Correcting and Updating
the Scholarly Record
through CrossMark
Anna Tolwinska
Member & Community Outreach

@atolwinska
annat@crossref.org
Content changes,
readers need to
know
CrossMark Basics
• An embedded button for HTML and PDF that, when
clicked, shows researcher the publication information
that a publisher chooses to include

• A great way to show users extra or updated information
about the content they’re viewing 

• The information stays with the article and can be
accessed even away from the publisher site

• Machine-readable metadata available via the Crossref
Metadata API
Correcting and Updating the Scholarly Record through CrossMark
Correcting and Updating the Scholarly Record through CrossMark
Correcting and Updating the Scholarly Record through CrossMark
Correcting and Updating the Scholarly Record through CrossMark
What information can you include?
• Funding data

• ORCIDs

• License information

• Clinical trial information

• Other information (up to the publisher)
The Stats
• Over 300 publishers depositing CrossMark metadata

• For over 3.3m DOIs

• Around 1% are updates (so even more important
that they’re flagged!) 

• Slightly over 1000 of the updates are retractions
CrossMark Benefits
• Convenient - one place to access information

• Works in both HTML and PDF

• Easier for researchers to cite the most recent version
of content

• Additional publication information all in one place

• Free for researchers to click on

• More dissemination of your metadata
Correcting and Updating the Scholarly Record through CrossMark
Why the new look?
• More room for more metadata

• No second click

• Fresh and contemporary flat design

• Responsive on mobile devices (coming soon)
Correcting and Updating the Scholarly Record through CrossMark
Correcting and Updating the Scholarly Record through CrossMark
Correcting and Updating the Scholarly Record through CrossMark
Correcting and Updating the Scholarly Record through CrossMark
How do to get started?
• Sign Up 

• Create a CrossMark policy page and deposit an
identifier 

• Deposit CrossMark metadata 

• Record DOI in the metadata of your HTML landing page 

• Display the link and CrossMark logo on your HTML and
PDF

• Keep your CrossMark content up to date
Key Takeaways
• Content changes and readers need to know

• An easy way to communicate publication
information and changes to researchers

• The more metadata you register the richer & more
useful your content becomes
Questions?
@atolwinska
Anna Tolwinska
annat@crossref.org

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Correcting and Updating the Scholarly Record through CrossMark

  • 1. Correcting and Updating the Scholarly Record through CrossMark Anna Tolwinska Member & Community Outreach
 @atolwinska annat@crossref.org
  • 3. CrossMark Basics • An embedded button for HTML and PDF that, when clicked, shows researcher the publication information that a publisher chooses to include • A great way to show users extra or updated information about the content they’re viewing • The information stays with the article and can be accessed even away from the publisher site • Machine-readable metadata available via the Crossref Metadata API
  • 8. What information can you include? • Funding data • ORCIDs • License information • Clinical trial information • Other information (up to the publisher)
  • 9. The Stats • Over 300 publishers depositing CrossMark metadata • For over 3.3m DOIs • Around 1% are updates (so even more important that they’re flagged!) • Slightly over 1000 of the updates are retractions
  • 10. CrossMark Benefits • Convenient - one place to access information • Works in both HTML and PDF • Easier for researchers to cite the most recent version of content • Additional publication information all in one place • Free for researchers to click on • More dissemination of your metadata
  • 12. Why the new look? • More room for more metadata • No second click • Fresh and contemporary flat design • Responsive on mobile devices (coming soon)
  • 17. How do to get started? • Sign Up • Create a CrossMark policy page and deposit an identifier • Deposit CrossMark metadata • Record DOI in the metadata of your HTML landing page • Display the link and CrossMark logo on your HTML and PDF • Keep your CrossMark content up to date
  • 18. Key Takeaways • Content changes and readers need to know • An easy way to communicate publication information and changes to researchers • The more metadata you register the richer & more useful your content becomes