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DX – IT'S ALL ABOUT PEOPLE
SYED RIYAZUDDIN
Agile practitioner since 2009, CSM, CSPO, PMI-ACP, CAL, SAFe certified
Masters in Computer Science, & Bachelors in Mathematics (hons.)
Part of 4-year long IT Transformation at Emirates NBD since Jan-2018, with focus
on Agile and Digital Transformation. Currently look after Retail Banking portfolio.
Prior to ENBD, been part of Leadership team at Healthdirect Australia,
Commonwealth Bank of Australia, AMP Capital and Infosys Australia.
Over 15 years of experience, and an international track record in leading and
delivering wide-scale IT transformation across Australia, Asia, and the UAE, with focus
on Scaled Agile delivery, Digital transformation, and People & Culture.
A brief about myself
Technology
Ecosystem
Elements of
DX
Digital
Organization
Product/
Service
offering
Operating
Model
How
What
Why
Who
1. LEADERS
2. FOLLOWERS
3. LAGGARDS
The NEW
Normal
Understanding the DX
landscape
Cultur
e
DOs
• Assess your Culture, not just Systems
• Agile and DevOps
• Promote Servant-Leadership
• Lead the change
• “Safe-to-fail” environment
• Decentralized decision making
• Focus on Intrinsic Motivation
DONTs
• Be confused b/w Adoption and
Transformation
• Fall for off-the-shelf solutions
• Repurpose the framework
• Apply best practice in Complex
domain
• Underestimate the
communication
Strategy
Transformat
ion
Fix the Culture
Context
Needs
Customer
Research about your
Customer
- Focus on overall context
- Get out into the field
- Don’t research to validate your
assumptions – User Research is not
User testing
- Map user journeys and capture their
stories
- Have a dedicated and experienced
User Researcher…
#Build digital services, not
websites.
Our job is to uncover user needs and build the
service that meets those needs.
“A service is something that helps people to do
something.
Of course much of that will be pages on the web,
but we’re not here to build websites.
The digital world has to connect to the real
world, so we have to think about all aspects of a
service,
and make sure they add up to something that
meets user needs.”
Map the broader Service landscape
•Develop a deep
understanding of
the problem
domain.
EMPATHIZE
•Articulate the
problem that you
are going to solve.
DEFINE
•Brainstorm potential
solutions; select
and develop your
solution
IDEATE
•Sketch solution/s
for testing
PROTOTYPE
•Gather feedback
with users
TEST
Design Thinking – Build the “RIGHT” thing
What leaders did or will do differently?
Vanguards are more advanced than their
peers in three areas: vision and strategy,
technology function maturity, and market
leadership.
Thank you!

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Digital Transformation - Its all about people

  • 1. DX – IT'S ALL ABOUT PEOPLE SYED RIYAZUDDIN
  • 2. Agile practitioner since 2009, CSM, CSPO, PMI-ACP, CAL, SAFe certified Masters in Computer Science, & Bachelors in Mathematics (hons.) Part of 4-year long IT Transformation at Emirates NBD since Jan-2018, with focus on Agile and Digital Transformation. Currently look after Retail Banking portfolio. Prior to ENBD, been part of Leadership team at Healthdirect Australia, Commonwealth Bank of Australia, AMP Capital and Infosys Australia. Over 15 years of experience, and an international track record in leading and delivering wide-scale IT transformation across Australia, Asia, and the UAE, with focus on Scaled Agile delivery, Digital transformation, and People & Culture. A brief about myself
  • 4. 1. LEADERS 2. FOLLOWERS 3. LAGGARDS The NEW Normal
  • 6. Cultur e DOs • Assess your Culture, not just Systems • Agile and DevOps • Promote Servant-Leadership • Lead the change • “Safe-to-fail” environment • Decentralized decision making • Focus on Intrinsic Motivation DONTs • Be confused b/w Adoption and Transformation • Fall for off-the-shelf solutions • Repurpose the framework • Apply best practice in Complex domain • Underestimate the communication Strategy Transformat ion Fix the Culture
  • 7. Context Needs Customer Research about your Customer - Focus on overall context - Get out into the field - Don’t research to validate your assumptions – User Research is not User testing - Map user journeys and capture their stories - Have a dedicated and experienced User Researcher…
  • 8. #Build digital services, not websites. Our job is to uncover user needs and build the service that meets those needs. “A service is something that helps people to do something. Of course much of that will be pages on the web, but we’re not here to build websites. The digital world has to connect to the real world, so we have to think about all aspects of a service, and make sure they add up to something that meets user needs.” Map the broader Service landscape
  • 9. •Develop a deep understanding of the problem domain. EMPATHIZE •Articulate the problem that you are going to solve. DEFINE •Brainstorm potential solutions; select and develop your solution IDEATE •Sketch solution/s for testing PROTOTYPE •Gather feedback with users TEST Design Thinking – Build the “RIGHT” thing
  • 10. What leaders did or will do differently? Vanguards are more advanced than their peers in three areas: vision and strategy, technology function maturity, and market leadership.

Editor's Notes

  • #4: Transforming business operations and customer service delivery by harnessing Digital capabilities  Adopting new IT systems is not going to transform business unless culture of organization changes.
  • #5: What’s more, respondents say that technology capabilities stand out as key factors of success during the crisis. Among the biggest differences between the successful companies and all others is talent, the use of cutting-edge technologies, and a range of other capabilities (Exhibit 8). A related imperative for success is having a culture that encourages experimentation and acting early. Nearly half of respondents at successful companies say they were first to market with innovations during the crisis and that they were the first companies in their industries to experiment with new digital technologies. They are also more likely than others to report speeding up the time it takes for leaders to receive critical business information and reallocating resources to fund new initiatives. Both are key aspects of a culture of experimentation.
  • #7: leaders and how they empower teams and how they work individuals and how they are enabled the ecosystem and how it connects the organisation and how it governs