DIGIGO - CREDENTIAL 2021
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Digigo is a digital marketing agency established in 2020 to assist small and medium-sized enterprises (SMEs) in Vietnam with growth hacking strategies, particularly in response to challenges posed by the COVID-19 pandemic. The agency offers a range of services including advertising solutions, SEO, website development, and social media management, focusing on optimizing marketing budgets for better business performance. With a team of experienced professionals, Digigo prioritizes transparency, efficiency, and customer support to help SMEs achieve their marketing objectives and sales growth.
DIGIGO - CREDENTIAL 2021
- 1. Digital Marketing Agency for SEM
- 2. SINCE.2020 DIGIGO was established to solve problems which small and medium-sized businesses are facing such as the limitations of Human Resources and Marketing Budgets, especially in the tough economic period caused by the epidemic. DIGIGO provides advertising solutions based on Digital field with Growth Hacking solution to help SMEs in optimizing marketing budget and achieve the best performance in business. #FOR SMEs
- 3. HACKER Only in 2021, Vietnam has more than 18,000 newly established businesses. However, both of the current competitions and the significant effects from Covid- 19 epidemic has negatively influenced on doing business in Vietnam. It has also caused a lot of pressure in increasing sales because of saving these operating costs and personnel. Moreover, the customer’s current buying habits has been also changed through this epidemic. Therefore, most shopping online channels have become a key platforms on purchasing products and services. Based on these above factors, DIGIGO was established to directly support for both small and medium enterprises in creating their marketing strategies, especially for Digital Marketing with Growth Hacking method. Growth Hacking is considered as one of the effective marketing strategies which helps some startup or small companies save their operating costs. It helps these company focus on solving their businesses’ issue by setting growth priorities, generating hypotheses, tests for sales growth strategies and directly following up during implementation. GROWTH
- 4. WHO WE ARE BINH MAI CEO Receive requests from customers, recommend digital strategies and manage advertising to optimize your budget. NGOC MAI TUYET PHUNG OUR TEAM COO Consult on brand building, manage and operate the project to ensure timeline, quality and goals are on the right track. Account Manager Take responsibilities for solving problem with clients. As well as ensure the project is on track and achieve expected results.
- 5. WHO WE ARE NGAN DANG TRANG HO MINH QUACH OUR TEAM Sr. Copywriter Copywriter Copywriter
- 6. WHO WE ARE NGAN NGUYEN DUC HUYNH KHOI NGUYEN OUR TEAM Graphic Designer Graphic Designer Sr. Performance Ads
- 7. OUR TEAM LAN DANG Web Developer WHO WE ARE BAO NGUYEN Web Developer
- 8. BOD BINH MAI.CEO Graduated in Information Technology field, he has worked as Restaurant Manager for 2 years, 3 years experience in Affiliate Marketing, and being Digital Marketing Manager for 2 years in a startup for mobile application and furniture at US market. Therefore, he is well knowledgeable about algorithms of digital marketing tools. He will offer various perspectives, advise client closely, and manage digital media in order to contributes to your brand’s growth.
- 9. BOD NGOC MAI.COO Being one of the experienced managers with more than 8 years in integrated media (including TVC, PR, social networks, digital ...) at DENTSU REDDER, she has managed communication for over 40 different brands including local and multinational companies, with over 15 different categories such as Biti's, Minh Long, Panasonic, Mirinda, Nivea, Oxy... Having expertise in building managing projects, with her recommendation, those will be carried out effectively and create impact on your business.
- 10. WHY CHOOSE US RESPONSIBILITY Responsibility for our work, the investment of the client, as well as what has been committed. DIGIGO ensures that what we do, whether the results are successful or not, all the efforts of both the team and each individual at DIGIGO. SUPPORT Prioritizing customer support to solve problems as quickly as possible, meeting customer needs based on the changing business situation in the market. STRENGTHS OUR
- 11. TRANSPARENCY Transparency is the first priority of DIGIGO, DIGIGO wants to build trust with clients in order to become an effective partner. DIGIGO & clients will corporate in long-term & develop together. OPTIMIZATION DIGIGO believes that all the activities must be optimized including timing, personnel, processes & results. Due to an effective optimization, we will move forward by reducing unnecessary things. EFFICIENCY Closely monitoring & quickly giving recommendations in order to save the investment of clients. Make this invest becomes the most profitable marketing campaign. OUR CORE VALUE WHY CHOOSE US
- 12. OBJECTIVE Defining your business and marketing objective together STRATEGY Consulting you about business and communication plans order to bring out the main points before implementing EXECUTION Carrying out advertising & business plans as agreed 1 2 3 OUR PROCESS ANALYTIC Tracking business report business to find out effective creative direction 4 HOW WE WORK
- 13. 02 03 04 01 SOCIAL CONTENT SEO ARTICLES Plan content sked as well as write- up articles according to SEO standards to increase visibility and display position when searching for organic. WEBSITE DEVELOPMENT Develop and build up Website according to customer requirements on WordPress platform. Including ideation, wireFrame drawing, design, content. Write-up content on social includes building quarterly content direction. DESIGN Design all brand visual assets from online to offline. WHAT WE DO OUR SERVICE
- 14. 06 07 08 05 CLIP PRODUCTION GOOGLE ADS Run ads on Google channels including Search, GDN, Youtube, UAC to optimize and increase efficiency based on customer goals. FACEBOOK ADS Run Facebook ads to ensure the account runs smoothly. Optimize ads according to PDCA techniques to bring the highest efficiency. Prepare shooting scripts, action plans, shoot video, do post- production. PHOTO SHOOTING Shoot and edit images and post- production. WHAT WE DO OUR SERVICE
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- 19. OUR SERVICE
- 20. OUR SERVICE
- 22. Ori Handwoven specializes brings items made from natural materials, with all the meticulousness and feats of Japanese artisans. Website: http://orihandwoven.com Fanpage: https://www.facebook.com/Ori-Handwoven-102161198829542/ Instagram: https://www.instagram.com/orihandwoven/ HANDWOVEN
- 23. Pon Pon established in 2020 at Tokyo with the best and quirkiest emerging team to bring you extra amazing products to help you live your best anime life. Website: https://ponpon.us Fanpage: https://www.facebook.com/Pon-Pon-Store-110501570871476 Instagram: https://www.instagram.com/ponpon.us/ ANIME FIGURE
- 24. Là Nhà is a furniture company specializing in retailing interior design and construction services. Website: https://lanha.vn Fanpage: https://www.facebook.com/noithat.lanha INTERIOR
- 25. GENKIN Genkin specializes in shipping - buying goods from Japan to Vietnam by air and sea. Website: https://www.genkin.com.vn/ Fanpage: https://www.facebook.com/genkinvn LOGISTIC
- 26. Panasonic is a famous Japanese brand in electronics categories with variant product lines. Fanpage: https://www.facebook.com/PanasonicVietnam ELECTRONIC
- 27. HouseTek specializes in providing consulting services for solutions and smart home construction based on user needs. Fanpage: https://www.facebook.com/NhaThongMinhHouseTek SMART HOME
- 28. Tre Nghệ Architecture Co., Ltd specializes in providing construction solutions and interior design in Ba Ria - Vung Tau. Fanpage: https://www.facebook.com/kientructrenghe CONSTRUCTION
- 29. Tre Nghệ Interiors specializes in providing interior design in Ba Ria - Vung Tau. Fanpage: https://www.facebook.com/noithattrenghe INTERIOR
- 30. AA Stop & Shop is the largest distributor of Russian mother and baby products in Vietnam. Fanpage: https://www.facebook.com/aastopnshop MOM & KIDS
- 31. CCCP Russian Soviet Restaurant specializes in Soviet cuisine. Having been established since 2005, CCCP is known as the first Russian restaurant in Vietnam. Fanpage: https://www.facebook.com/cccpsaigon/ RESTAURANT
- 32. Neca Medical Equipment Company provides genuine medical equipment. Fanpage: https://www.facebook.com/necamedical MEDICAL
- 34. OUR SERVICE Mega Point - Yeah1 Animation Mini game - Eyemiru Animation Tết - Eyemiru VIDEO PRODUCTION
- 35. OUR SERVICE TVC Eyemiru - Tiểu Vy Jamu - Đinh Ngọc Diệp TVC Eyemiru - Tiểu Vy VIDEO PRODUCTION
- 36. OUR SERVICE VIDEO PRODUCTION Trọn bộ nội thất - Là Nhà Bàn giao công trình - Là Nhà Quy trình - Là Nhà
- 37. OUR SERVICE VIDEO PRODUCTION Google Ads - Digigo Brand Identity - Digigo Facebook Ads - Digigo
- 38. OUR SERVICE Minigame - Panasonic WFH - Panasonic Xây dựng - Tre Nghệ VIDEO PRODUCTION
- 39. OUR SERVICE Smart Home - HouseTek Smart Home - HouseTek VIDEO PRODUCTION
- 40. OUR CASE STUDY
- 41. 01 OWNER PROJECT
- 42. LÀ NHÀ Là Nhà is a furniture company specializing in retailing interior design and construction services. . Website: https://lanha.vn . Fanpage: https://www.facebook.com/noithat.lanha WHAT WE DO . Plan strategic marketing solution for brand. . Develop brand identity such as logo, name card, catalog. . Build up visual and content guideline on digital. . Develop and optimize website for both content and visual. . Create social post to reach consumer insightfully. . Write up SEO articles to meet SEO standards. . Shoot photo and video for brand asset. . Run facebook and google ads to increase sale. RESULT With the revenue of over 700 million VND per month, more than 30.000 likes on Fan Page and organic access to the website 2000 times/month. We are truly proud of building all of the marketing plans for Là Nhà since it was established. INTERIOR OUR PROJECTS
- 43. GENKIN Genkin specializes in shipping - buying goods from Japan to Vietnam by air and sea. . Website: https://www.genkin.com.vn/ . Fanpage: https://www.facebook.com/genkinvn WHAT WE DO . Plan strategic marketing solution for brand. . Develop brand identity such as logo, name card, catalog. . Build up visual and content guideline on digital. . Develop and optimize website for both content and visual. . Create social post to reach consumer insightfully. . Run google ads to increase sale. RESULT Accompanying DIGIGO since its establishment, after 3 months, the revenue has reached 1 MILLION/month.
- 44. CLEVERIN Cleverin is a basic disinfectant with the ability to kill up to 99.9% of viruses and bacteria in the air and on contact surfaces! . Website: https://cleverin.vn/ . Fanpage: https://www.facebook.com/cleverinvn WHAT WE DO . Plan strategic marketing solution for brand. . Develop brand identity such as logo, catalog. . Build up visual and content guideline on digital. . Develop and optimize website for both content and visual. . Create social post to reach consumer insightfully. . Run facebook & google ads to increase sale. RESULT Accompanying DIGIGO since its establishment, after 3 months, the revenue has reached 1 MILLION/month.
- 45. Pon Pon established in 2020 at Tokyo with the best and quirkiest emerging team to bring you extra amazing products to help you live your best anime life. . Website: https://ponpon.us . Fanpage: https://www.facebook.com/Pon-Pon-Store- 110501570871476 . Instagram: https://www.instagram.com/ponpon.us/ WHAT WE DO . Plan strategic marketing solution for brand. . Develop brand identity such as logo, name card, catalog. . Build up visual and content guideline on digital. . Develop and optimize website for both content and visual. . Create social post to reach consumer insightfully. . Write up SEO articles to meet SEO standards. . Shoot photo and video for brand asset. . Run facebook and google ads to increase sale. RESULT After 1 month of cooperation, Pon Pon received more than 2000+ orders/month and the revenue reached 3 PON PON
- 46. ORI Ori Handwoven specializes brings items made from natural materials, with all the meticulousness and feats of Japanese artisans. . Website: http://orihandwoven.com . Fanpage: https://www.facebook.com/Ori-Handwoven- 102161198829542/ . Instagram: https://www.instagram.com/orihandwoven/ WHAT WE DO . Plan strategic marketing solution for brand. . Develop brand identity such as logo, name card, catalog. . Build up visual and content guideline on digital. . Develop and optimize website for both content and visual. . Create social post to reach consumer insightfully. . Run facebook ads to increase sale. RESULT After 1 month of cooperation, Pon Pon received more than 300+ orders/month and the revenue reached 500 million/month.
- 47. Having passionately fallen in love with the beauty of flamingos, Flamingo deliver a huge gathering of flamingos items to fulfill the needs. . Fanpage: https://www.facebook.com/Love-Flamingo- 182466619344561 . Instagram: https://www.instagram.com/loveflamingosomuch/ WHAT WE DO . Plan strategic marketing solution for brand. . Develop brand identity such as logo, catalog. . Build up visual and content guideline on digital. . Develop and optimize website for both content and visual. . Create social post to reach consumer insightfully. . Run facebook & instagram ads to increase sale. RESULT After 6 month of cooperation, Flamingo received more than 700+ orders/month and the revenue reached 450 million/month. FLAMINGO
- 48. 02 LOCAL PROJECT
- 49. HOUSETEK HouseTek specializes in providing consulting services for solutions and smart home construction based on user needs. . Website: https://housetek.com.vn . Fanpage: https://www.facebook.com/NhaThongMinhHouseTek . Instagram: https://www.instagram.com/nhathongminhhousetek/ WHAT WE DO . Plan strategic marketing solution for brand. . Develop brand identity such as logo, name card, catalog. . Build up visual and content guideline on digital. . Develop and optimize website for both content and visual. . Create social post to reach consumer insightfully. . Write up SEO articles to meet SEO standards. . Shoot photo and video for brand asset. . Run facebook and google ads to increase sale. RESULT Having worked for 3 months with Mr. Son (founder of HouseTek) since HouseTek was established, Housetek converted 15 orders/month, average revenue 1 billion/month, 100 messages/month. SMART HOME OUR PROJECTS
- 50. TRE NGHỆ Tre Nghệ Architecture Co., Ltd specializes in providing construction solutions and interior design in Ba Ria - Vung Tau. . Fanpage: https://www.facebook.com/kientructrenghe WHAT WE DO . Develop monthly content and visual strategic approach. . Create social post to reach consumer insightfully. . Run facebook, google and zalo ads to increase sale. RESULT After more than 1 month of cooperation, Tre Nghe received 200 messages/month, reaching the revenue milestone of 6-7 billion/month. CONSTRUCTION OUR PROJECTS
- 51. AA STOP SHOP AA Stop & Shop is the largest distributor of Russian mother and baby products in Vietnam. . Website: https://aastopshop.vn . Fanpage: https://www.facebook.com/aastopnshop WHAT WE DO . Plan strategic marketing solution for brand. . Consult on business model and sale strategy. . Set up online sales channel (Shopee, Tiki) for brand. . Build up visual and content guideline on digital. . Develop and optimize website for both content and visual. . Create social post to reach consumer insightfully with nearly 40 posts per month for 5000 products. . Write up SEO articles to meet SEO standards. . Shoot photo and video for brand asset. . Run facebook and google ads to increase sale. RESULT Having worked for 2 years with Miss Suzana (founder of AA) since AA Stop & Shop was established, DIGIGO has created effective marketing plans to help AA sell over 5000 products, open 2 branches and stabilize monthly revenues from 3 to 5 BILLION VND. MOM & KIDS OUR PROJECTS
- 52. LANCI Lanci is an exotic cosmetic brand from Korea with the cooperation of Lanci Inc Korea and Samsung International Corp. . Website: https://lanci.com.vn . Fanpage: https://www.facebook.com/lanci.vn WHAT WE DO . Plan strategic marketing solution for brand. . Consult on business model and sale strategy. . Set up online sales channel (Shopee, Tiki) for brand. . Build up visual and content guideline on digital. . Develop and optimize website for both content and visual. . Create social post to reach consumer insightfully. . Write up SEO articles to meet SEO standards. . Run facebook and google ads to increase sale. RESULT Accompanying Lanci when the brand wanted to improve the B2B file and expand the B2C business model, DIGIGO supported Lanci to reach +10,000 potential customers, +50 new agents, +25 billion revenue per month, +54,700 people like Fan Page. BEAUTY OUR PROJECTS
- 53. CCCP RUSSIAN CCCP Russian Soviet Restaurant specializes in Soviet cuisine. Having been established since 2005, CCCP is known as the first Russian restaurant in Vietnam. . Website: https://www.cccp.restaurant . Fanpage: https://www.facebook.com/cccpsaigon WHAT WE DO . Change direction and implement a marketing plan to boost restaurant revenue after a period of stagnation. . Refresh brand identity such as logo, name card, catalog. . Develop and optimize website for both content and visual. . Create social post to reach consumer insightfully. . Write up SEO articles to meet SEO standards. . Shoot photo and video for brand asset. . Run facebook and google ads to increase sale. RESULT After 1 year of rebranding, sales of CCCP went up to over 24 billion per year (over 2 billion per month). CCCP has been expanding more branches and even open CCCP supermarkets. RESTAURANT OUR PROJECTS
- 54. L’MART L’mart specializes in providing home appliances, smart devices and gadgets from Korea at competitive prices in the Vietnamese market. . Fanpage: https://www.facebook.com/vantolanlmart WHAT WE DO . Set up online sales channel (Shopee, Tiki) for brand. . Plan strategic marketing solution for brand. . Run facebook and google ads to reach potential customers. RESULT After 1 year of cooperation, DIGIGO has built online sales channels for L’mart, which increased the brand’s revenue from 4.5 billion per month (2019) to over 11 billion per month (2020). In 2021, L’mart & DIGIGO are still cooperating to achieve a new breakthrough. RETAILER OUR PROJECTS
- 55. LALA Nails Spa is creatively designed with the combination of modern and classic style, with nail and beauty services such as eyelash extensions, spa and skin. . Fanpage: https://www.facebook.com/lalanailsspavn/ WHAT WE DO . Develop and consult strategic approach for brand to expand domestic and international. . Consult business strategy to increase sales. RESULT Accompanying DIGIGO since its establishment, Lala Nails Spa has affirmed its brand position, and is ready to become a national and global spa with more than 20 chains. NAILS SPA OUR PROJECTS
- 56. MARIO Mario Company specialized in commodity derivatives in the Vietnamese financial market. Mario has 5 main segments including commodity brokerage, financial consulting, commodity investment consultancy, risk insurance & investment fund. . Website: https://mariocommodity.vn WHAT WE DO . Plan strategic digital marketing solution for brand to expand new customer base. . Optimize and manage content on the Website. . Run google ads to reach potential users. RESULT With the media support from DIGIGO for 9 months, Mario Commodity has collected more than +5,000 potential customers wishing to invest. Among them, there were +700 customers making profitable investment in agricultural products, metals & energy. COMMUNITY OUR PROJECTS
- 58. YEN CUISINE JAPONAISE Yen Cuisine is Japanese restaurant in the center of Montreal, Canada. Yen Cuisine x DIGIGO is an awesome combination of Kobe Nguyen (Founder of YEN). . Fanpage: https://www.facebook.com/yencuisinejaponaise/ WHAT WE DO . Run facebook, and instagram ads to increase sale for market in Canada. RESULT YEN’s revenue grew beyond expectations (sharply went up to 4 BILLION VND in the first 6 months). RESTAURANT OUR PROJECTS
- 59. PANASONIC Panasonic is a famous Japanese brand in electronics categories with variant product lines. . Fanpage: https://www.facebook.com/PanasonicVietnam WHAT WE DO . Create social post for aircon, fridge and washer product on Panasonic master fanpage. . Write up SEM for google ads. . Create graphic motion & Edit video . Develop and code GDN banner ads. RESULT . DIGIGO has done a good job for producing content, image & video on Panasonic's social media. Make a significant contribution to digital summer campaign. ELECTRONIC OUR PROJECTS
- 60. DENTSU REDDER Dentsu are experts in creating world-class campaigns, optimize & innovate the entire journey from brand contact to end purchase. . Website: https://www.redder.vn/ WHAT WE DO . Outsource to create social post to reach consumer insightfully for their customers. . Write up SEM for google ads. . Write up PR articles.
- 61. AUTONOMOUS Autonomous has been driven by technological innovation since its inception in 2015. From a small group of engineers specializing in both software and hardware, Autonomous has grown into a global team of hundreds of dedicated employees and specialists. . Website: https://www.autonomous.ai WHAT WE DO . Run google, facebook, twitter and pinterest ads to reach potential users. . Booking KOLs.
- 62. HAKUHODO Hakuhodo provide the best mix of Hakuhodo’s global network and local insights. . Website: https://www.facebook.com/Hakuhodo-Digital- Vietnam-100252425195412 . Fanpage: https://www.hakuhodo.vn/en/ WHAT WE DO . Run google & facebook ads to reach potential users.
Editor's Notes
- #25: Ảnh chụp fb và layout instagram
- #43: Ảnh chụp fb và layout instagram
- #44: Ảnh chụp fb và web
- #46: Ảnh chụp fb và layout instagram
- #47: Ảnh chụp fb và layout instagram
- #48: Ảnh chụp fb và layout instagram
- #50: Ảnh chụp từ fb, insta và web
- #51: Ảnh cap từ fanpage
- #52: Ảnh cap từ fanpage, web
- #53: Ảnh cap từ fanpage & web Fb: https://www.facebook.com/lanci.com.vn
- #54: Ảnh cap từ fanpage & web
- #55: Ảnh cap từ fanpage
- #56: Ảnh cap từ fanpage
- #57: Ảnh cap từ web
- #59: Ảnh chụp fanpage
- #60: Ảnh các post đã từng làm: https://www.facebook.com/PanasonicVietnam/posts/1757757357758883 https://www.facebook.com/PanasonicVietnam/posts/1780936405440978 https://www.facebook.com/PanasonicVietnam/posts/1726736920860927 https://www.facebook.com/PanasonicVietnam/posts/1740057956195490
- #61: Link: https://www.facebook.com/HerbalifeVietnam/posts/4622104314486007
- #62: Ảnh cap từ web
- #63: Ảnh các brand: Thermo, Toyota, Kai