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- 1. CORPORATE SOCIAL RESPONSIBILITY Kimstach Alexandra Yekaterina Turkova Shelest Kseniya Maxim Moroz 612
- 2. Why did we choose McDonald’s? has restaurants in 100 countries operated almost 40 000 restaurants generated total revenue of 22 820 000 000$ total assets amounted to 33 800 000 000$ downloads of the McDonald’s mobile app is 60 000 000 Statistics shows the highest level of international company. We have visited these fast food restaurants since childhood. And still we love it! Therefore, we have unanimously chosen McDonald’s!
- 3. CSR MODEL OF MCDONALD’S CORPORATE SOCIAL RESPONSIBILITY DEPARTMENT GLOBAL ENVIRONMENTAL COUNCIL QUALITY ASSURANCE BOARD SUSTAINABLE SUPPLY STEERING COMMITTEE WORLDWIDE CORPORATE RELATION COUNCIL CR COMMITTEE OF THE BOARD OF DIRECTORS
- 4. • Identies global strategic environmental priorities and acts as a forum for best-practice sharing on local environmental initiatives and program. GLOBAL ENVIRONMENTAL COUNCIL • Provides corporate staff leadership, coordination and support for global corporate social responsibility policies, programs and reporting. CORPORATE SOCIAL RESPONSIBILITY DEPARTMEN • Guides the development of the strategies and tools necessary to accomplish McDonald’s vision of a sustainable supply system SUSTAINABLE SUPPLY STEERING COMMITTEE • QA directors in each of our major geographic sectors and senior-level supply chain and food safety specialists lead the development and execution of worldwide food quality strategies, including food safety. QUALITY ASSURANCE BOARD
- 5. EVALUATION OF CSR PERFORMANCE OF MCDONALD’S Among McDonald’s values is a simple statement: they operate their business ethically. This value is at the heart of all of their corporate responsibility efforts. To support it, they’ve established strong policies and processes, as well as a comprehensive governance structure led by our Board of Directors and spanning all levels of the organization. Strategies affect McDonald’s role as a socially responsible organization, such as issues related to product safety, workplace safety, employee opportunities and training, diversity, the environment and sustainable supply chain initiatives. These issues are important to the McDonald’s System and a wide range of external stakeholders, including customers.
- 6. TAKING CARE OF THE ENVIRONMENT IS IMPORTANT TO MCDONALD’S. WHAT DO THEY DO? use low energy LED light bulbs, energy saving equipment recycle used cooking oil into biodiesel to fuel more than half of their delivery trucks recycle the cardboard boxes used in more than 89% of their restaurants more than 85% of their packaging is made from renewable resources
- 7. Separately, we also pledged that by 2025, 100% of McDonald's guest packaging will come from renewable, recycled or certified sources, and our goal is to recycle guest packaging in 100% of McDonald's restaurants, recognizing infrastructure challenges. STRATEGY FROM 2018 TO 2025 Within the last few months McDonald's announced several major commitments to using our Scale for Good. Among them, in March 2018 we became the first restaurant company in the world to address global climate change by setting a Science Based Target to significantly reduce our greenhouse gas emissions.
- 8. touches all aspects of the business from executives to the supply chain and sustainability team to communications TO BRING THESE COMMITMENTS TO LIFE requires teams of people across many departments from government relations to legal to creative
- 9. In this respect, working on sustainability projects at McDonald's takes shape with people contributing in different ways, from strategy to execution including supply chain teams working with our suppliers to implement new programs, analyzing data to determine where we can have the greatest impact, and building strong technical and NGO partnerships. As we shift into implementation to reach our goals, our work at McDonald's will require even more collaboration, especially with franchisees, suppliers and producers, as well as our NGO partners and other stakeholders.
- 10. SO WHAT DOES THAT MEAN? We think of it as building a better McDonald's, but also a better world.