E business lab presentation slideshare

Technological Educational Institution of Messolongi
Department of Applied Informatics in Management and Economy

eBusiness Lab

R&D in the new era

Dr Spiros Sirmakessis
Professor
Head of Department of
Applied Informatics in Management & Economy
eBusiness Lab Director

Spiros Sirmakessis, Professor eBusiness Lab information @ www.ebusiness-lab.gr


Department of Applied Informatics in
Management and Economy
 eBusiness Lab is first lab established in the department of Applied
Informatics in Management and Economy @ Technological
Educational Institution of Messolongi.

 The department aims to
provide to students extended knowledge and
skills necessary to develop and apply
Information and Communication Technology
in the fields of Management and Economy.

 Its curricula provides to students with the practical experience of
available technologies and knowledge of future developments in this
rapidly changing area.



eBusiness Lab

 is focused in the area of e-economy and e-business.
 It has a very strange logo…a frog! This frog is called
“Agalychnis Callidryas.”
 For all of us is a “tree frog”…a middle sized frog of 5
to 7,5 cm that lives during the night. The red eyes
are his “trademark”.
 All Agalychnis Callidryas are a very delicious meal.
But only a few of them are not poisonous!

 The hunters should recognise the type, otherwise they face a lethal
surprise.
 This is the way we see eBusiness in our Lab.
 Many are those who plan to gain easily big amounts of money in our
electronic world. It is an attractive possibility, but only those who know
how to kiss this frog will transform it into a prince!



eBusiness Lab (1/2)

 The thematic areas of e-Business Lab include, but not limited to:

 Internet Technologies: research on new technological aspects,
filtering techniques and search algorithms.
 Ε–business: theoretical models of e-commerce
systems, efficiency, data security and
transactions, business models.

 Web Mining. Information and knowledge mining on the web,
automatic categorization of documents, web usage modelling.
 Internet Marketing. Web campaigns, Search Engine
Optimization, Banner and Adwords Promotion
 for the last 4 years we are (unfortunately always!)
semifinalists in Google Online Marketing Challenge



eBusiness Lab-Thematic Areas (2/2)

 Adaptive Systems: Research and development in personalization and
customization techniques.

 Edutainment: design of educational scenarios, design and
implementation of educational games, customization of commercial
videogames for educational purposes.

 Human Computer Interaction: user behavior study
in interactive systems, interaction evaluation,
usability.

 Business strategies: it provides consultancy services to organisations
and SMEs the enable them to shape decisions and participate in
business strategies and implementing organization plans based on the
impact of new technologies within the new global business environment.



Consultancy and Technology Transfer
Services
 The Greek economy is currently looking for the organizational and
administrative modernization of enterprises and organizations, enabling
them to improve their competitiveness in the internationalized reality that
we live.

 Lab is close cooperating with local and national authorities in different
areas of the Greek economy. An indicative list includes the:
 Regional Direction of Primary and Secondary Education in Western
Greece
 Hellenic School Network
 Local Administration Authorities at Municipality Level
 Vocational Training Centres
 Commercial Associations
 Medical Associations
 Economic Organisations
 Hellenic Ministry of Economy



European Projects Experience
The Play the Learning Game project is funded by the European Commission in the framework of the
Lifelong Learning Programme, Leonardo Da Vinci Sub-Programme, Transfer of Innovation Action. FETE-
UGV (ES), representing the Spanish Teachers' Trade Unions is the promoter of the project. This European
project aims to improve and transfer the results of the The Learning Game project also financed by the
European Commision in the framework of the Socrates Programme that was promoted and coordinated by
Pixel. The project objective is to promote the effective use of videogames in education.

The EE-T, Economic e-Translations project is funded by the European Commission in the framework of the
Lifelong Learning Programme - Erasmus Multilateral projects. The project, promoted by the University of
Pisa and coordinated by Pixel, has the aim to assess the impact of translations of economic texts on the
European history of economic thought.

The History On Line project is funded by the European Commission in the framework of the Lifelong
Learning programme Erasmus. The project, promoted by the University of Macerata (IT) and co-odinated by
Pixel, aims to develop an Internet Portal for history teaching based on the effective use of ICT potential.

The Learning Game project is funded by the European Commission in the framework of the Life Long
Learning Programme - Comenius Multilateral Projects . The project, promoted and coordinated by Pixel, has
the aim to implement e-learning solutions and methods in a teaching and learning context that make full use
of the interactive and multimedia solutions, therefore including videogames.

The School Safety Net project intends to address the need of European school systems to prevent early
school leaving focusing the attention on: Early identification of students at risk, integration of immigrant
students, support to students with learning disabilities, prevention of school bullying

Spiros Sirmakessis, Professor


More Information
Spiros Sirmakessis
syrma@teimes.gr
www.ebusiness-lab.gr


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