Data as a Foundation for Growth

Perkuto helps leading brands orchestrate memorable customer
experiences through ﬂawless operation of marketing technology.
40+
1000+

Ringlead | www.ringlead.com
“After we implemented
RingLead’s solutions, our
lead conversions TRIPLED
in a very short time!
RingLead does what it
promises to do”
Unlocking the Value of Data
What We Do

Define your ICP / Persona

Step 2: Identify Critical Data Points
Common use-cases:
● lead scoring: industry, revenue, # of employees, etc.
● lead routing: # of employees, state, country, etc.
● segmentation: job level, job role, industry, etc.
● personalization: job title, company name, etc.
● prospecting: email, phone numbers, social media, etc.

Data Categories
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Person Basic Info
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Person Contact Info
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Person Geolocation
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Person Social Media
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Person Education
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Person Occupation
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Person Interests
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Company Basic
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Company Contact Info
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Company Geolocation
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Company Social Media
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Company Digital Presence
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Company Industry Classification
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Company Financial
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Step 3: Assess Data Quality and Accuracy
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Step 4: Analyze Fill Rates
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Step 4: Analyze Fill Rates

Step 5: Data Enrichment Options
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The Results

Resources
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Resources
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Data as a Foundation for Growth

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