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Demystifying Distribution of Content-as-a-Service

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The document discusses the distribution models of content-as-a-service, highlighting the significance of APIs in connecting content to various platforms and partners. It provides examples from companies like Netflix and Flickr, showcasing different business models and income strategies associated with API usage. The content emphasizes the transition from traditional product-centric approaches to platform-based strategies in the digital landscape.

Technology
Related topics:
Content Management Insights
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DEMYSTIFYING Distribution of Content-as-a-Service ADAM DuVANDER @adamd ProgrammableWeb Intelligent Content 2013
DEMYSTIFYING DEMYSTIFYING Distribution of Content-as-a-Service
AJ Batac
Tangible to intangible Chris Phan
Lorem Ip sum Will Ockenden Your content Your book Your reader
Will Ockenden L o r e m I p s u m
Know Your Meme Know Your Meme
API Application Programmer’s Interface
Flickr user demibrooke
Apps Partners Income
1000 2000 3000 4000 5000 6000 7000 8000 9000 0 Sep-05 Mar-06 Sep-06 Mar-07 Sep-07 Mar-08 Sep-08 Mar-09 Sep-09 Mar-10 Sep-10 Mar-11 Sep-11 Mar-12 Sep-12 APIs on ProgrammableWeb
106 APIs 57 APIs 39 APIs 30 APIs
Apps Partners Income
Demystifying Distribution of Content-as-a-Service
Demystifying Distribution of Content-as-a-Service
Demystifying Distribution of Content-as-a-Service
Demystifying Distribution of Content-as-a-Service
Demystifying Distribution of Content-as-a-Service
Demystifying Distribution of Content-as-a-Service
Demystifying Distribution of Content-as-a-Service
Apps Partners Income
Netflix on 800+ Devices
2,300 API Partners Mashery
Demystifying Distribution of Content-as-a-Service
Demystifying Distribution of Content-as-a-Service
$250,000 $1,000,000 $1,000,000 $2,000,000
Apps Partners Income
API Business Models
API Business Models
Netflix: Distribution = Income
Demystifying Distribution of Content-as-a-Service
Flickr user: f-r-a-n-k
Content Acquisition Jemima Gibbons Max Westfield
Flickr user Pranavian
Flickr user mc-pictures
Show Ads or Pay (your choice) Cost Free Per 1,000 req Ads Yup No way
Sell Your API
Apps Partners Income
STRUCTURE Frédéric Bisson
Demystifying Distribution of Content-as-a-Service
Demystifying Distribution of Content-as-a-Service
Demystifying Distribution of Content-as-a-Service
Structured Content 28 Dictionary APIs 10 Thesaurus APIs Flickr user CalsidyRose
Demystifying Distribution of Content-as-a-Service
Demystifying Distribution of Content-as-a-Service
185 Years Young
Let Go of the Product Laura Hadden
Will Ockenden Embrace the Platform

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Demystifying Distribution of Content-as-a-Service