Content Strategy for Intermediate Bloggers
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This document provides tips for intermediate bloggers on content strategy, including: 1. Types of content such as written posts, photos, and videos to update supporters and give readers insight into the organization. 2. Content strategy around frequency, contributors, and weekly/monthly series. 3. Distributing content across social media platforms like Twitter and Facebook and via email to reach supporters where they are active.
Content Strategy for Intermediate Bloggers
- 1. Content Strategy Intermediate Bloggers pres en te d by AJ & Mel is sa Le on # CONSt rate gy
- 2. Follow us on Twitter: @ajleon @melissaleon Signup to our Non Profit Newsletter: www.bit.ly/osCnewsletter
- 3. Types of Content Wri tten, P h o to s, Video s
- 4. Update your supporters on the inner workings of your org. Written Posts
- 6. 121 words
- 8. Give your readers a look at what your org is doing. Photo Posts
- 11. Screen Cast
- 12. Updates Interview Thank You Thought Video Posts Recap Events
- 13. Video Examples
- 14. Screen Cast
- 15. Video Examples ... http://globalhopenet work.org/thank-you-for-serving-hope http://spinellapastabar.tumblr.com/post/1522219888/mirko-is-adding- a-new-menu-item-watch-the-video http://bloggingshakespeare.com/the-tempest-ferdinand-and-miranda http://findingshakespeare.co.uk/sbt-museums-collections-care http://findingshakespeare.co.uk/how-to-keep-witches-away
- 16. Content Strategy Freq ue n cy, C on tr ib u to rs, Wee k ly & Mon thly S er ie s
- 17. How often should I blog?
- 19. Weekly Content
- 20. Monthly Series
- 21. Content Distribution Tw it te r, Face b oo k & Em a il
- 22. ‘Push’ your content where your supporters are. Content Distribution
- 24. Post on Facebook
- 25. Tweet Link on Twitter
- 26. Recap Ty pe s of C on te n t, C on te n t St rate gy & D is tr ib u ti on
- 27. Questions
- 28. Wordpress Demystified sign up fo r No tific ati on s at w w w.bit.l y/ wordp re ssDM