Digital Blurring Business Boundaries
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The document discusses the blurring of business boundaries driven by digital innovation, emphasizing the need for organizations to engage with customers, expand value chains, and reinvent business models. It provides examples from various industries, such as consumer electronics, publishing, and music, highlighting shifts towards partnerships and direct-to-consumer strategies. Notable figures in technology and business share insights on how to leverage digital transformation to enhance services and products.
![A. Consumer Electronics & Devices -> Apple Product Releases Cycle
B. Content & Formats [Content -> Smart Content -> Intelligent Content]
Printed
Books
eReader +
eBooks
Enhanced
eBook
experience
eBooks &
Audio
Books
Learning
Objects](https://image.slidesharecdn.com/digital-blurringbusinessboundaries-130704010315-phpapp02/85/Digital-Blurring-Business-Boundaries-5-320.jpg)
![Amazon – Self Publishing
[Disrupting existing supply-
chain]
Studios – Direct to Consumer
Printer Mfg. to “Managed Print Services”](https://image.slidesharecdn.com/digital-blurringbusinessboundaries-130704010315-phpapp02/85/Digital-Blurring-Business-Boundaries-10-320.jpg)
Digital Blurring Business Boundaries
- 2. • • • •
- 3. Blurring of Business Boundaries
- 4. “Speed” of Innovation “Engage” in customer relationship and Experience “Expanding” Value Chain “Re-invent” the Business Model “Building” Partnerships and Ecosystems “Transforming” Supply-chain Induced by Digital Leveraging Digital
- 5. A. Consumer Electronics & Devices -> Apple Product Releases Cycle B. Content & Formats [Content -> Smart Content -> Intelligent Content] Printed Books eReader + eBooks Enhanced eBook experience eBooks & Audio Books Learning Objects
- 6. Subscription Services Facebook timeline – Contextual [Timeline, Location, Association Cisco – Enterprise Desktop
- 7. XFINITY® Home Home security and home control solution MSO & Cable operator Utility Media Acquisitions & partnerships to expand value- chain
- 8. Yellow Pages – “Directory Services” to “Ad Agencies for SMB” Music Industry – “Recording Label” to “live concerts”
- 9. Complex PartnershipsComplimentary Partnerships Cross Industry – Technology Partnerships
- 10. Amazon – Self Publishing [Disrupting existing supply- chain] Studios – Direct to Consumer Printer Mfg. to “Managed Print Services”
- 13. Keith Moody Chief Information Officer, Lexmark
- 15. Frances Karamouzis Vice President and Distinguished Analyst, Gartner
- 16. Andy Schlei Vice President, Divisional CIO, Sony Pictures Entertainment
- 17. Michal Koenig Senior Director of Product Management Qualcomm
- 18. David Ashley Vice President, CISCO Supply Chain
- 19. Anita Nanadikar VP and Global Head Connected Marketing Solutions, TCS
- 20. David Ashley CISCO Michal Koenig Qualcomm Andy Schlei Sony Pictures Entertainment Anita Nanadikar TCS Fran Karamouzis Gartner
Editor's Notes
- #2: Digitization drives emergent B2B2C models and continuous innovation. KamalBhadada, Global Head, Media & Info. Services, TCS