Building Association Chapters
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The document discusses effective practices for organizational structures within associations, emphasizing the importance of local connections through chapters. It outlines various models for chapter organization, guiding questions for their effectiveness, and areas to explore for success. It also contrasts traditional approaches with newer, more flexible organizational options that adapt to local needs and resources.
Building Association Chapters
- 1. Principals & Effective Practices Peggy Hoffman, CAE Peter Houstle
- 2. Association are about “associating” Organizational structure should enable connections Chapters are one way of extending the organization’s reach and creating face-to-face connections
- 3. Range of models: Separate, independent organizations which collaborate and partner Affiliated organizations which are separate but have shared mission and branding Division or branch of the same organization Sub-group of the organization
- 4. Matching the Options: 3 Guiding Questions How important is it for people to get together in person to achieve your purpose? To what extent are there unique local issues across your country or do national issues need to be addressed locally? Are you significantly advancing the mission by creating infrastructure to support local activities? (Will the results be worth the effort?)
- 5. Matching the Options: 3 Areas to Explore What services or activities are most appropriate for chapters to offer or perform? How will you define success? What metrics will you measure and how? What resources are required for chapters to succeed and are these available?
- 6. Resources to Succeed Financial Human – paid staff and member-volunteer Technology Training and Information Environmental Conditions Opportunities
- 7. Organizational Options TRADITIONAL NEW APPROACH Chapter Charter Principals of Affiliation Board of Directors Not applicable Articles of Incorporation/By-Laws Not applicable Elections Not applicable Standing Committees Task-Oriented Teams Regular Meetings Meet Only As Needed Bank Account HQ Funding Pool 1-up Communications Systems (e.g. Web, Email) Centralized Communications Systems Limited Program Management Expertise (Event Planning, Marketing/Comm, Etc.) Program Management Expertise Highly Supported or Provided Directly by HQ Limited Member Needs Assessment Needs Assessment Tools & Data Supplemented or Provided Directly by HQ Awards Based on Activity Rather than Results Awards Based on Results Knowledge Uncollected Knowledge Harvested & Shared A look at the evolving options from a USA perspective. Acknowledges that some chapters achieve a financial size that requires some traditional structure, such as a central governing body, incorporation, formal by-laws.
- 8. Organizational Options Begin with the function, then focus on form.
- 9. Questions? Mariner Management ▪ www.marinermanagement.com