hybrid capability Allows customers to take advantage of public cloud economics while maintaining all of the performance and security benefits of a private cloud Cloud Rack Packages hardware (servers, networking, storage), software (Citrix cloud orchestration, hypervisor), and Rightscale cloud management for a total cloud solution. Leverages Equinix for hosting and co-location services Single pane of glass cloud management Manage public clouds (AWS, RAX) and Redapt private/hybrid clouds
- 13. #RightscaleCompute 13 Platform Equinix: Global Reach and Interconnection The world’s largest provider of carrier-neutral data center services The Challenge More, More, More • Users • Apps • Devices • Places Equinix Advantage Asia • 6 metros • 250+ available networks Americas • 15 metros • 450+ available networks EMEA • 10 Metros • 375+ available networks
- 14. #RightscaleCompute 14 The Epicenter of Connectivity Over 90% of all Internet routes pass through Equinix data centers.
- 15. #RightscaleCompute 15 Get Close to Your Users Amsterdam AM3
- 16. #RightscaleCompute 16 Improve Performance While Lowering Costs • Own the Base, Rent the Spike Run your steady-state loads on owned equipment and burst into the cloud • Direct Connect Dedicated network connection between your network and a cloud provider
- 17. #RightscaleCompute 17 Redapt cloud racks Simple, fast, smart clouds A fully packaged private IAAS cloud solution based on commodity x86 hardware hosted at your co-lo of choice: • Customizable to meet your workload needs • Highly secure and scalable • Remote monitoring and management capabilities built in • Proven ROI over Public Cloud offerings
- 18. #RightscaleCompute 18 Turnkey Hybrid Cloud AmazonWebServices Rackspace API API Cloud #1 Cloud #2 Cloud #3 Cloud #4 RightScale Multi-cloud Engine Automation Engine Configuration Asset Library Multi-cloud Dashboard, User Management Cloud
- 20. #RightscaleCompute 20 Benefits of Private/Hybrid Cloud Agility: Choose your cloud infrastructure based on Application requirements Flexibility: Manage application deployments across public and private clouds; scale on demand Control: Securely manage your public, hybrid, and private cloud deployments from a single Pane of Glass Proven: Proven Reference Architectures from industry leaders
- 21. #RightscaleCompute 21 Private WAN Providers Equinix Switching FabricCloud Customers Equinix Hosted Cloud Customers Direct Connect Advantages Internet Avoidance = Performance + Security Elastic – scale at 1 to 10Gbps easily, or multi-10Gbps links Inexpensive – large bandwidth at drastically lower rates Secure – Private-high bandwidth dedicated network, with no encryption overhead Reliable – Direct connectivity provides a more consistent experience than Internet-based connections. 99.95% SLA when using redundant Direct Connect connections Private – You control data flow over the Direct Connect by advertising specific routes, guaranteeing full control of data flow
- 22. #RightscaleCompute 22 In Addition, Direct Connect Lowers Costs
- 23. #RightscaleCompute 23 Solution Example • Enterprise client deploys private cloud inside Equinix IBX and buys cross connects to: − Cloud providers, WAN carrier (e.g. Verizon) Value Proposition • Enterprise client: − Cost savings in lower IP transit & WAN transport − Secure, high bandwidth, low latency connectivity to cloud services − Maintain control, manage costs, provide application migration platform via private cloud with RightScale management Equinix IBX Cross Connects Enterprise Hybrid Cloud via Cross Connect Private Cloud Customer’s Branch Offices
- 24. #RightscaleCompute 24 The Cloud Enabled Enterprise Private Cloud Deployments Public Cloud Deployments 900+ Network Services Providers Customer’s Branch Offices Customer’s Mobile Devices Cross Connect Public IP MPLS Ethernet
- 25. #RightscaleCompute 25 For more information or to schedule a demo Redapt www.redapt.com Cloud@redapt.com Equinix www.equinix.com PartnerServices@equinix.com Move Forward. Succeed.
- 26. april25-26 sanfrancisco cloud success starts here Questions?
Editor's Notes
- #4: IMPLICATIONS: IT departments must juggle multiple priorities with limited resourcesLegal IT departments face a number challenges in service delivery:Legal IT departments must support 24x7 global operations Ensure mission-critical availability, reliability, performance and uptime for critical IT resources globally, including seamless and secure remote access to corporate IT assetsLaw firms face new requirements to handle and provide access too massive data repositories in a secure and reliable mannerLaw firms face new pressures to reduce overall IT spending while shifting historical CAPEX expenditures to incremental OPEX expendituresEliminate CAPEX expenditure related to data center spending. Shift to OPEX through leasing commercial data center spaceReduce CAPEX expenditures on Hardware and Software for On-Premise deployments by leveraging SaaSCloud-based infrastructures and deployments are introducing a new dynamic to legal IT services and deployments (on-demand, utility compute models, with associated incremental OPEX expenditures)Yet, while facing all of these imperatives, IT departments must still find resources to innovate for advantage in a highly competitive market. As a result, IT departments need to look for strategies that will provide across-the-board increases in efficiency, flexibility and time to market, instead of deploying point solutions to solve specific challenges.
- #5: The National Institute of Standards and Technology has issued an “official” definition of cloud computing. How does this compare with your definition?
- #6: With low up-front costs, public clouds can be very appealing – especially to developers
- #7: Cloud does have drawbacks. In particular, it can be very expensive if you find yourself using a lot of it.
- #9: As illustrated in the previous slide, base costs will be significantly less using private capacity.
- #12: Redapt is a data center architecture and solutions provider… Supported RightScale CloudsRedapt can offer:Hardware procurement and integration for private/hybrid cloud infrastructures, and/orManaged private/hybrid cloud services
- #13: Jewel #3: Customer ecosystemsFertile environment for a diverse and interconnected customer baseFocused on 5 industry verticals:Networks: 26% of revenues, the foundation, peer, sell bandwidthContent & Digital Media: 21%, cost, user experienceFinancial Services: 20%, Global information and liquidity hubsCloud Computing: 24%, public, private, hybrid deploymentsEnterprises: 9%, mission critical, latency dependent appsWe possess the know how and critical mass of customers within key verticals to foster the development of interconnected ecosystems
- #14: Key message: It’s not about one data center. It’s about connected data centers around the globe.We are everywhere you need to be and moving into markets you will need.We have 90+ Data centers worldwide covering 31 strategic global metro markets.By working with one global partner, you simplify vendor management, billing, scoping, etc. We listen to our customers / and use third party data, e.g TeleGeography to pin point new sites where *you* need to be. Supporting message – Global platform for simplicityVendor management, billing, scoping, etc. are simplified when working with one global partnerSupporting message – The right networks in the right places for performanceEquinix has the bandwidth choice and is strategically located to optimize performance Supporting message – Expansion when you need itReduce the geographic diversity demanded of your IT team by leveraging Equinix as a supporting resourceEquinix’s consistent global infrastructure simplifies your growth pathEquinix has teams around the globe to provide on-site support to address issues and solve implementation challenges
- #17: If the costs of public cloud are getting too burdensome, these are two things you can do to reign them in.
- #23: This compares Data Transfer Out costs from AWS using Direct Connect (http://aws.amazon.com/directconnect) versus connecting over the Internet. Note: Internet Connect costs do not include network circuit charges, which will add significantly to the total cost.