Creating an exceptional member volunteer experience
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The document discusses creating an exceptional volunteer experience for association members. It outlines that volunteers have different patterns of engagement and motivations for volunteering. The top reasons members volunteer are to contribute to their profession or an important cause, help others, and gain new perspectives. Effective volunteer recruitment involves directly asking members to volunteer and offering meaningful opportunities that utilize their skills. Barriers to volunteering like a lack of information or reimbursement should be removed to retain volunteers and attract non-volunteers.
Creating an exceptional member volunteer experience
- 1. Creating An Exceptional Member Volunteer Experience Volunteering is THE reason I belong to my association!
- 2. Step 1: Understanding Today’s Volunteer Step 2: Constructing a New Volunteer Picture Step 3: Creating the Magic Our Agenda
- 3. mem·ber – A distinct part of a whole en·gage·ment – The act of sharing in the activities of a group vol·un·teer – One who performs a service freely cit·i·zen – A fully engaged member Setting the Stage
- 4. KEY FINDINGS
- 5. NOT ALL VOLUNTEERS ARE ALIKE
- 6. Patterns of Association Volunteering Ad-hoc Volunteers 59.5% of all volunteers Entry point for volunteering Preferred mode of volunteering Higher importance on networking over prof dev Key jobs: mentoring, coaching, community-building Off the radar Lower-profile thus Less recognition, reward & training
- 7. Writers & Teachers The “subject matter experts” Presentations Expert panels Publishing Standards review The “connectors” Mentoring Coaching Tutoring Professional advice Membership recruitment
- 8. Volunteering & the Life Cycles Differences among generations are subtle. Younger generations are volunteering & believe more strongly in the importance of volunteering! Difference more noticeable along professional & family situations.
- 9. UNDERSTANDING WHY PEOPLE VOLUNTEER
- 10. Top Reasons Members Volunteer Do something for profession/cause important to me It’s important to help others Feel compassion for others Gain new perspectives Explore my own strengths
- 11. UNDERSTANDING EFFECTIVE VOLUNTEER RECRUITMENT
- 12. Power of the Direct Ask How did you first learn about volunteering? Direct Ask ... 51% were Asked by staff or another volunteer Local chapter or section Meeting or conference While only 13% Answered a call for volunteers, ad, website or Contacted organization
- 13. Why do members begin volunteering? Meaningful opportunity Right skills Accessible location No loss of income (doesn’t cost me!) Short-term assignment
- 14. RETAINING VOLUNTEERS AND ATTRACTING NON-VOLUNTEERS
- 15. Remove the Barriers! Top reasons members don’t volunteer: Never asked to volunteer Lack of information about volunteer opportunities in general Lack of information about virtual volunteering & about short-term assignments Lack of follow through Inadequate expense reimbursement
- 17. Volunteer Coordinator – Boston Chapter The volunteer coordinator position was created to help with 3 issues: 1. Resource allocation 2. New member involvement/orientation 3. Member retention Overview: The purpose of the position is to match interests and talents with committees who require resources to perform their duties. The Volunteer Coordinators are responsible for acting as liaisons with the various committees to understand the nature of the duties to be performed by volunteers, and to act as a resource for new and current Chapter members who are looking for ways to be involved in Chapter operations. Specific tasks: Use the data from our annual survey and monthly program evaluations to collect information from potential volunteers Regularly attend committee meetings/be in contact with committee chairs and the Board of Directors to remain apprised of volunteer resources they need Attend Chapter functions to meet and engage with new and returning members, extending personal invitations to become involved Follow up with volunteers placed on committees to monitor progress and satisfaction Keep the Board of Directors informed of volunteers needed, placed, and progress
- 18. Volunteer Chair – Orange Co. Chapter The Volunteer Chair shall 1) build volunteering awareness within the chapter, 2) engage volunteers, 3) act as a liaison between the Associate members, the Professional members and the Board of Directors. Responsibilities Work with other chair members to match volunteering needs . Determine human recourses needed by chapter. Recruit members to volunteer Match members to other chair members committee needs Repeat Skills The Volunteer Chair should have good organizational and people skills. The Chair should be able to communicate and delegate chapter tasks to the appropriate volunteers; matching the need with the skill set.
- 20. Prepared by Mariner Management & Marketing 3517 Forest Haven Drive, Laurel, MD 20725 v. 301-725-2508 f. 301-238-4579 Twitter @ peggyhoffman Check our Chapter Resources at www.MarinerManagement.com/resources Contact us by phone or email: Peggy Hoffman, phoffman @ marinermanagement.com
- 21. Don't ever question the value of volunteers. Noah's Ark was built by volunteers; the Titanic was built by professionals. ~ anonymous Great experiences, Great volunteers