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Creating a Collaborative
Culture @ Work
Kat Mandelstein, PwC Digital
@katmandelstein #reinventwork
www.pwc.co.uk
PwC
Engagement
Enabling digital
interactions between
employees, partners
and customers in a
more engaging,
seamless way.
Digitization
Digitizing business
processes to improve
employee productivity,
supplier interaction,
and customer
satisfaction.
Disruption
Transforming business
through innovative
models that don’t exist
in the market today.
It is not just about the technologies.
It’s about new ways of solving problems, creating
experiences and accelerating business growth.
@katmandelstein #reinventwork 2
PwC
33
Demographic
shifts
Shift in global
economic power
Accelerating
urbanization
Resource scarcity
and climate change
Technological
advances
Five inescapable megatrends are acting together and driving change.
Disruptive forces are rapidly reshaping our world.
What’s your
Work Wish?
39% 48%
17% 2015 PwC UK Survey Megatrends
http://pwcmegatrends.co.uk
#mylifeconnected
I wish I could better manage
my worklife balance
I wish I could be more
organized at work
I wish I could better manage
my work relationships with
colleagues, clients and
management
PwC
Hierarchical and central structure
Investing in capital infrastructure
Sequential and linear
Instinct driven
Episodic and transactional
Disrupted
Don’t be disrupted….
@katmandelstein #reinventwork 4
PwC
Hierarchical and central structure
Investing in capital infrastructure
Sequential and linear
Instinct driven
Episodic and transactional
Disrupted
Organic and distributed structure
Investing in customer centricity
Incremental and iterative
Insight driven
Participatory and engaged
Disruptor
Be the Disruptor!
@katmandelstein #reinventwork 5
PwC
Working in a world in beta requires a new approach
You don’t need a digital strategy
You need a business strategy for the digital age
Inertia is a bigger risk than innovation
Be born a disruptor . . . or become one
Adapt to the future, today
Strategy & execution are peers
Digital and Physical are blurring more every day
The winners are thinking BIGGER
@katmandelstein #reinventwork 6
PwC
What do you need to do to thrive in the world in beta?
You organization needs to focus on three things . . .
Embed speed and agility
by design, everywhere
Agile
Organization
Use ‘degrees of freedom’
to create advantage
Empowered
Organization
Create a new
level of trust
Trusted
Organization
@katmandelstein #reinventwork 7
PwC
Everyone in the organization has an active role
The winners promote diversity of talent, enable communities
and have inspiring leadership
@katmandelstein #reinventwork 8
PwC 9
It’s time to
Reinvent Work
“Think differently. We get awfully wedded to what
might have been successful in the past, and that
sometimes can trap us.”
– Nancy Schlichting, CEO, Henry Ford Health System,
PwC 18th CEO Survey
The way we work has not fundamentally changed
in the last 30 Years 7
• Businesses are working hard to innovate and
transform, yet most have not yet seized the
opportunity to change the way their people
work.
• Companies without modern work methods
and tools move more slowly, ultimately taking
4x longer to achieve business results.
CEOs are realizing that reinventing the
way their organizations work can drive
measurable performance gains in value,
growth and leadership.
@katmandelstein #reinventwork 10
• The lines between work and life are
permanently blurred – people want
to work the way they live
• They want to be constantly
connected – with anytime,
anywhere access to information
that enhances their everyday
experience
• Leading companies today realize
they need to respond to this seismic
shift to attract and retain top talent
78%of Millennials
believe access to technology makes
them more effective at work
- PwC “Millennials at Work,” 2015
Rewiring Work to be more like Life
@katmandelstein #reinventwork 11
● Create
individually
● Communicate
statically
● Comment in
isolation
● Consolidate
asynchronously
16
● Create together
● Communicate
dynamically
● Store, access,
and share files
in real-time
● Share ideas
The way most
organizations
work is typically
linear, individual
and repetitive
Active
engagement
shatters these
constraints
Reinvent Work by recharging Productivity
@katmandelstein #reinventwork 12
• The ideas with the largest impact
are created by boundaryless groups
• The innovative workforce is not
hierarchical – org charts don’t
create innovation, adaptable teams
without walls and the ability to
cross-team do
• Adaptable teams need digital
access to share and tap into
information and data
71%of CEOs
believe digital technologies are creating
quite high or very high value in
innovation capacity
Reinvent Work by reinventing Innovation
@katmandelstein #reinventwork 13
• Capturing, sharing and using organizational
knowledge and data should be an
accelerator to innovation, not a roadblock
• Knowledge Management today is a
labyrinth with thousands of documents,
subjective document ratings, multiple
versions, tags-gone-wild and confusing or
lacking taxonomy
• Reinventing Knowledge Management with
best-in-class search and storage capabilities
that will spark organizational intellectual
firepower and makes sense of big data
within an organization
62% of the average knowledge
workers day is lost in buried in email and
information on their devices
Reinvent Work by reimagining Knowledge Management
@katmandelstein #reinventwork 14
• Getting the right capability, to the right
place for the right problem, at the right
time will be key
• Providing the virtual workforce with a
secure platform to collaborate and
innovate on will be key
• Rapidly integrating workforce capability
(employee + freelance) into teams that
are immediately productive is critical
• We will need to locate, engage, on & off
ramp this new workforce seamlessly as
they engage and bring their unique
capability to multiple brands
The workforce is transforming –
engaging the global multi-generational
workforce + freelancers is key
Reinvent Work by redefining the Workforce
@katmandelstein #reinventwork 15
Approach
▪ Mobilize your workforce to
compete in new ways
▪ Redefine your core business
processes and operating models
to create new sources of
business advantage
Achieve Strategic
Alignment
Set up program
leadership,
governance,
objectives aligned to
business strategy
and monitor progress
Design Reinvent
Work Solution
Assess, design and
implement Reinvent
Work solution
tailored for your
enterprise including
business processes,
policies and
technology
Drive Adoption &
Create New Value
Create adoption plan
including launch
strategy, real-time
adoption dashboard
with actionable KPIs,
achieve outcomes
and build momentum
Define a New
Velocity & Agility
Evolve existing
business processes
using prioritized use
cases and employee
journeys to define
the roadmap then
iterate on right
approach
1 2 3 4
SustainAssess LaunchPilotDesign
It’s a cultural journey not a software installation
@katmandelstein #reinventwork 17
PwC
Driving business value in your organization
Source: Jive Customer
Study 2013
Enterprise Collaboration
has been shown to provide tangible
benefits to the enterprise
BusinessValue
Investment Required
(Complexity & Risk)
Low
High
High
Quick Wins
Money PitsLow-Hanging
Fruit
Must Haves
Enablement
Onboarding
Intra-Team
Collab.
Cross-Team
Collab
Specialist Network
(Internal)
Project
Mgmt
Knowledge
Mgmt
Internal
Comms
Global
Access
Prod. Dev
(Internal)
e-discovery
Defining and prioritizing use cases with
measurable return on investment is key
• Improved employee experience
• New operational efficiencies
• New revenue growth opportunities
@katmandelstein #reinventwork 18
PwC
What are the dimensions that can really move
employees to engage?
Focused thought and
energy that inspire and
direct and are cascaded
through the
organization
1 - Leadership 2 - Development
Tools, coaching and
training that allows
employees to
continuously learn and
grow personally and
professionally
3 - Recognition
The hand, heart and
mind are recognized
and rewarded to
motivate employees to
do their best work
4 - Culture
The shared assumptions
that drive organizational
norms for how people
interact and get work
done
Connected Employee Experience
Vision and
Strategy
Management
Day to day
work
Learning &
Development
Rewards Achievement Environment
Flexibility &
Diversity
@katmandelstein #reinventwork 19
Reinventing
Work at PwC
▪ Pwc Spark
▪ Going Google
▪ PwC One
PwC
PwC Spark our first truly global enterprise
collaboration platform
158
countries
776
offices
tax
assurance
advisory
internal services
WHO:
To provide one common global social enterprise
intranet platform that accelerates our ability
to connect with each other and collaborate together
creating value for ourselves and our clients.
WHAT: “THE CHALLENGE”
WHERE:
195,400+
employees
HOW [MANY]:
PwC
PwC is Going Google
Google brings the advantages of consumer-like technology into the enterprise that the
best talent expects. We will close the gap between user experience and user expectation.
1
We will be able to manage risks and costs, while setting the path to be more agile to react to a
changing business environment.
2
3 Google expands capabilities our people need to deliver data driven services our clients
demand in an increasingly data driven world.
As one of the world’s most innovative companies, Google will work with us to build a strong joint
business relationship that will differentiate against the competition.
4
Google brings a secure, robust set of collaboration solutions.5
This provides us with a unique opportunity to be the key
competitor. We can transform with a game changer, rather
than just incremental improvement.
@katmandelstein #reinventwork 22
PwC
Harnessing our collective expertise with PwC One
What is One?
A collaborative offering for
our clients that enables
everyone in PwC, regardless
of grade, location or Line of
Service to engage with each
other to help solve a client
issue.
Why?
To connect with people
across the Firm regardless of
grade or location in order to
help a new or existing client
and to experience first hand
how powerful PwC can be.
@katmandelstein #reinventwork 23
PwC
Thank You
Contact me:
Kat Mandelstein
katmandelstein@uk.pwc.com
Twitter: @katmandelstein
Mobile +44 7889.642759
www.pwc.co.uk
© 2015 PricewaterhouseCoopers LLP. All rights reserved. In this document, “PwC” refers to PricewaterhouseCoopers LLP which is a member
firm of PricewaterhouseCoopers International Limited, each member firm of which is a separate legal entity.
@katmandelstein #reinventwork

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Creating a Collaborative Culture @ Work

  • 1. Creating a Collaborative Culture @ Work Kat Mandelstein, PwC Digital @katmandelstein #reinventwork www.pwc.co.uk
  • 2. PwC Engagement Enabling digital interactions between employees, partners and customers in a more engaging, seamless way. Digitization Digitizing business processes to improve employee productivity, supplier interaction, and customer satisfaction. Disruption Transforming business through innovative models that don’t exist in the market today. It is not just about the technologies. It’s about new ways of solving problems, creating experiences and accelerating business growth. @katmandelstein #reinventwork 2
  • 3. PwC 33 Demographic shifts Shift in global economic power Accelerating urbanization Resource scarcity and climate change Technological advances Five inescapable megatrends are acting together and driving change. Disruptive forces are rapidly reshaping our world. What’s your Work Wish? 39% 48% 17% 2015 PwC UK Survey Megatrends http://pwcmegatrends.co.uk #mylifeconnected I wish I could better manage my worklife balance I wish I could be more organized at work I wish I could better manage my work relationships with colleagues, clients and management
  • 4. PwC Hierarchical and central structure Investing in capital infrastructure Sequential and linear Instinct driven Episodic and transactional Disrupted Don’t be disrupted…. @katmandelstein #reinventwork 4
  • 5. PwC Hierarchical and central structure Investing in capital infrastructure Sequential and linear Instinct driven Episodic and transactional Disrupted Organic and distributed structure Investing in customer centricity Incremental and iterative Insight driven Participatory and engaged Disruptor Be the Disruptor! @katmandelstein #reinventwork 5
  • 6. PwC Working in a world in beta requires a new approach You don’t need a digital strategy You need a business strategy for the digital age Inertia is a bigger risk than innovation Be born a disruptor . . . or become one Adapt to the future, today Strategy & execution are peers Digital and Physical are blurring more every day The winners are thinking BIGGER @katmandelstein #reinventwork 6
  • 7. PwC What do you need to do to thrive in the world in beta? You organization needs to focus on three things . . . Embed speed and agility by design, everywhere Agile Organization Use ‘degrees of freedom’ to create advantage Empowered Organization Create a new level of trust Trusted Organization @katmandelstein #reinventwork 7
  • 8. PwC Everyone in the organization has an active role The winners promote diversity of talent, enable communities and have inspiring leadership @katmandelstein #reinventwork 8
  • 9. PwC 9 It’s time to Reinvent Work “Think differently. We get awfully wedded to what might have been successful in the past, and that sometimes can trap us.” – Nancy Schlichting, CEO, Henry Ford Health System, PwC 18th CEO Survey
  • 10. The way we work has not fundamentally changed in the last 30 Years 7 • Businesses are working hard to innovate and transform, yet most have not yet seized the opportunity to change the way their people work. • Companies without modern work methods and tools move more slowly, ultimately taking 4x longer to achieve business results. CEOs are realizing that reinventing the way their organizations work can drive measurable performance gains in value, growth and leadership. @katmandelstein #reinventwork 10
  • 11. • The lines between work and life are permanently blurred – people want to work the way they live • They want to be constantly connected – with anytime, anywhere access to information that enhances their everyday experience • Leading companies today realize they need to respond to this seismic shift to attract and retain top talent 78%of Millennials believe access to technology makes them more effective at work - PwC “Millennials at Work,” 2015 Rewiring Work to be more like Life @katmandelstein #reinventwork 11
  • 12. ● Create individually ● Communicate statically ● Comment in isolation ● Consolidate asynchronously 16 ● Create together ● Communicate dynamically ● Store, access, and share files in real-time ● Share ideas The way most organizations work is typically linear, individual and repetitive Active engagement shatters these constraints Reinvent Work by recharging Productivity @katmandelstein #reinventwork 12
  • 13. • The ideas with the largest impact are created by boundaryless groups • The innovative workforce is not hierarchical – org charts don’t create innovation, adaptable teams without walls and the ability to cross-team do • Adaptable teams need digital access to share and tap into information and data 71%of CEOs believe digital technologies are creating quite high or very high value in innovation capacity Reinvent Work by reinventing Innovation @katmandelstein #reinventwork 13
  • 14. • Capturing, sharing and using organizational knowledge and data should be an accelerator to innovation, not a roadblock • Knowledge Management today is a labyrinth with thousands of documents, subjective document ratings, multiple versions, tags-gone-wild and confusing or lacking taxonomy • Reinventing Knowledge Management with best-in-class search and storage capabilities that will spark organizational intellectual firepower and makes sense of big data within an organization 62% of the average knowledge workers day is lost in buried in email and information on their devices Reinvent Work by reimagining Knowledge Management @katmandelstein #reinventwork 14
  • 15. • Getting the right capability, to the right place for the right problem, at the right time will be key • Providing the virtual workforce with a secure platform to collaborate and innovate on will be key • Rapidly integrating workforce capability (employee + freelance) into teams that are immediately productive is critical • We will need to locate, engage, on & off ramp this new workforce seamlessly as they engage and bring their unique capability to multiple brands The workforce is transforming – engaging the global multi-generational workforce + freelancers is key Reinvent Work by redefining the Workforce @katmandelstein #reinventwork 15
  • 16. Approach ▪ Mobilize your workforce to compete in new ways ▪ Redefine your core business processes and operating models to create new sources of business advantage
  • 17. Achieve Strategic Alignment Set up program leadership, governance, objectives aligned to business strategy and monitor progress Design Reinvent Work Solution Assess, design and implement Reinvent Work solution tailored for your enterprise including business processes, policies and technology Drive Adoption & Create New Value Create adoption plan including launch strategy, real-time adoption dashboard with actionable KPIs, achieve outcomes and build momentum Define a New Velocity & Agility Evolve existing business processes using prioritized use cases and employee journeys to define the roadmap then iterate on right approach 1 2 3 4 SustainAssess LaunchPilotDesign It’s a cultural journey not a software installation @katmandelstein #reinventwork 17
  • 18. PwC Driving business value in your organization Source: Jive Customer Study 2013 Enterprise Collaboration has been shown to provide tangible benefits to the enterprise BusinessValue Investment Required (Complexity & Risk) Low High High Quick Wins Money PitsLow-Hanging Fruit Must Haves Enablement Onboarding Intra-Team Collab. Cross-Team Collab Specialist Network (Internal) Project Mgmt Knowledge Mgmt Internal Comms Global Access Prod. Dev (Internal) e-discovery Defining and prioritizing use cases with measurable return on investment is key • Improved employee experience • New operational efficiencies • New revenue growth opportunities @katmandelstein #reinventwork 18
  • 19. PwC What are the dimensions that can really move employees to engage? Focused thought and energy that inspire and direct and are cascaded through the organization 1 - Leadership 2 - Development Tools, coaching and training that allows employees to continuously learn and grow personally and professionally 3 - Recognition The hand, heart and mind are recognized and rewarded to motivate employees to do their best work 4 - Culture The shared assumptions that drive organizational norms for how people interact and get work done Connected Employee Experience Vision and Strategy Management Day to day work Learning & Development Rewards Achievement Environment Flexibility & Diversity @katmandelstein #reinventwork 19
  • 20. Reinventing Work at PwC ▪ Pwc Spark ▪ Going Google ▪ PwC One
  • 21. PwC PwC Spark our first truly global enterprise collaboration platform 158 countries 776 offices tax assurance advisory internal services WHO: To provide one common global social enterprise intranet platform that accelerates our ability to connect with each other and collaborate together creating value for ourselves and our clients. WHAT: “THE CHALLENGE” WHERE: 195,400+ employees HOW [MANY]:
  • 22. PwC PwC is Going Google Google brings the advantages of consumer-like technology into the enterprise that the best talent expects. We will close the gap between user experience and user expectation. 1 We will be able to manage risks and costs, while setting the path to be more agile to react to a changing business environment. 2 3 Google expands capabilities our people need to deliver data driven services our clients demand in an increasingly data driven world. As one of the world’s most innovative companies, Google will work with us to build a strong joint business relationship that will differentiate against the competition. 4 Google brings a secure, robust set of collaboration solutions.5 This provides us with a unique opportunity to be the key competitor. We can transform with a game changer, rather than just incremental improvement. @katmandelstein #reinventwork 22
  • 23. PwC Harnessing our collective expertise with PwC One What is One? A collaborative offering for our clients that enables everyone in PwC, regardless of grade, location or Line of Service to engage with each other to help solve a client issue. Why? To connect with people across the Firm regardless of grade or location in order to help a new or existing client and to experience first hand how powerful PwC can be. @katmandelstein #reinventwork 23
  • 24. PwC Thank You Contact me: Kat Mandelstein katmandelstein@uk.pwc.com Twitter: @katmandelstein Mobile +44 7889.642759 www.pwc.co.uk © 2015 PricewaterhouseCoopers LLP. All rights reserved. In this document, “PwC” refers to PricewaterhouseCoopers LLP which is a member firm of PricewaterhouseCoopers International Limited, each member firm of which is a separate legal entity. @katmandelstein #reinventwork