The document discusses quantitative research methods. It begins by defining quantitative data as pieces of information that can be counted, often from large random samples. Both qualitative and quantitative methods are then described as complementary approaches. Key points about quantitative research include: it aims to determine relationships between variables; designs are descriptive or experimental; it focuses on numbers, logic and objectivity rather than divergent reasoning; and characteristics include using structured instruments, representative large samples, reliability, clearly defined questions, and numerical data. The strengths are broader generalization while weaknesses include less detail and flexibility.