@HollyFawcett #RLcon
Demystifying Employee Engagement
Holly Fawcett, Social Talent
@HollyFawcett #RLcon
@HollyFawcett #RLcon
Employee Engagement
@HollyFawcett #RLcon
Employee EngagementWhat is ?
@HollyFawcett #RLcon
Employee Engagement
Emotional commitment
What is ?
@HollyFawcett #RLcon
Employee Engagement
Emotional commitment
Use of discretionary effort
What is ?
@HollyFawcett #RLcon
Why is Employee Engagement
important to me?
@HollyFawcett #RLcon
Why is Employee Engagement
important to me?
Hiring your own team
@HollyFawcett #RLcon
Why is Employee Engagement
important to me?
Hiring your own team
Consultant Retention
@HollyFawcett #RLcon
Why is Employee Engagement
important to me?
Hiring your own team
Consultant Retention
Pinpoint attraction points for clients
@HollyFawcett #RLcon
Why is Employee Engagement
important to me?
Hiring your own team
Consultant Retention
Pinpoint attraction points for clients
Consulting your Clients
@HollyFawcett #RLcon
Employee Engagement
Employer Brand
@HollyFawcett #RLcon
Employee Engagement
Employer Brand
talent attraction
talent retention
customer perception
employee productivity
@HollyFawcett #RLcon
What is Employee Engagement?
Emotional commitment
Use of discretionary effort
@HollyFawcett #RLcon
What is Employee Engagement?
Emotional commitment
Use of discretionary effort
@HollyFawcett #RLcon
What is Employee Engagement?
Emotional commitment
Use of discretionary effort
@HollyFawcett #RLcon
What Motivates Employees?
@HollyFawcett #RLcon
What Motivates Employees?
@HollyFawcett #RLcon
What Motivates Employees?
Autonomy
Mastery
Purpose
@HollyFawcett #RLcon
1. Autonomy
noun
Freedom from external control or influence; independence
/ɔːˈtɒnəmi/
@HollyFawcett #RLcon
1. Autonomy
Freedom to make own decisions about work day, including work
hours
@HollyFawcett #RLcon
1. Autonomy
Freedom to make own decisions about work day, including work
hours
In control of own workspace
@HollyFawcett #RLcon
1. Autonomy
Freedom to make own decisions about work day, including work
hours
In control of own workspace
In control of how work gets done
@HollyFawcett #RLcon
1. Autonomy
Freedom to make own decisions about work day, including work
hours
In control of own workspace
In control of how work gets done
“Control leads to compliance; autonomy leads to engagement.”
Daniel Pink, Drive
@HollyFawcett #RLcon
@HollyFawcett #RLcon
20% Time
@HollyFawcett #RLcon
20% Time
Once per
quarter, for
24 hours
@HollyFawcett #RLcon
20% Time
Once per
quarter, for
24 hours
Work on anything you
want, with whomever you
want and how you want
@HollyFawcett #RLcon
20% Time
Once per
quarter, for
24 hours
Work on anything you
want, with whomever you
want and how you want
Must show the results
of day to the rest of
the company
@HollyFawcett #RLcon
2. Mastery
@HollyFawcett #RLcon
2. Mastery
Competence or skill
@HollyFawcett #RLcon
2. Mastery
Competence or skill
Ability to up-skill to improve one’s competence
@HollyFawcett #RLcon
2. Mastery
Competence or skill
Ability to up-skill to improve one’s competence
Personal fulfilment from being “good” at something
@HollyFawcett #RLcon
2. Mastery
Competence or skill
Ability to up-skill to improve one’s competence
Personal fulfilment from being “good” at something
In control of own learning and development
@HollyFawcett #RLcon
Each employee receives a Personal Training Allowance per year
@HollyFawcett #RLcon
Spent $2,500 per employee (23.7 hours) on training in 2014
@HollyFawcett #RLcon
3. Purpose
@HollyFawcett #RLcon
3. Purpose
Organisation’s purpose and employee’s purpose are aligned
@HollyFawcett #RLcon
3. Purpose
Organisation’s purpose and employee’s purpose are aligned
The “reason” behind a project or product is clear
@HollyFawcett #RLcon
@HollyFawcett #RLcon
1-1-1 Model (Technology - People - Resources)
to help improve communities around the world
@HollyFawcett #RLcon
@HollyFawcett #RLcon
Customer Obsession.
@HollyFawcett #RLcon
@HollyFawcett #RLcon
“The science shows that the secret to high performance isn’t our
biological drive or our reward-and-punishment drive, but our
third drive - our deep-seated desire to direct our own lives, to
extend and expand our abilities, and to live a life of purpose.”
- Daniel Pink, Drive
@HollyFawcett #RLcon
How can Businesses Use
Autonomy, Mastery &
Purpose?
@HollyFawcett #RLcon
Autonomy: Democratisation of your
Organisation
@HollyFawcett #RLcon
Autonomy: Democratisation of your
Organisation
@HollyFawcett #RLcon
Autonomy: Democratisation of your
Organisation
Voice
@HollyFawcett #RLcon
Autonomy: Democratisation of your
Organisation
Voice Empowerment
@HollyFawcett #RLcon
Autonomy: Democratisation of your
Organisation
Voice Empowerment Autonomy
@HollyFawcett #RLcon
Autonomy: Democratisation of your
Organisation
Voice Empowerment Autonomy Clarity
@HollyFawcett #RLcon
Autonomy: Democratisation of your
Organisation
Voice Empowerment
Transparency
Autonomy Clarity
@HollyFawcett #RLcon
@HollyFawcett #RLcon
@HollyFawcett #RLcon
@HollyFawcett #RLcon
Close-knit
teams
just chat
@HollyFawcett #RLcon
Social Talent 2016 Strategy Meeting
@HollyFawcett #RLcon
Social Talent 2016 Strategy Meeting
@HollyFawcett #RLcon
Social Talent 2016 Strategy Meeting
@HollyFawcett #RLcon
Social Talent 2016 Strategy Meeting
@HollyFawcett #RLcon
Autonomous Mastery: Self-directed Learning
@HollyFawcett #RLcon
Autonomous Mastery: Self-directed Learning
1. Personal training budget
@HollyFawcett #RLcon
Autonomous Mastery: Self-directed Learning
1. Personal training budget
2. Incentivise relevant training
@HollyFawcett #RLcon
Autonomous Mastery: Self-directed Learning
1. Personal training budget
2. Incentivise relevant training
3. Celebrate training successes
@HollyFawcett #RLcon
Purpose Maximisation
@HollyFawcett #RLcon
Purpose Maximisation
1. Clearly define your Purpose
@HollyFawcett #RLcon
Purpose Maximisation
1. Clearly define your Purpose
2. Purpose Goals are more powerful than Profit Goals
@HollyFawcett #RLcon
Purpose Maximisation
1. Clearly define your Purpose
2. Purpose Goals are more powerful than Profit Goals
3. Purpose relates to people (self, company, society)
@HollyFawcett #RLcon
When employees feel listened to…
When employees are good at their job…
When employees see the purpose…
@HollyFawcett #RLcon
When employees feel listened to…
Refer potential hires
When employees are good at their job…
When employees see the purpose…
@HollyFawcett #RLcon
When employees feel listened to…
Refer potential hires Proud to say they work for you
When employees are good at their job…
When employees see the purpose…
@HollyFawcett #RLcon
When employees feel listened to…
Refer potential hires
Will promote the company
Proud to say they work for you
When employees are good at their job…
When employees see the purpose…
@HollyFawcett #RLcon
When employees feel listened to…
Refer potential hires
Will promote the company
Proud to say they work for you
Want to do great things
When employees are good at their job…
When employees see the purpose…
@HollyFawcett #RLcon
Results from Engaged Employees
@HollyFawcett #RLcon
Results from Engaged Employees
Internal:
@HollyFawcett #RLcon
Results from Engaged Employees
Internal:
Employee churn
@HollyFawcett #RLcon
Results from Engaged Employees
Internal:
Employee churn
Employee productivity
@HollyFawcett #RLcon
Results from Engaged Employees
Internal:
Employee churn
Employee productivity
External:
@HollyFawcett #RLcon
Results from Engaged Employees
Ability to attract talent
Offer acceptance
Employee Referrals
Internal:
Employee churn
Employee productivity
External:
@HollyFawcett #RLcon
The Key to Performance Acceleration &
Future Growth
@HollyFawcett #RLcon
The Key to Performance Acceleration &
Future Growth
@HollyFawcett #RLcon
The Key to Performance Acceleration &
Future Growth
@HollyFawcett #RLcon
The Key to Performance Acceleration &
Future Growth
@HollyFawcett #RLcon
The Key to Performance Acceleration &
Future Growth
@HollyFawcett #RLcon
The Key to Performance Acceleration &
Future Growth
@HollyFawcett #RLcon
The Key to Performance Acceleration &
Future Growth
@HollyFawcett #RLcon
The Key to Performance Acceleration &
Future Growth

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Demystifying Employee Engagement - Presentation from Recruitment Leaders Connect (RLCon) by TheJobPost.co.uk