Creating a social movement
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This document discusses creating social movements for change. It notes that change is now happening more rapidly through 30-60 day projects and rapid testing instead of long multi-year projects. For change to happen, networks of people who want to contribute must be connected. The most effective type of activists for delivering change are organizers, who build power by growing leaders through a distributed network. Creating a social movement for change involves defining the change wanted, identifying allies, and attracting rather than overpowering others to build a plan to achieve and sustain victory.
Creating a social movement
- 1. #QNIS2017 @HelenBevan Module 1 Being a health and care radical: Change starts with me The power of one, the power of many: Creating a social movement
- 2. #QNIS2017 @HelenBevan#QNIS2017 @HelenBevan The Horizons team • A small team of people within NHS England who support large scale change • We tune into and engage with the best change thinking and practice in healthcare and other industries around the world and seek to translate this learning into practical approaches to change. • The team has emerged through years of supporting change in the NHS and wider health and care system
- 3. #QNIS2017 @HelenBevan What is happening in the wider world that creates a social movement context?
- 4. #QNIS2017 @HelenBevan#QNIS2017 @HelenBevan Change is changing
- 5. #QNIS2017 @HelenBevan Kinthi Sturtevant, IBM 13th annual Change Management Conference June 2015 We rarely see two, three or four year change projects any more. Now it’s 30-60-90 day change projects
- 6. #QNIS2017 @HelenBevan Source: Bromford P (2015), ”What’s the difference between a test and a pilot?” Pilots are being replaced by rapid tests and prototypes
- 7. #QNIS2017 @HelenBevan#QNIS2017 @HelenBevan Change is changing
- 9. #QNIS2017 @HelenBevan#QNIS2017 @HelenBevan Change is changing
- 11. #QNIS2017 @HelenBevan#QNIS2017 @HelenBevan Change is changing
- 14. #QNIS2017 @HelenBevan#QNIS2017 @HelenBevan Change is changing Change is moving to the edge
- 15. #QNIS2017 @HelenBevan#QNIS2017 @HelenBevan An example from the Cabinet Office http://www.slideshare.net/Openpolicymaking/060715-change-cardscollated?next_slideshow=1
- 16. #QNIS2017 @HelenBevan Why go to the edge? “ Leading from the edge brings us into contact with a far wider range of relationships, and in turn, this increases our potential for diversity in terms of thought, experience and background. Diversity leads to more disruptive thinking, faster change and better outcomes Aylet Baron
- 17. #QNIS2017 @HelenBevan#QNIS2017 @HelenBevan Jeremy Heimens, Henry Timms This is New Power
- 18. #QNIS2017 @HelenBevan The Network Secrets of Great Change Agents Julie Battilana &Tiziana Casciaro As a change agent, my centrality in the informal network is more important than my position in the formal hierarchy
- 19. #QNIS2017 @HelenBevan People who are highly connected have twice as much power to influence change as people with hierarchical power Leandro Herrero http://t.co/Du6zCbrDBC
- 20. #QNIS2017 @HelenBevan#QNIS2017 @HelenBevan What does that mean for how we do change? The failure of large scale transformational change projects is rarely due to the content or structure of the plans that are put into action To make transformational change happen we need to connect networks of people who ‘want’ to contribute http://iedp.com/articles/vertical-leadership/?utm_source=Sign-Up.to&utm_medium=email&utm_campaign=13787- 257163-Campaign+-+01%2F09%2F2016 Source: David Dinwoodie (2015) It’s much more about the role of informal networks in the organisations and systems affected by change
- 21. #QNIS2017 @HelenBevan “Tacit knowledge is best developed through conversations and social relationships.” Harold Jarche Source of image: northcentralcollege.edu
- 22. #QNIS2017 @HelenBevan “Staff and patients want more conversations for change. What top-down improvement programs give them is more paperwork” Mary Dixon Woods Source of image: clipartfest
- 23. #QNIS2017 @HelenBevan#QNIS2017 @HelenBevan What is the best way to spread new knowledge? Source of data: Nick Milton www.nickmilton.com/2/2tOjE Social connection/discussion is 14 times more effective than written word/ best practice databases/ toolkits etc Source of image: happiness-one-quote-time.blogspot.com
- 24. #QNIS2017 @HelenBevan#QNIS2017 @HelenBevan “The learning capacity of an organisation is directly related to its ability to hold conversations” Steven Denning, previous Head of Knowledge Management at the World Bank
- 26. #QNIS2017 @HelenBevan New Public Passion: a growing global movement
- 27. #QNIS2017 @HelenBevan#QNIS2017 @HelenBevan The next phase of change will be more like a social movement • Define the change you want to see • Create a spectrum of allies • Identify the pillars of power • Seek to attract not overpower • Build a plan to survive victory Source: Satell G (2017) How to create transformational change, according to the world’s most successful social movements
- 28. #QNIS2017 @HelenBevan#QNIS2017 @HelenBevan How organisations develop activists LONE WOLVES MOBILISERS ORGANISERS Source: Hahrie Han How Organisations Develop Activists: Civic Associations and Leadership in the 21st Century The power of one, the power of many
- 29. #QNIS2017 @HelenBevan#QNIS2017 @HelenBevan Which kind of activists are most successful at delivering change? Lone wolves Build power by expertise and information — through advocacy, oversight, contributing to committees, public comments and other forms of consultation Source: Hahrie Han How Organizations Develop Activists: Civic Associations and Leadership in the 21st Century
- 30. #QNIS2017 @HelenBevan#QNIS2017 @HelenBevan Patient leaders as “lone wolves” “What I am ranting about is the way in which patients are being streamed into advisory sub committees, the way we are being used as tokens and to help tick off the right box….. Where is the attitude that patients are part of the team in healthcare, that we are partners? Why are we always asked to participate inside a pre-determined frame? When will we see co-design of new policies, and ultimately co-production?” Annette McKinnon
- 31. #QNIS2017 @HelenBevan#QNIS2017 @HelenBevan Which kind of activists are most successful at delivering change? Lone wolves Build power by expertise and information — through advocacy, oversight, contributing to committees, public comments and other forms of consultation Mobilisers Build power by mobilising people – being able to call on large numbers of people to contribute, engage in change and take action Source: Hahrie Han How Organizations Develop Activists: Civic Associations and Leadership in the 21st Century
- 32. #QNIS2017 @HelenBevan#QNIS2017 @HelenBevan Which kind of activists are most successful at delivering change? Lone wolves Build power by expertise and information — through advocacy, oversight, contributing to committees, public comments and other forms of consultation Mobilisers Build power by mobilising people – being able to call on large numbers of people to contribute, engage in change and take action Organisers Build power by growing leaders – identifying, recruiting and training future leaders in a distributed network: building a community and protecting its strength Source: Hahrie Han How Organizations Develop Activists: Civic Associations and Leadership in the 21st Century
- 33. #QNIS2017 @HelenBevan#QNIS2017 @HelenBevan Which kind of activists are most successful at delivering change? Lone wolves Build power by expertise and information — through advocacy, oversight, contributing to committees, public comments and other forms of consultation Mobilisers Build power by mobilising people – being able to call on large numbers of people to contribute, engage in change and take action Organisers Build power by growing leaders – identifying, recruiting and training future leaders in a distributed network: building a community and protecting its strength Source: Hahrie Han How Organizations Develop Activists: Civic Associations and Leadership in the 21st Century
- 34. #QNIS2017 @HelenBevan#QNIS2017 @HelenBevan Which kind of activists are most successful at delivering change? Lone wolves Build power by expertise and information — through advocacy, oversight, contributing to committees, public comments and other forms of consultation Mobilisers Build power by mobilising people – being able to call on large numbers of people to contribute, engage in change and take action Organisers Build power by growing leaders – identifying, recruiting and training future leaders in a distributed network: building a community and protecting its strength Source: Hahrie Han How Organizations Develop Activists: Civic Associations and Leadership in the 21st Century
- 35. #QNIS2017 @HelenBevan#QNIS2017 @HelenBevan The power of one, the power of many: Focus on the “We” “Great social movements get their energy by growing a distributed leadership” Joe Simpson
- 36. #QNIS2017 @HelenBevan#QNIS2017 @HelenBevan Project Aristotle: http://qz.com/625870/after-years-of-intensive-analysis-google-discovers-the-key-to-good-teamwork-is- being-nice/ After years of intensive analysis, Google discovers that the key to high performing, teams that deliver change is being nice
- 37. #QNIS2017 @HelenBevan#QNIS2017 @HelenBevan ....the last era of management was about how much performance we could extract from people .....the next is all about how much humanity we can inspire Dov Seidman