CVG - Education Technology Software - Second Thursday Event - July 2014

Editor's Notes

• #7: Thank you ___ for the introduction. Good Afternoon everyone, I’m delighted to be here. My name is Christina, I’m the founder of 360Alumni. And with our private label online community and fundraising solutions, we are about to revolutionize the way colleges and universities stay connected with their alumni and cultivate their support. The challenge facing Alumni Relations for Higher-Ed today is that their institutions are facing incredible transformation and unprecedented economic challenges. Schools rely more than ever on their alumni for support. Although alumni gave $9b last year (up 17% from 2012), participation nationally is at 8.2% and declining. But it is possible to “buck” the trend, to not only survive, but thrive in this dynamic time. The top 10 performing schools had 52, 57, even 63.7% alumni participation in their fundraising programs. I’m about to show you a product that can help all schools achieve similar engagement results. But first, its important to understand the human elements of alumni giving, and that’s what these top performing schools do really well. They look beyond their fundraising goals and put alumni first. They activate nostalgia, offer channels to express gratitude and generosity, facilitate valuable connections and maximize the career networking potential. And when schools do this, they are fixing the broken equation in alumni relations and closing the engagement gap.
• #8: This is our solution. ECPI is a recently signed client with 28,000 alumni, and they love our full-featured, scalable SaaS product with the built-in alumni directory and interactive map, profiles and messaging, job listings, group and event management, email marketing and a fresh approach to fundraising. 360Alumni is designed to help alumni connect with trusted people who share similar backgrounds, education, interests, and/or geographic proximity. Our platform facilitates alumni driven engagement, by letting alumni create their own groups and events, post jobs, and use the network the way they want. This not only relieves our clients from the arduous task of engaging an incredibly diverse constituency, but it actually builds alumni goodwill toward the institution. Our platform puts alumni needs front and center, and is first of its kind to do so.
• #9: When we look at the constituent pyramid, it’s easy to understand how 360Alumni can dramatically increase fundraising outcomes. Most schools invest their resources in cultivating relationships with their top tonors, but don’t do a great job engaging the alumni in the middle, or the alumni on the bottom who never gave at all. By enabling alumni-driven engagement, 360Alumni is designed to increase the size and frequency of donations as well as the participation rate, so several multipliers can have a big impact on our customer’s results as well as our own revenue.
• #10: Our team is ready but we can use your help. I’ve been an alumni coordinator since high school. I ran a web development company where I designed, built, marketed and sold a SaaS volunteer management product. And I’ve worked in finance, operations and business development. Our Marketing and Sales is headed up by Jim, who is here tonight (Say hello Jim!) spent years building brands at IBM, Intel & Hyperion. Stephanie leads operations and product development, and spent 14 years at Priceline, most recently as the head of customer conversion. We have a beautiful product with a compelling value proposition and best of all… we we have paying customers and a full pipeline with 119 schools registering for our very first webinar. We know there’s a huge potential here, We are going to change the way people think of alumni relations. 360Alumni will become the market leader because we address the root of the problem and understand the broken equation in alumni relations. So if you’d like to take part in the alumni revolution, please come and see me after the presentations. Thank you very much.
• #18: The thing is, Andy has lots of friends just like him. - over 1 million new Veterans are expected to enter higher education in the next five years, and using their GI Bill, the colleges that recruit them will receive over $20,000/per year/per student  guaranteed to be paid by the federal government- this translates to $10B annually   And if they don’t use it within 15 years the money is gone, so Veterans feel more driven to go to school so as not to waste the valuable education benefits they have earned. Thus, every veteran should be treated as prospective student   I asked Brad how to be more persuasive on the value proposition for reaching out to veterans, and I loved his response “Every veteran is a perspective student. Know they want to go to school, or could be easily persuaded to go to school. A regular person has to decide they want to go to school to make contact, but veterans may not even know they want to go to school but if the school can convince them to use their benefits here then they would sign up. College should be targeting active duty individuals two years before they get out. “  
• #23: Ideas: We move from horses to the cars Nothing is fundamentally change since invention of the printing press Public education is relatively new thing – it was introduced just 100 years ago Idea about the individual tutor for children of rich people applied in public education in a new fashion in the era of science and technology
• #25: Ideas: We move from horses to the cars Nothing is fundamentally change since invention of the printing press Public education is relatively new thing – it was introduced just 100 years ago Idea about the individual tutor for children of rich people applied in public education in a new fashion in the era of science and technology
• #35: The confluence of a number of trends has produced an environment conducive to innovation in education, attracting new entrepreneurs and motivating more investment in the sector. Initiatives to increase accountability for educational outcomes, such as the Common Core standards, are enabling a much more “national” market for educational products and services in the U.S. The proliferation of e-readers, tablets, and laptops and wide-scale adoption of social media for collaboration have accelerated the shift from physical to digital delivery of education content Stakeholders in education of all stripes face extreme cost pressure, but it is increasingly possible for technology to serve the education sector economically as development and usage costs have fallen dramatically Digital learning and assessment tools are also enabling personalized learning Globalization has opened up new avenues for educational delivery at scale
• #42: Here you can see some of the largest transactions by strategic buyers over the last three years