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Digital Print Platforms / SolutionsA Digital Print Primer for Book Printers, Thought Leadership WorkshopAugust 5, 2010Ken BrooksSVP, Global Production & Manufacturing Servicesken.brooks@cengage.com
The supply chain is growing more complex2Supply SideDemandSideMake-to-StockSupplyDemandMake-to-Order (short-run, one-off)SupplyDemandConfigure-to-Order (Custom)CMSDemandSupply
There’s a Make-to-Stock / Make-to-Order breakeven3Make to StockTCO perUnitMake to Order0Print Order Quantity
Manufacturing Strategy – 4c4
Manufacturing Strategy – 1c5
Goal: balance unit cost with the cost of long range planning riskLifetimeTotal CostMinLTCCost per UnitMfgRiskLowLowMonths supply Planning Risk CostManufacturing Unit Cost  Obsolescence
Stock-out / Lost Margin
  Cost of Capital
 Make Ready
 Run Rate
 Order Processing6

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Digital Print Platforms / Solutions

  • 1. Digital Print Platforms / SolutionsA Digital Print Primer for Book Printers, Thought Leadership WorkshopAugust 5, 2010Ken BrooksSVP, Global Production & Manufacturing Servicesken.brooks@cengage.com
  • 2. The supply chain is growing more complex2Supply SideDemandSideMake-to-StockSupplyDemandMake-to-Order (short-run, one-off)SupplyDemandConfigure-to-Order (Custom)CMSDemandSupply
  • 3. There’s a Make-to-Stock / Make-to-Order breakeven3Make to StockTCO perUnitMake to Order0Print Order Quantity
  • 6. Goal: balance unit cost with the cost of long range planning riskLifetimeTotal CostMinLTCCost per UnitMfgRiskLowLowMonths supply Planning Risk CostManufacturing Unit Cost Obsolescence
  • 8. Cost of Capital
  • 12. There are three principal cost levers…7Reduce Manufacturing Cost BasisManage Planning RiskOptimize Print StrategyLifetimeTotal CostCCost per UnitBAMfgRiskAverage Months Supply…all of which are impacted by POD.
  • 13. There are a few scenarios in which POD is easily justified.Print run below breakevenSlow moving titles (including custom/CTO)End of life titlesSamplingWaiting for a print run to arrive8Number of Titles0Copies Sold per Year
  • 14. Fully supporting POD requires substantial change.9
  • 15. There are also process capability issues to resolve…
  • 16. Digital Print Platforms / SolutionsA Digital Print Primer for Book Printers, Thought Leadership WorkshopAugust 5, 2010Ken BrooksSVP, Global Production & Manufacturing Servicesken.brooks@cengage.com