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PORTFOLIO PROJECT
Ronnie White
High Effort/Low Reward




    http://www.entershop.co.uk/index.php?main_page=popup_image&pID=112
High Effort/Low Reward




    http://www.entershop.co.uk/index.php?main_page=popup_image&pID=111
Low Effort/High Reward




  http://www.marietta.edu/~amb003/images/gatorade%20billboard.jpg
Low Effort/High Reward




   http://i.tbs.com/v5cache/TBS/Images/Dynamic/i15/aw_frien
   ds_rachel_640x480_031020051737.jpg&imgrefur
Poor picture words and concrete verbs




http://www.flash-screen.com/free-wallpaper/free,wallpapers,39054.html#
Poor picture words and concrete verbs




    http://www.treehugger.com/files/2010/04/why-you-never-ad-
    broccoli.php
Good picture words and concrete verbs




      http://realztenisfanz.wordpress.com/2011/02/01/a
      ussie-open-2011-the-final-edition/
Good picture words and concrete verbs




    http://packphour.wordpress.com/2008/11/30/nike-women-
    ads/
Ineffective for audience




 http://ebiquity.umbc.edu/blogger/wp-content/uploads/2009/01/naclo-poster.jpg
Ineffective for audience




   http://www.cgd.ucar.edu/ccr/ammann/CSENT/publications.html
Effective for audience




  http://alexanderpham.com/swinefluposter.html
Effective for audience




     http://store.ibo.org/product_info.php?products_id=1507
Poor Embellishment, Embodiment and
Enhancement




                                    http://gaz-man.deviantart.com/art/Hugo-
http://2d-code.co.uk/nokia-italy-   magazine-advertisement-60716849
ezcode-advertisement/
Embellishment, Embodiment and
Enhancement




       http://techreviews.in/21-creative-nike-ads/
Embellishment, Embodiment and
Enhancement




        http://idaconcpts.com/2010/10/07/false-
        advertisement-of-fast-food/
Poor use of proximity




   http://stores.echo-lit.com/-strse-158/nouns-educational-poster-parts/Detail.bok
Poor use of proximity




    http://www.iit.edu/csl/hum/announcements/maciukenas_stc
    _award_2009.shtml
Good use of proximity




       http://kimdavies.net/design.html
Good use of proximity




       http://portfolios.aiga.org/gallery/Informative-
       poster/911769
Poor use of alignment




       http://www.dogadoptionmonth.co.uk/wp-
       content/uploads/2010/09/A4-NDAM-Poster.jpg
Poor use of alignment
Good use of alignment




http://harshada.jawale.org/images/money-   http://www.terrafluxus.com/wp-
wrench-poster.jpg                          content/uploads/2010/04/Design-for-
                                           Urban-Food-Poster.jpg
Poor use of repetition




http://www.stjschools.org/atynes/Imag   http://www.cyberstitchers.org/copyri
es/WRITINGimages/writing.poster.jpg     ght.html
Good use of repetition




http://www.duetsblog.com/articles/dom
                                        http://www.design.cmu.edu/show_gall
ain-names/
                                        ery_detail.php?id=119&f=1&h=723&w
                                        =557
Poor use of emphasis




       http://collectionsintheattic.com/portfolio_stuff/
       poster.html
Poor use of Emphasis




       http://theinspirationroom.com/daily/2009/
       boags-great-tasmanian-pipeline/
Good use of emphasis




       http://www.logodesign.co.uk/blog/wordpres
       s/wp-content/uploads/2011/01/blog21.jpg
Good use of Emphasis




    http://www.ehow.com/how_6882603_create-
    informative-poster.html
Poor contrast




          http://www.adpulp.com/newspape
          rs_use_1/
Good Contrast




 http://designbeep.com/2010/07/05/50-extremely-clever-and-impressive-
 ads-for-inspiration/
Good Contrast




 http://designbeep.com/2010/07/05/50-extremely-clever-and-impressive-
 ads-for-inspiration/
Poor use of Color




http://www.newdrp.com/Portals/0/Repository/0018%20eCommerce%20Poster.s
c.pdf
Poor use of Color




    http://www.dragonsalwayswin.blogspot.com/
Good use of Color




 http://www.logodesign.co.uk/blog/wordpress/category/logo-design/
Good use of Color




   http://techpp.com/2009/05/06/25-stunning-tutorials-create-
   advertisement-poster-photoshop/
Poor use of Style




        http://nandigraphic.com/Print%20Ad.html
Poor use of Style




   http://www.aclu.org/drug-law-reform/justice-department-refuses-
   defend-congress-legal-battle-over-law-censoring-marijuana
Good use of Style




        http://www.dlacreative.com/ShowOff.php
Good use of Style
Poor use of Type




                                       https://media.iearn.org/v/Activit
http://www.foundshit.com/smithwicks-   ies/adobeyouthvoices/marco_d
beer-billboard-ad/                     elacruz.jpg.html
Good use of Type




  http://scraplesspress.com/blog/tag/photo-birthday-party-
  invitations
Good use of Type

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Design Elements Analysis

  • 2. High Effort/Low Reward http://www.entershop.co.uk/index.php?main_page=popup_image&pID=112
  • 3. High Effort/Low Reward http://www.entershop.co.uk/index.php?main_page=popup_image&pID=111
  • 4. Low Effort/High Reward http://www.marietta.edu/~amb003/images/gatorade%20billboard.jpg
  • 5. Low Effort/High Reward http://i.tbs.com/v5cache/TBS/Images/Dynamic/i15/aw_frien ds_rachel_640x480_031020051737.jpg&imgrefur
  • 6. Poor picture words and concrete verbs http://www.flash-screen.com/free-wallpaper/free,wallpapers,39054.html#
  • 7. Poor picture words and concrete verbs http://www.treehugger.com/files/2010/04/why-you-never-ad- broccoli.php
  • 8. Good picture words and concrete verbs http://realztenisfanz.wordpress.com/2011/02/01/a ussie-open-2011-the-final-edition/
  • 9. Good picture words and concrete verbs http://packphour.wordpress.com/2008/11/30/nike-women- ads/
  • 10. Ineffective for audience http://ebiquity.umbc.edu/blogger/wp-content/uploads/2009/01/naclo-poster.jpg
  • 11. Ineffective for audience http://www.cgd.ucar.edu/ccr/ammann/CSENT/publications.html
  • 12. Effective for audience http://alexanderpham.com/swinefluposter.html
  • 13. Effective for audience http://store.ibo.org/product_info.php?products_id=1507
  • 14. Poor Embellishment, Embodiment and Enhancement http://gaz-man.deviantart.com/art/Hugo- http://2d-code.co.uk/nokia-italy- magazine-advertisement-60716849 ezcode-advertisement/
  • 15. Embellishment, Embodiment and Enhancement http://techreviews.in/21-creative-nike-ads/
  • 16. Embellishment, Embodiment and Enhancement http://idaconcpts.com/2010/10/07/false- advertisement-of-fast-food/
  • 17. Poor use of proximity http://stores.echo-lit.com/-strse-158/nouns-educational-poster-parts/Detail.bok
  • 18. Poor use of proximity http://www.iit.edu/csl/hum/announcements/maciukenas_stc _award_2009.shtml
  • 19. Good use of proximity http://kimdavies.net/design.html
  • 20. Good use of proximity http://portfolios.aiga.org/gallery/Informative- poster/911769
  • 21. Poor use of alignment http://www.dogadoptionmonth.co.uk/wp- content/uploads/2010/09/A4-NDAM-Poster.jpg
  • 22. Poor use of alignment
  • 23. Good use of alignment http://harshada.jawale.org/images/money- http://www.terrafluxus.com/wp- wrench-poster.jpg content/uploads/2010/04/Design-for- Urban-Food-Poster.jpg
  • 24. Poor use of repetition http://www.stjschools.org/atynes/Imag http://www.cyberstitchers.org/copyri es/WRITINGimages/writing.poster.jpg ght.html
  • 25. Good use of repetition http://www.duetsblog.com/articles/dom http://www.design.cmu.edu/show_gall ain-names/ ery_detail.php?id=119&f=1&h=723&w =557
  • 26. Poor use of emphasis http://collectionsintheattic.com/portfolio_stuff/ poster.html
  • 27. Poor use of Emphasis http://theinspirationroom.com/daily/2009/ boags-great-tasmanian-pipeline/
  • 28. Good use of emphasis http://www.logodesign.co.uk/blog/wordpres s/wp-content/uploads/2011/01/blog21.jpg
  • 29. Good use of Emphasis http://www.ehow.com/how_6882603_create- informative-poster.html
  • 30. Poor contrast http://www.adpulp.com/newspape rs_use_1/
  • 33. Poor use of Color http://www.newdrp.com/Portals/0/Repository/0018%20eCommerce%20Poster.s c.pdf
  • 34. Poor use of Color http://www.dragonsalwayswin.blogspot.com/
  • 35. Good use of Color http://www.logodesign.co.uk/blog/wordpress/category/logo-design/
  • 36. Good use of Color http://techpp.com/2009/05/06/25-stunning-tutorials-create- advertisement-poster-photoshop/
  • 37. Poor use of Style http://nandigraphic.com/Print%20Ad.html
  • 38. Poor use of Style http://www.aclu.org/drug-law-reform/justice-department-refuses- defend-congress-legal-battle-over-law-censoring-marijuana
  • 39. Good use of Style http://www.dlacreative.com/ShowOff.php
  • 40. Good use of Style
  • 41. Poor use of Type https://media.iearn.org/v/Activit http://www.foundshit.com/smithwicks- ies/adobeyouthvoices/marco_d beer-billboard-ad/ elacruz.jpg.html
  • 42. Good use of Type http://scraplesspress.com/blog/tag/photo-birthday-party- invitations
  • 43. Good use of Type