deuxième P.D. ppt
- 1. HOW TO MAKE A “KILLER PRESENTATION” INSEEC MASTER WINE M1 OCTOBER 2011 PAUL DAWSON
- 2. CONCLUSION FIRST! • THE SECRET KEY TO A KILLER PRESENTATION…. • YOUR INTRODUCTION IS YOUR CONCLUSION! 1) “TELL ‘EM WHAT YOU’RE GONNA TELL ‘EM” 2) “TELL ‘EM” 3) “TELL ‘EM WHAT YOU TOLD ‘EM” 2
- 3. A “KILLER PRESENTATION” IS …. • EASY TO UNDERSTAND • CLEARLY STRUCTURED • DELIVERED WITH CONFIDENCE IT IS A SKILL YOU CAN LEARN (…. and you will never stop learning!) 3
- 4. YOUR “KILLER PRESENTATION” IS… • PLANNED – KNOW AUDIENCE – SIMPLE GOALS • CREATED – THE MAGIC OF THREE – TRANSITIONS • DELIVERED – CONFIDENT – BODY LANGUAGE – STEVE JOBS VISUALS! 4
- 5. THREE SKILLS FOR A “KILLER PRESENTATION” You need to master THREE skills: 1. PLAN 2. CREATE 3. DELIVER 5
- 6. 1. PLAN YOUR PRESENTATION • Know your audience • Research your topic • Clarify your goals 6
- 7. 1. PLAN: KNOW YOUR AUDIENCE • Who are they? • What do they want to know? • What do they know already? 7
- 8. 1. PLAN: DO YOUR RESEARCH • Develop your thesis • Brainstorm/write down all your ideas • Simplify down to your key points 8
- 9. 1. PLAN: CLARIFY YOUR GOALS • What’s your overall message? • What are your supporting arguments? • What is your conclusion / call to action? 9
- 10. 1. PLAN : SUMMARY • Know your audience • Know your subject • Know your objective 10
- 11. THREE SKILLS FOR A “KILLER PRESENTATION” 1. PLAN 2. CREATE YOUR PRESENTATION 3. DELIVER 11
- 12. 2. CREATE YOUR PRESENTATION • Distill your material • Outline your key points • Organize your structure 12
- 13. 2. CREATE: ORGANIZE YOUR STRUCTURE • Introduction : Say what you are going to say • Main Body: Say it • Summary: Say what you have said 13
- 14. 2. CREATE : USE A PYRAMID • Simple to organize • Easy to follow • Perfect symmetry 14
- 15. ANCIENT PYRAMID 15
- 16. NATURAL PYRAMID
- 17. HUMAN PYRAMID 17
- 18. PRESENTATION PYRAMID 18
- 19. PRESENTATION PYRAMID INTRODUCTION MAIN BODY TRANSITIONS CONCLUSION
- 20. 2. CREATE: USE THREE POINTS • Easy to follow • Easy to recognize • Easy to remember 20
- 21. THREE: SYMBOLIC
- 23. THREE: ELEMENTAL
- 24. 2. CREATE : SUMMARY Your presentation: • Has a beginning, middle and end • Repeats key points • Uses transitions 24
- 25. THREE SKILLS FOR A “KILLER PRESENTATION” 1. PLAN 2. CREATE 3. DELIVER YOUR PRESENTATION 25
- 26. STAGE FRIGHT……? 26
- 27. “BUTTERFLIES IN MY STOMACH” 27
- 28. NERVOUS 28
- 29. SCARED 29
- 30. 3. DELIVER YOUR PRESENTATION • Communicate confidently VOICE • Manage your nerves BODY LANGUAGE • Support your message VISUALS 30
- 31. 3. DELIVER:MANAGE YOUR NERVES • Posture • Pauses and pace • Eye contact 31
- 32. 3. DELIVER: USE GOOD VISUALS • Keep it simple • Avoid overkill • Make it relevant 32
- 33. VISUAL OVERKILL 33
- 34. SIMPLE VISUAL CORD COMPANY OBJECTIVES • Organic growth • More competition • Higher profits 34
- 35. OVERKILL 35
- 36. SIMPLE 36
- 37. OVERKILL 37
- 38. SIMPLE 38
- 39. CONCLUSION FIRST…and LAST! • THE SECRET KEY TO A KILLER PRESENTATION…. • YOUR INTRODUCTION IS YOUR CONCLUSION! 1) “TELL ‘EM WHAT YOU’RE GONNA TELL ‘EM” 2) “TELL ‘EM” 3) “TELL ‘EM WHAT YOU TOLD ‘EM” 39
- 40. FINAL SUMMARY A “KILLER” PRESENTATION • PLAN – KNOW AUDIENCE – SIMPLE GOALS • STRUCTURE – THE MAGIC OF THREE – TRANSITIONS • DELIVER – CONFIDENT – BODY LANGUAGE – STEVE JOBS VISUALS YOU CAN LEARN THESE SKILLS! 40
- 41. BIBLIOGRAPHY Lend Me your Ears; auth. Max Atkinson (Oxford University Press - 2005) The Truth About Confident Presenting; auth. James O’Rourke (Pearson Books - 2008) Presentation Zen; auth. Garr Reynolds (New Riders Books - 2008) The Power of Charm; auth. Brian Tracy and Ron Arden (American Management Association Books – 2006) The Pyramid Principle; auth. Barbara Minto (Prentice Hall Books – 1987) 41