A quick & dirty guide to
(for campaigners only)
DESIGN
sebastian@youvo.org
sebastian@change.org
@_mrsebastian
• founder of youvo.org
• campaigner at change.org
• designer
Sebastian
Sebastian
• co-founder of youvo.org
• campaigner at change.org
• designer
What you won’t learn today:
This workshop is about …
„We demand:
MobLab
for everyone!“
We DemAND:
MoBilisation LAB
FOR EVERYONE!
We DemAND:
MoBilisation LAB
FOR EVERYONE!
WE DEMAND:
MoBilisation LAB FOR EVERYONE.
WE DEMAND:
MoBilisation LAB FOR EVERYONE.
1.120.495
Angela Merkel:
MOBILISATION LAB

FOR EVERYONE!
people
demand:
/mobilisationcamp
141.567
PLASTIKMÜLL STOPPEN!
Deutsche Post AG:
/einkaufaktuell
Menschen
fordern:
27.087
PRINZESSINNENGÄRTEN
WACHSEN LASSEN!
Menschen
fordern:
/prinzessinnengaerten
• Use the right font
• Use the right colors
• continuity
Important!
Design (for campaigners only)
Design (for campaigners only)
Design (for campaigners only)
Resources 

& TOOLS
Design (for campaigners only)
• pixabay.com
• imcreator.com/free
• pexels.com
• deathtothestockphoto.com
• picjumbo.com
• dollarphotoclub.com
Fotos
Design (for campaigners only)
• flaticon.com
• iconsweets.com
• iconfinder.com
Icons
Design (for campaigners only)
• fontsquirrel.com
• google.com/fonts
• 1001freefonts.com
• losttype.com
• myfonts.com/WhatTheFont
• dafont.com/de/
Fonts
• coolors.co
Colors:
Design (for campaigners only)
• Powerpoint
• Photoshop
• Keynote
• Gravit
• Gimp
Software
• Powerpoint
• Photoshop
• Keynote
• Gravit
• Gimp
Software
Design (for campaigners only)
WIR WOLLEN WISSEN, WOHER UNSER MÜSLI KOMMT!
Kakaomasse - Chile
Reismehl - China
Weizenmehl
Niederlande
Erdnüsse - Vietnam
?
?
??
?
?
?
WO KOMMT’S HER,
HERR MAAS?
?
?
?
?
??
?
Design (for campaigners only)
Design (for campaigners only)
Design (for campaigners only)
Design (for campaigners only)
Design (for campaigners only)
Design (for campaigners only)
„Mobilisation Lab is great!“
Barack Obama, 2015
Let’s practice!
Facebook Share Ask
500*500 Pixel
Call to Action
with or without Branding
MobLab
Obama
Do
you?
A quick & dirty guide to
(for campaigners only)
DESIGN
sebastian@youvo.org
sebastian@change.org
@_mrsebastian

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